Trends we spotted | Week 50
14-12-2017
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, amongst others about the Michelin stars in the Netherlands, we gained another restaurant with 3 Michelin stars and a link to an interesting article in the Washington Post about the fact that food-makers are taking salt and sugar out of food but they’re adding fat.
Ultimate Christmas sleepover | Sleeping in the Coca-Cola Christmas truck
14-12-2017
Two lucky winners will fall asleep in the Coca-Cola Christmas truck tomorrow night. We all know this truck from the well-known Coca-Cola Christmas advertising that shows up every years during the Holiday Season. The iconic truck has been prepared for an overnight stay especially for this giveaway. Coca-Cola collaborated with Travel Blog Late Rooms. A fun and special marketing campaign!
#Escapetrain | Escape room based on the movie Murder On The Orient Express
7-12-2017
The 24th of November the 20th Century Fox movie Murder On The Orient Express premiered in Finland. On December 13, six people will board the train of rail operator VR to travel from Helsinki to Rovaniemi. The trip will last 13-hour, so the players will play an actual escape room game that will last 1000 km!
First KiKat Chocolatory in the Netherlands | At Utrecht Central Station
5-12-2017
The first ‘KitKat Chocolatery’ in the Netherlands has opened on the 30th of November at Utrecht Central Station. In the pop-up store you can make your own KitKat bar, or as their slogan says ‘Create your own break’, until December 23rd. There are a number of KitKat Chocolatery stores in Japan, England, Malaysia and Australia.
Inspiration around the Christmas tree | The Claridge’s Christmas Tree by Karl Lagerfeld
4-12-2017
Claridge’s, London’s legendary Mayfair hotel has unveiled the Claridge’s Christmas Tree 2017 in the hotel lobby, designed by Karl Lagerfeld, widely regarded as one of the fashion world’s most influential creative forces. This year’s Claridge’s festive installation is inspired by Lagerfeld’s childhood memories of Christmas with a series of inverted spruce Christmas Trees placed around the hotel lobby. The centrepiece is a sixteen foot high inverted tree with silver gilded roots topped with a multi-facetted mirrored star which reflects rays of magical light across the art deco lobby. In this article some inspiration around the Christmas tree for other hoteliers, for example do you celebrate the fact that the lights in your tree are lightened?
Trends we spotted | Week 48
1-12-2017
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, amongst others about trains of the future and the top 10 of Le Chef List 2018.
Click on the title if you would to read the full article. Enjoy reading!
The Christmas trees by Starbucks Valencia | Christmas inspiration
1-12-2017
The season is about to begin and as from today we will try to inspire you every day with Christmassy inspiration from other entrepreneurs in hospitality. The first one: Starbucks in Valencia is decorating their trees with sparkling red cups.
Disaronno Innovation Hunter | The pursuit of innovation in cocktails
27-11-2017
Disaronno, The Mixing Stars, makes a step change and starts looking for innovation. The Disaronno project dedicated to bartenders evolves and becomes a journey into the most innovative trends in international mixology. Wouter Bosch (Rosalia’s Menagerie in Amsterdam) is focussing on sustainability and Kevin Kroon (Door 74 in Amsterdam) shows attractive low ABV (alcohol by volume) cocktails. Tess Posthumus, Mixing Star in 2013, does introduce them in two interesting video’s. Their pursuit of innovation started in Milan and after Amsterdam they’re going to London. The chronicle of the journey is online on the Facebook page of The Mixing Stars.
Trends we spotted | Week 47
24-11-2017
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’.
This week, amongst others about the Michelin stars for 2018 in Belgium, Spain and Portugal. And restaurant The Avocado Show in Amsterdam has opened the first pop-up avocado shop in the world.
Click on the title if you would like to read the full article. Enjoy reading!
Social Wifi |SpotOn
24-11-2017
Internet access has become an important daily requirement. Access to news, social media and e-mail from your laptop, smartphone or tablet, was once seen as a luxury. Nowadays people want and expect this access everywhere. Not offering free WiFi can strongly discourage guests from visiting your place and has therefore become an essential part of the service for the hospitality industry. Social wifi from SpotOn makes it possible for guests to simply and quickly log in to your Wi-Fi network with their social media account, for example Facebook or Twitter. Besides that you can also analyze the users of your network, send marketing campaigns, hand out coupons and measure customer satisfaction.
