Trends we spotted | Week 52 2021
3-1-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles amongst others about the first beer spa in France and in Paris opened the first European Skybar on the rooftop of the Pullman Paris Montparnasse.
In Belgium La Trappe Beer introduced a modern and sustainable habit for the monks of the Koningshoeven Abbey, created by G-Star RAW.
The VersaValet by Standard Textile is a laundry collection bag that doubles as clean return garment bag. And the Vegan Babybel cheese, covered with green wax is available on the UK market at the Sainsbury’s supermarkets.
An interesting article at VegNews about ‘turning beer waste into vegan eggs and milk’ by Anheuser-Busch InBev. And Italy will welcome its first Tapestry Collection by Hilton Hotel in Rome’s Historic Centre this year, Cosmopolita Rome.
McDonald’s China is testing ‘Green Charging Bike’ at 2 stores, the bikes are created by waste and help their guests to charge for example their phone. And KFC China launched an interactive section on its Super App addressing topics including “Exploring Carbon Reduction” and “The Journey to Carbon Neutrality”. A green rewards program.
Click on the title if you like to read the full article. Enjoy reading!
JAMES horeca | Platform for temporary staff in the Dutch hospitality industry
3-1-2022
Although we are not forced to hire new employees for a while, it is wise to check how you can get staff once we can reopen. The shortage of staff has been a reason for many companies to close several times slots in the past year here in the Netherlands.
JAMES horeca, a platform for temporary staff with an app for hospitality employees, could help compensate for the current shortage. Thanks to their 360-degree approach, they find, train, and captivate employees who help the Dutch hospitality industry at events, restaurants, bars, and clubs. With the result of always having trained people on location, something in which they are distinctive and progressive.
Reading time: 2 minutes
Chipotlane Digital Kitchen | First ‘’grey kitchen’’?
21-12-2021
The new format will exclusively fulfill digital orders for pick up or delivery. Chipotle Mexican Grill announced its first Chipotlane Digital Kitchen restaurant in Cuyahoga Falls, Ohio. The new prototype offers a Chipotlane and walk-up window for efficient digital order pickup. Located in Ohio, the restaurant is scheduled to open later this month. Chipotle’s second digital-only restaurant prototype serves guests who order ahead on the Chipotle app and Chipotle.com, and marketplace partners.
With no dining room access for guests but with patio seating to enjoy their meals. Kind of a ‘grey kitchen’ instead of a ‘dark kitchen’?
Reading time: 2 minutes
The Market Drayton McDonald’s | The first UK net zero carbon restaurant
20-12-2021
December 10, McDonald’s opened the UK’s first net zero carbon restaurant. The Market Drayton McDonald’s, which will act as a blueprint for future restaurants around the country, has been designed to be net zero emissions standard in both construction and everyday operation – an industry first.
Reading time: 3 minutes
Trends we spotted | Week 50
20-12-2021
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about winter coffees from all over the world, inspiration from Starbucks. And a “snowman pizza” made by Joe’s Rotisseria in New Jersey!
The first 1,600 Neder Bananas from Wageningen University & Research in the Netherlands were harvested at the end of November. Many atypical and sustainable products are made of them! Ever heard of ‘National Cookies Day’? We didn’t, but this day is celebrated on December 4th and Subway opened a ‘Cookieway’ pop-up store around this date.
The fast food chain ‘El Pollo Loco’ is launching a ‘Loco Gifts and Gear’ store in which they sell merchandise specially designed for them, such as a bicycle. And the UK’s cheapest champagne bar has opened, Aldi will sell its award-winning Veuve Monsigny champagne for just £2.33 a glass. And so nice: a ‘Santa sushi’, created by Wave Asian Bistro & Sushi out in Mount Dora, Florida.
Airbnb had a special Christmas promotion in the USA: 4 people could be guests for one night in the ‘Home Alone’ house! Including lots of details like the cheese pizza and Kraft Macaroni & Cheese.
In London you can enjoy the patisserie of the French chef Cedric Grolet in The Berkeley Café and when you are in London now you can enjoy a special ‘Borealis’ by the famous artist Dan Acher for 2 more days. Northern lights above London during the Winter Lights season, we would love to see that above Amsterdam as well!
Uber Eats was the first to deliver meals to space on December 11! And have you heard of PappaRoti? They sell drinks and special coffee buns from Malaysia in more than 400 locations worldwide. Located in Brussels, among others.
Liemès Food District Utrecht
9-12-2021
LIEMÈS Food District is the place to be for business appointments, while shopping or for a snack on the go. In this centrally located food hall in shopping center The Wall in Utrecht, different chefs cook their dishes from around the world and bartenders shake their top cocktails. Liemès is a food district like you’ve never seen before.
Foodhall meets restaurant, streetfood meets à la carte: at Liemès you take a seat at one of the set tables and order from the food stands and the bar using a QR. The hospitable staff then serves your order(s) at your table. They don’t use disposables at Liemès, everything is served on tableware. This enhances the eating experience and is more sustainable.
In August 2020 we wrote about the Liemès Food District, it was supposed to open that autumn. We wish the entrepreneurs the best of luck and let’s hope there will not be more COVID-19 measures!
