The film about Great Coffee

3-7-2015

Watch this gorgeous short film (15 min) about Great Coffee. It is the story of passionate coffee connoisseur Søren Stiller Markussen, the owner and founder of Great Coffee in Aarhus, Denmark.

Great Coffee

He visits a coffee farm from Frederico Pacas (Café Tuxpal) a farm with six generations experience in the family that’s based in Finca Santra Petrona, El Salvador. He also visits New York for inspiration and notices that the baristas are all pursueing a unique style.

In the video Søren Stiller Markussen shows three different traditional methods of processing coffee beans.G
– Natural: drying the coffee with the skin
– Water processed: rinse the skin of with water
– Honey processed: Processed with honey Black (without water) and yellow honey (with water)

By measuring the sugar level during the fermentation process, the process can be stopped at the right moment to get a full, sweet body. The desired sugar content is 18-22% and takes about 4 hours to ferment, after that carbon dioxide and alcohol will start to form.

During the movie the coffee connoisseur gives a glimpse into his personal life as well. He explains his motivations in his life, in which Jiu Jitsu and swimming in the sea play a significant role.

Groups app The Happening popular among young people

3-7-2015

The Happening is an app for creating useful grids and sharing locations or photos all in one.

The Happening

After setting up a dating app, Frank van Viegen and Jelmer Feenstra came up with the idea to create an easier group communication tool than Whatsapp together with colleague Emiel Mols. They developed the Happening app which has been downloaded more than 100.000 times already. Group discussions in Whatsapp can become lengthy scroll sessions, the Happening is easier to use and navigate.

Photo Hunt and Game Ranking

The app provides practical solutions to problems, combining a pick-a-date app, shopping lists, a photo sharing app and a latitude app. Its popularity is partly due to a Photo Hunt feature where users get assignments, for example to create a selfie while you hug a tree. One of the other viral features is a Ranking Game to rank friends in a top three with questions like “Who is the funniest when he’s drunk?”, the feature is quite similar to the television program ‘Ranking The Stars’.

On all devices and web interface

The Happening is available for both Android devices and Apple’s and downloadable in the Apple Store and Play Store. The app is available for Windows computers and Mac computers as well.

Listen to the sounds of Paris in Amsterdam

2-7-2015

A billboard with inspiring sounds from other cities. Pedestrians in Paris, Brussels and Amsterdam are invited to listen to each other’s original sounds through their headphones at interactive billboards.

Listen to the sound of

The railroad company Thalys uses these 3 billboards to inspire passers-by with a sneak pre-hearing of a new travel experience. They of course want to encourage you to use the train to go and explore nearby cities. The billboards are made in collaboration with French advertising agency Rosapark.

Each billboard represents a city, the billboard of Amsterdam has 1352 sounds to tell the passers-by, Paris 1460 sounds and Brussels 1889. Pedestrians are invited to plug in with their personal headphones and start exploring. Enjoy a sound from Paris while strolling your hometown Amsterdam.

Like Pop-Up City describes, the billboards explore a new way of urban advertising. The focus on hearing is added to the visual impact of billboards. And with most of the people carrying earplugs nowadays, this technique might be used more…..

York & Albany brings the beach to central London

2-7-2015

The sunglasses, flip flops and beach balls thrive well at the city oasis of York & Albany’s Beach Shack in London, where you immediately get the summer vibe.

Be transported from the heart of London to a beach bar at the courtyard of Gordon Ramsay’s York & Albany. The seaweed Martini or Bacardi Rum slush served in a mini bucket with scoops as spoons will definitely get you in the mood, otherwise the alcoholic popsicles with Pimm’s liqueur will do so.

Beach Menu

At the restaurant they serve a selection of tempting bites such as mini fish ‘n’ chips, bite-sized Cumberland sausages and jars’ with pickled seafood. For the big appetite, there is a Beach BBQ menu that includes grilled burgers and vegetarian kebab with salad, fries and potato salad but without the usual sand between your teeth.

