Valentine’s day: Je t’aime wine


Now available in Dutch stores, the La Tulipe ‘Je t’aime’ Merlot wine. Ilja Gort, a famous Dutch winemaker in the Bordeaux, developed a new etiquette for his Merlot wine, especially for Valentine’s day. On the etiquette a big heart with the words ‘Je t’aime’ on it. At the backside of the bottle it is possible to write the name of your loved one.

Ilja’s idea

The idea for this wine was to produce a limited edition of a soft red wine, especially for Valentine’s day. Own research by Ilja showed that woman within his own circle of girlfriends who love red wine, are not that fond of wines with rough tannins. Heavy, oaked wines didn’t suit the ladies taste as well. This is the reason why Ilja picked accessible , juicy red wines made from 100% Merlot grapes. The wine originates from the vineyards situated in the Languedoc, the same location as where the Slurp wines are produced.

The description of the ‘Je t’aime’ wine, by the maker

“The Tulipe winery loves to make wine from Merlot grapes. From the start Ilja Gort, founder and winemaker at Tulipe winery, fell in love with the Merlot grapes because of the juiciness, elegancy and seductive tasty flavour. No difficulties, just enjoyment. That is how wine is meant to be. This Merlot fits the profile. Drink it slightly chilled or warmer. Enjoy a glass of ‘Je t’aime’ but it also great to combine with a dinner. ‘Je t’aime’ handles it all. According to the etiquette the wine can be drunk at its best if you listen to Serge Gainsbourg while you’re having the wine in your mouth.”

Website: La Tulipe

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