The world’s first online 100% direct trade coffee platform TYPICA launched in the Netherlands

14-10-2021

The international coffee platform TYPICA launched in the Netherlands this week. This revolutionary online initiative paves the way for (small-scale) coffee producers and family businesses to distribute high- quality green coffee beans in a sustainable way. Coffee roasters can import green coffee beans from just one jute bag (60 kg). They also have access to exclusive information about the coffee producer and the coffee plantation, they stimulate the production of (small-scale) coffee producers and the coffee roaster can choose from more than 1000 unique specialty coffees. The platform is based on a well-functioning business model that improves the sustainability of high-quality coffee and leaves more turnover for the (small-scale) coffee producer. The platform currently consists of more than 2000 coffee roasters and coffee producers from twelve countries who trade directly with each other.

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International Coffee Day: Looking back at our coffee related articles

1-10-2021

Today is International Coffee Day. As inspiration for this fun day, we look back at articles that Horecatrends has published in recent years with the main topic, you guessed it; coffee. You’ll see articles about a matte black latte macchiato, historical coffees, clear coffee, edible coffee, peanut coffee and more special coffee trends/companies.

Get your cup of coffee, read along and look back at fun, unique, special coffee-related articles. Most of the titles down below of the articles are clickable so you get redirected to the original post, a few are not, this is because these articles are only published in Dutch so we just wrote a short summary of the post so you still get what it was all about.

Reading time: 4 minutes

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How to top pumpkin spice? Peet’s Coffee introduces ‘Pumpkin Oat Foam Cold Brew’ for fall

26-8-2021

Peet’s Coffee announces its new limited-edition fall menu, featuring a new plant-based ‘Pumpkin Oat Foam Cold Brew’. The fall menu, available August 25th at participating coffee bars, brings back seasonal beverage favourites, Pumpkin Latte and Maple Latte, along with an exclusive Maple Oat Frappé available to Peetnik Rewards members on the Peet’s app and online. Peet’s is also featuring its ‘Vine & Walnut Autumn 2021 Blend’, named in honour of the company’s original coffee bar at the corner of Vine St. and Walnut St. in Berkeley, California.

It’s pumpkin time again! The apple pie in the Netherlands, is as popular as the pumpkin pie in America. Even here in the Netherlands we see more and more ‘pumpkin flavor’ in combination with coffee, which addresses the sweet tooth of young people! The innovation here is that this drink is a cold coffee with a layer of plant-based foam with pumpkin taste. Here the cold brew isn’t very popular yet and certainly not as popular as in America. 

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Virginia Gold Peanut Coffee | The world’s first caffeinated coffee alternative made of peanuts

2-3-2021

Virginia Gold Peanut coffee is the world’s first caffeinated coffee alternative made of peanuts. For what we have read it’s the latest coffee craze in the US and we understand it isn’t coffee, but it looks like it and is delicious. Check out the reviews in the press, for example the FoodNetwork Magazine writes: “It tastes like a less acidic version of coffee, with just a hint of nutty flavor”. We here in Europe have to wait though, we only spotted it in the social media and articles in the US. We also understood that they aren’t shipping to Europe yet. We love to try it though, don’t you?

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Gacha Gacha Coffee | A do-it-yourself coffeeshop by Maruyama Coffee

21-2-2020

A do-it-yourself coffeeshop, created by Nendo Design Studio for Maruyama Coffee In Japan. Although already closed it’s been an introduction to a coffeeshop that didn’t require many staff members. Nendo Design Studio created the almost fully-automated café called Gacha Gacha Coffee. The experience was inspired by Gachapon, a capsule toy vending machines that’s popular in Japan. The pop-up from October till November 2019, located in the observation deck of Roppongi Hills, featured 12 vending machines. At these machines consumers could purchase a capsule filled with coffee beans for ¥500 (USD 4.50). As from that the consumer had to take the coffee to semi-automated stations to brew it themselves. Staff only had to give information and clean up!