Ice cream with caramel popcorn and cotton candy

If baking in the sunshine isn’t enough, a choice of sugary desserts will get you in the sandal-mood. With raspberry custard doughnuts, banana split ice-cream and a do-it-yourself ice cream machine that’s offering soft serve scoops of strawberry cheesecake with candy floss and caramel popcorn. Wow! Now that’s an ice cream cone (referred to as a 99) for the 21st century!

Beach bar arrangement for groups

Londoners don’t have to travel to the coast during these hot days, they can put their feet in the sand at York & Albany’s Beach Hut as well. The selfies made there will give the impression that they originate from the beach in Camden and not from central London. The beach bar is available for exclusive dinners up to 12 guests. For thirty pounds per person, guests can enjoy different savory and sweet snacks and two cocktails.

It’s a wonderful way of enjoying the summer feeling in town, even during less sunny days!

Teisseire publishes the city guide ‘Joi de vivre in Utrecht’

1-7-2015

French flair in Utrecht. The French lemonade brand Teisseire – sponsor of the Tour de Fance – has collected the coolest hotspots in Utrecht in the city guide ‘Joie de vivre in Utrecht’.

Shop and enjoy Utrecht like a Parisian. With the city guide ‘Joie de vivre in Utrecht’ you can see Utrecht through the eyes of a Frenchman or Françoise. The guide also includes stories from French inhabitants of Utrecht, recipes of French delights and (non-alcoholic) cocktails. This guide is made in consultation with the blogger Liselotte of liefsuitutrecht.nl. ‘Joie de vivre in Utrecht’ can be downloaded from their website.

Who drink cordials?

The Dutch love lemonade: almost a 25% even drink one or more glasses of lemonade per day. Most of the lemonade drinkers (80%) mix the syrup in the traditional way: with water. Only 13 percent will add the syrup to sparkling mineral water. These results came out a representative survey of more than 540 Dutch people from 16 years and older, commissioned by Teisseire.
In terms of taste almost half of the Dutch always drink the same flavor. Especially ‘traditional’ flavors such as strawberry and selected berries. Men prefer orange more often than women, while a lemon flavor is more popular with the ladies. Another difference between the sexes: men drink more limonade than women. A whopping 26 percent of men have one or more lemonade drinks per day compared to 20 percent of women.

Teisseire: add a touch of French flair to your glass of water

As French brand, Teisseire emphasized on showing how something as simple as cordials can add a touch of French flair to everyday life. “Our dream is to turn any drink into a moment to enjoy,” says Michelle Blankenburgh, brand manager Teisseire Netherlands. “Transform your glass of water for example in a Virgin Mojito with Lime and Mint syrup or give your smoothie a boost with a touch of Currant & Elderflower syrup. This way you add a little joie de vivre to each day.”
Teisseire is present during the Avant Tour and the advertising caravan at the Jaarbeurs in Utrecht. Teisseire has a French patio there where everyone is welcome to enjoy a glass of lemonade.

Terrace Café Rotterdam offers panoramic view of the skyline and the Maas

30-6-2015

Café Rotterdam was already an icon on the Maas, but is lifted to a higher level after a major renovation. With the reopening of Café Rotterdam directly above the Cruise Terminal, the ‘Wilhelminapier’ gets a real boulevard look.

Terraces with panoramic views are popular

We already know for a while that rooftop terraces have become very popular worldwide. Paris, New York, Istanbul, every metropolis is graced with (roof)terraces with beautiful views. In Amsterdam we have some pretty roof terraces with great views, such as the Skylounge at the DoubleTree by Hilton Hotel and the roof terrace ‘s at the former oil rig at the REM Island which is now a restaurant. The terrace of Café Rotterdam, at the same level of the Erasmus Bridge and the Cruise Terminal, offers a unique panorama of the Maas and the skyline. A new hotspot in Rotterdam this summer!