Reading Time: 3 minutes
Trends we spotted | Week 48
7-12-2021
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to…. Bacardi who has announced Astrophel “Troy” Arquiza as the new Global Master Blender for BACARDÍ® rum (the “Maestro de Ron”). And high-quality cocktails from Williams Premium such as the Margarita, Daiquiri, Espresso Martini and Old fashioned are now available in cans.
Butcher and steakhouse owner John Stirk, thought the price of the golden Tomahawk steak at Salt Bae’s new restaurant (in London) was way too high. Stirk Italian Steakhouse now has a much more affordable golden ‘Stirk-Bae’ on his menu…
Wagyu beef is known all over the world as a very exclusive piece of meat. But in Japan you simply ‘pull’ the steak from a vending machine these days! New on the market is the food safety device from Asus, which lets you know whether you have washed your fruit and vegetables sufficiently.
Foodspotting.com preceded the introduction of the app known as Foodspotting. The site allowed its users to take pictures of food that they loved. It was bought by OpenTable in 2013 and doesn’t exist anymore. ChefsTemp on about what happened to this app!
Designer water: this year’s limited-edition glass bottle of Evian water has been covered in Snowflakes by designer Not Vital. A collaboration with Moncler. Another great campaign for the Holiday Season in the UK, this time for the Bounty Bar: ‘The Lonely Bounty’.
Online cooking tutorials called ‘The Secrets of French Cuisine’ at the website of ‘Fine Dining Lovers’. We included the tutorial of the ultimate croque monsieur! And the same website gives you all the details behind the 100 days pop-up in Paris: restaurant ADMO!
Chiqueolatte opened its 8th location in The Hague and The Hoxton hotel group will open four new hotels in Europe in 2022. Tony’s Chocolonely announced that it will not build its own chocolate factory in the near future.
Reading time: 4 minutes
Trends we spotted | Week 47
26-11-2021
At horecatrends.com or hospitalitytrends.eu we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about amongst others McDonald’s Germany that is testing reusables in 10 restaurants and the platform Foodsteps that helps food businesses monitor their carbon emissions.
‘The most beautiful butcher shop in the world, Victor Churchill’ opened a new butcher shop in Melbourne, check out the great images in this article. And Pizza Hut USA unveils their new, limited edition holiday Hut Shop.
The Savoy in London has unveiled the world’s first champagne forest, great decoration inspiration! And On Giving Tuesday (November 30), KFC will donate $1 for each KFC Chicken Sandwich sold to to Blessings in a Backpack.
‘Illegal Chips’ come in flavors like horse meat, Casu Marzu and poison blowfish. And a link to all the winners of McDonald’s anti-littering contest in Finland, with great ideas!
Get your pet in a festive mood at 29 Hilton locations in the UK and Ireland with a three course dog menu. Our office dog would love this menu!
24 Karat Gold Turkey | Thanksgiving at Empire Steak House
24-11-2021
Empire Steak House in New York will surprise their guests this holiday season with a unique dish, the 24 Karat Gold Turkey! A traditional dish with a fancy twist.
We’ve seen the gold wrap marketing stunt on a regularly basis, the food is always astronomical priced, but they’re also always picked up locally and internationally for some free publicity. Especially if there is also charity associated with it. Quite recently we saw the ‘Golden Boy‘ of ‘De Daltons’ in Voorthuizen in the Netherlands, who raised 5.000 euros. This amount has been donated to the local Food Bank. We also wrote about a marketing stunt by Bubbledogs in London who gave away 100 golden hot dogs as a Christmas present, and whoever got one also got a small bottle of champagne. Last summer Chipotle packed their burritos in gold foil every time the USA won a golden medal at the summer Olympic Games.
Reading time: 1 minute
Trends we spotted | Week 46
22-11-2021
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about the Icelandverse, a great example of an ad for tourism and Redefine Meat. This Israeli start-up expands operations into Europe, they are going to 3D-print beef substitute in the Netherlands.
This Holiday Season you can play curling at the garden of the Langham hotel in London and the Alexandra pub in Wimbledon is hosting ‘don’t be on your own day’ as a lovely gesture to combat loneliness on Christmas Day.
In Hamburg you can enjoy raclette, glühwein and other Swiss winter season food in old ski gondolas at the 25Hours Hotel. And an initiative to tackle the shortage of hospitality staff from Amsterdam: The ‘Leidseplein’ class.
Korean Childhood snacks are an overnight hit because of Squid Game especially among Korean-American restaurant owners! And also in New York: the Antony Bourdain hawker centre is set to open in the beginning of 2022.
Arby’s in the US sells meat with curly and crinkle fries and now they announced the upcoming launch of its limited edition Curly Fry and Crinkle Fry Vodka. And check out the sky at Bercy Village in Paris, we love what they did!
Bagels & Beans opent in de Brabander, Tilburg
Tapestry by Hilton -Cosmopolita Rome
KFC_Green_Marketing_Campaign
Skybar Paris on the rooftop of Pullman Paris Montparnasse 