The idea behind Gacha Gacha Coffee is to create a coffee experience that makes you choose your beans, take time to watch it brewed and maybe even talk about coffee with a barista and of course enjoy the view at the observation deck! But as Trendwatching (we spotted Gacha Gacha Coffee in their ‘Innovation of the day’-trendletter) indicates it’s a great example on how you can use automation to face labour shortage, which we’re facing in the Netherlands as well.

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Mr. Berry’s wants your coffee to taste better ad personal

22-11-2019

Mr. Berry’s is an online e-commerce platform where a consumer can discover his or her own personal coffee taste through a machine learning algorithm. A machine learning algorithm? Machine learning is used all around us to allow consumers to make choices. Spotify does it with your music. Youtube works with your related videos. Your bank uses it to monitor your expenses. But the biggest example of this is of course Google.

Mr. Berry’s applies 21st-century technology to an outdated coffee market. An initiative of Floris de Laat who organized the pop-up ‘The Cone Masters’ in 2017. With this pop-up you could, very Instagrammable (#coffeeinacone), drink your coffee from an ice cream cone filled with chocolate. He now wants you to enjoy coffee that suits your taste.

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International Coffee Day | How do you make the perfect Espresso Martini?

1-10-2019

Coffee is one of the most popular drinks in the world, and an essential ingredient of a coffee cocktail. The famous ‘Espresso Martini’ coffee cocktail has been in the top 10 of best-selling cocktails worldwide for years! The Espresso Martini is a true classic and has become an integral part of the cocktail menu. This cocktail is guaranteed to give you a cool down and energy kick at the same time. From now on you can also get started with coffee cocktails at home with the Tia Maria Espresso Martini kit. On the occasion of International Coffee Day they give away three delicious varieties (including a spicy variety!) on the iconic Espresso Martini, to prepare at home.

It seems to be ‘International Coffee Day’ today, October 1 2019! The popularity of coffee is celebrated worldwide on this day. We are gradually seeing that these types of ‘commercial days’ are also being used in the Netherlands. For example today they also celebrate the ‘International Day for Older Persons’ in the UK and the ‘World Vegetarian Day’ is celebrated internationally. You can find entire lists of what is celebrated every day! Today this article from Tia Maria around one of my favorite cocktails, the Espresso Martini! ^Marjolein

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Inspiration from 2018 | The Dirty Cookie, coffee or tea shots served in cookies

5-8-2019

Inspiration from 2018 – a very Instagrammable cookie cup! Based on the American dessert ‘Milk & Cookies’ but the other way around. We didn’t spot those cookies cups in the Netherlands yet.

Located at the Union Market Tustin in Los Angeles, The Dirty Cookie, a unique cookie shot glass concept. They sell all kind of flavours in Cookie shots that are made in-house. We even read at FoodBeast that they make purple Ube Cookie Shots and Matcha Green Tea Cookie Shots. The basic remains the same, instead of dipping your cookie in milk, coffee or any other liquid at The Dirty Cookie the liquid gets poured in the cookie.

Kaffeeform, coffee cups made from coffee grounds | How sustainable do you want it to be?! !

13-6-2019

The idea of ​​making coffee cups from coffee grounds came at the product design study that the founder of Kaffeeform, Julian Lechner, followed in Italy. After drinking countless cups of espresso, he wondered if the remaining coffee grounds could not be used for something new. After much experimentation and with the help and support of experts, companies, family and friends, the original idea was incorporated into an actual product. The five-year development period had many ups and downs, but since 2015, Kaffeform has been making cups from coffee grounds!

We completely missed this sustainable product while it is being made in our neighbouring country, Germany. And also used and sold at various places all over Europe!

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Startup Atomo created the future of coffee | They hacked the coffee bean

19-2-2019

Atomo created the future of coffee; coffee without a bean. Startup Atomo, located in Seattle, uses naturally derived sustainable ingredients to create a smooth coffee with a perfect caffeine kick. By reverse-engineering the coffee bean, Atomo has created a naturally-derived and sustainable coffee with the same caffeine you’d expect and no harsh acid or bitterness. They analyzed the molecular compounds  in a cup of coffee and used the coffee’s blueprint to design the perfect cup of coffee without using any coffee beans. They produce a ground coffee, which looks and acts like a regular ground coffee and can be used in drip machines, pour overs, cups and French presses. read more