Café Rotterdam

The interior of Café Rotterdam breathes Pre-war Rotterdam class: large windows that offer plenty of light, high ceilings and modern details. The Chef Merijn Sips (formerly Librije’s Zusje ** in Amsterdam) serves a Mediterranean cuisine with international appeal. A business lunch, a delicious Sunday brunch or a romantic dinner, it’s all there. Apart from the restaurant area, there is a long bar where you can enjoy a cocktail, Gin & Tonic, authentic Schiedam Jenever, beer or a glass of wine with the Dutch delicacy ‘bitterballen’ (small round croquettes). The new Café Rotterdam is the youngest member of the Dudok Group which is a leading company in the hospitality and event industry since 1991.

Mobile charging stations are becoming increasingly essential ….

29-6-2015

Implug also provides mobile charging points for smaller hospitality companies. A great ‘innovative’ hospitable gesture and certainly an added value for your venue with mobile payments in mind! And besides that, it’s another reason to have a drink at your venue!

I am glad that I will soon get a new phone, the current battery is low within no time! And I am not even a fanatic user of a lot of apps on my phone. The rapidly dying battery has become a well-known social problem that especially affects the younger users up to 35 years. Thankfully more and more mobile charging stations are placed at public places like the library, at airports and railway stations but also in the hospitality industry. And the welcoming gesture remains hospitable even if you let them pay, your guests are already happy that they can stay online!

Mobile charging stations are rapidly evolving

At the end of 2012 we’ve spotted the first charging station for cell phones in the Netherlands at Stravinsky eten & drinken in Hengelo (The Netherlands). Nowadays there are several parties that offer these charging stations like the pillars by Charge to go. These pillars are also equipped with a display to present advertisements to your guests. ^Marjolein van Spronsen

ID&T and Coca-Cola collaborate for recycling at festivals

26-6-2015

Entertainment company ID&T and manufacturer Coca-Cola have been partners in sustainability since 2012. Together they want to encourage visitors of festivals and events to recycle. This summer they are working together for recycling at festivals in The Netherlands.

Recycling at festivals

ID&T and Coca-Cola are working together at three festivals: Defqon.1, Mysteryland and Welcome to the Future. At each festival there will be a couple of facilities available that will give people the chance to recycle. There will be ‘Green Teams’ walking around the terrain that encourage the visitors to throw their garbage in the right bins and they keep the terrain clean as well. There will also be a recycling-booth present where visitors can learn why recycling is important and how they can contribute.

A successful collaboration

Milou Hamelers, Recycling Manager of Coca-Cola Enterprises, says that they are very happy to work together with ID&T because their festivals attract hundreds of thousands of visitors. “This is a wonderful chance to show our involvement in sustainability and recycling.” she says. In an inspiring way ID&T and Coca-Cola would like to show people that a lot of garbage still has value after being thrown away in a bin.

Handcrafted Caorunn Gin from Scotland

26-6-2015

Caorunn Gin from Scotland is a ‘wildly sophisticated Scottish Gin’ by Gin Master Simon Buley who prefers using wild, natural ingredients.

Coarunn Gin

Caorunn Gin (pronounced “ka-roon”) is from the Scottish Highlands and is made at Balmenach Distillery, which main activity is distilling whisky. The distillery was founded in 1824, it has a rich history and has been active for almost three centuries.

What is gin made of?

Caorunn Gin is handcrafted by Simon Buley, using traditional gin botanicals such as juniper, coriander, orange peel, lemon peel, angelica and (Chinese) cassia bark(yes, there are more types of cinnamon!). Caorunn is the Gaelic word for Rowan Berry, one of the five locally foraged botanicals. On top of the Rowans, the gin is infused with Coul Blush Apples, Bog Myrtle, Heather and Dandelion.

Wild foraging

The peculiarity of this gin is the combination of the five ingredients that are locally gathered by the Gin Master and the small batch, handcrafted process in the world’s only working copper berry chamber that was used to make perfume in the 1920’s. Because the people at Caorunn are great lovers of wild ingredients, they also encourage bartenders to go foraging and to collect delicacies in the wild that can be used for handmade cocktail ingredients.

