Ice cream parlors | Trend white paper
The third Sunday of July was designated in the USA as National Ice Cream Day, in fact even July is the Ice Cream Month since 1984. It seems that the those who celebrate this National Day have to thank President Ronald Reagan for it! He wanted to commemorate a treat enjoyed by over 90 percent of the nation’s population and produced by 10% of the nation’s milk supply. When Reagan’s proclamation was officially signed into law, he also called on the U.S. people to pay tribute to ice-cream with “appropriate ceremonies and activities.”
This Sunday is ice cream party time! We created a white paper with all the trends we spotted the last couple of years. read more


