Caorunn & Tonic

Caorunn Gin is perfectly served with Fever Tree tonic water and a slice of red apple to further invigorate Caorunn’ s dry and crisp taste. In Scotland they like it strong, one part Caorunn and one part premium tonic water.

Dominique Ansel opened a new bakery – in Japan!

25-6-2015

Leonie van Spronsen has lived in NYC and became a fan of the bakery of Dominique Ansel. She now follows his Instagram account and loved the communication around the opening of the bakery in Tokyo.

Last Saturday it was finally opening day at the DAB (Dominique Ansel Bakery) in Tokyo, loyal followers of his Instagram account had been prepared for this day a long time and it did not disappoint.

Hospitality, guest experience by Dominique Ansel

Dominique Ansel seems to be one of those rare people that truly understands hospitality. It’s not about just making beautiful products (which he definitely does by the way) but it’s also about guest experience, it’s about appreciating your customers, it’s about interacting with your customers, it’s about creating a brand experience, and boy is he the master of that. See the snapshots of DAB Japan’s opening day on Instagram.

By tracking the opening day like this on Instagram and explaining and sharing his ideas, his vision and his activities, Dominique Ansel is clearly busy building a hospitality empire. And by being such a humble, cool and inspiring person on social media, there is no one in the world you would want to have that empire more than him.

The next step? Maybe return to Europe to turn us into line-loving pastry fans as well? I vote for Paris! Leonie van Spronsen

Start pilot foodtrucks in Amsterdam

24-6-2015

On 29 June, a pilot with foodtrucks starts at 24 locations in Amsterdam. At these locations fifty food-entrepreneurs and their foodtrucks will rotate every half-day.

Foodtrucks in Amsterdam provide ‘Tasty streetfood’

This Monday 29 June the foodtruck pilot ‘Tasty Streetfood’ kicks-off in Amsterdam. At 24 locations in Amsterdam around fifty innovative food-entrepreneurs will sell their food on the streets. The entrepreneurs will change location every several hours taking shifts on the various locations. The city of Amsterdam is the first municipality in the Netherlands that gives entrepreneurs the opportunity to provide street food from foodtrucks at various spots in the city, besides the well-known food truck festivals of course.

Selected from 150 entries

Those interested could apply until 12 March and in total the municipality received more than 150 entries. The initiatives were valued based on a points system that valued food (whether organic, locally produced, innovative), innovativeness of the concept and sustainability.

Locations and Streetfood app

Because the food trucks change location between the various designated spots every few hours, a wide range of street food offerings will be available on every location. When drawing up the rotation schedule, the municipality will take the requests from the owners into account as much as possible. Check the locations on this image or maps.amsterdam.nl/markten. Want to know where your favorite foodtruck is located at the moment? Download the Streetfood app via ‘Reizende Sterren’ (Travelling Stars) http://reizendesterren.org/reizendesterren.org/?p=344.

Aspire healthy fat burner at the terrace

24-6-2015

The Aspire soda is a fat burner for everyone that wants a healthy alternative at the terrace.

In general the number of refreshing healthy drinks at a terrace can be counted on one hand. Most soft drinks are loaded with sugar and plain water will soon bore you after a few glasses.

Aspire is a healthy alternative

Recently, there are several terraces that serve a soft drink that is sugar free, contains no calories and even promises to burn body fat. It’s ‘Aspire’, a lightly carbonated canned refreshing drink. The drink contains caffeine and is available in the flavors ‘Cranberry’ and ‘Apple with Acai’. The ingredients increase the metabolism, suppress appetite and the drink claims to accelerate weight loss. For the desired effect the producer recommends drinking two cans per day for two weeks, and to combine the drink with a healthy lifestyle (of course).

Ingredients

With ingredients like guarana (energy), caffeine (energy), green tea extract (increase the immune system), L-carnitine (to stimulate body fat burning) and taurine you will buy yourself a booster and body fat burner that does not cause a sugar dip afterwards. It certainly complements the range of beverages at most of the terraces nowadays, not the least because it tastes nice! The drink is already sold at Hampshire Hotels, SportCity, Mövenpick, Healthcity and Corpus. Have you spotted it somewhere else?

The McBike

23-6-2015

This takeout container should actually have been invented in the Netherlands! But McDonald’s has worked with the ad agency Tribal Buenos Aires in Argentina to create this McBike packaging.

Takeout packaging for cyclists at McDonald’s

This cyclist-friendly packaging is a recyclable, compact container for a burger, fries and a drink. The burger and the fries each have their own compartments. You can attach the package to your bicycle’s handlebars. The design ensures that the drink is kept upright.

The McBike packaging will also be launched in the Netherlands

The McBike package is launched in Copenhagen, Denmark. Copenhagen is one of the most cyclist-dense cities in the world. But it’s also launched in Medellin, Colombia. We’re lucky, Amsterdam is also on the list of McDonald’s to launch the McBike … ..

Rooftop concert by Hooghoudt and Kensington

23-6-2015

The Dutch band Kensington and Hooghoudt distillery will end this summer with a bang. They join forces for a rooftop concert somewhere on a roof in the Netherlands.

Rooftop concert

The rooftop concert will be held at the end of the festival season, early September. Consumers can win tickets for this special experience by buying a Hooghoudt bottle or a Hooghoudt Kensington package at one of the Gall & Gall stores in the Netherlands. The Hooghoudt products contain a unique code that could provide access to the concert. The promotion runs from 22 June to 15 August 2015.

Cocktail Maker

It’s also possible to win tickets through the online cocktail maker tool of Gall & Gall. The practical website guides you to the perfect cocktail recipe and looks a bit like the Gastronomixs tool. After choosing a cocktail recipe people can submit suggestions for ingredients. Anyone that sends in suggestions for ingredients via the website, can win a Fever-Tree cocktail workshop as well.

Smaakmakers

Hooghoudt started the collaboration with the band Kensington to attract a broader audience. Check out the road movie from Hooghoudt about these talents from Utrecht. Besides working with Kensington, Hooghoudt works together with young and enthusiastic professionals since January 2015. They call them their ‘Seasonings’ and award-winning bartender Lennart Deddens is one of them. With the ‘Seasonings’ they want to inspire and give everyone access to special mixes and exciting recipes. “But inspiration is more than just good taste, it’s also acquired by shared experiences, such as a unique rooftop concert” says Niels Grootenboer, marketing manager at Hooghoudt.

Stories from WaterReijk Weerribben Wieden

19-6-2015

The campaign “What drives you?” is an initiative by WaterReijk Marketing in collaboration with businesses, residents and visitors to the region. The campaign aims to acquaint the Dutch audience with the stories from the region.

Life-size milk carton

Besides the launch of the online magazine www.enwatdrijftjou.nl, a life sized milk carton from Weerribben Dairy was revealed and is one of the examples of how the campaign is being promoted throughout the country. The carton was unveiled by entrepreneurs Klaas de Lange from Weerribben Dairy and Martin Kruithof of the Restaurant Lindenhof.

Famous icons

Via the famous icons such as Giethoorn and the Weerribben the campaign seduces (online) visitors to explore other stories and secrets from the area as well. The stories are told by entrepreneurs, residents and visitors in the form of videos, interviews, blogs and photos in the online magazine. The first stories are movies of the Weerribben Dairy and Restaurant de Lindenhof. Various event posters, social media and joint promotions will support the campaign.

Cooperation with Weerribben Dairy

One of these joint promotions is with Klaas de Lange from Weerribben Dairy. The story of Klaas in the Weerribben is one of the stories in the campaign, it is brought into the country via a life-size milk carton. In the milk carton hides a refrigerator with cups of milk to promote the campaign.

Bundling stories

WaterReijk Marketing intends to bundle remarkable stories of the area in this campaign. Entrepreneurs, residents and visitors are also invited to share their story and become ambassadors of the region.