Trends we spotted | Week 44
3-11-2026
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- THE BUTCHER is expanding once again. The international high-end burger concept will open a new location on the Damrak in November 2026, in the heart of bustling Amsterdam.
- Dame Anya Hindmarch will design this year’s Christmas tree at Claridge’s. Reimagined as the Claridge’s Christmas Treehouse, it will be unveiled in the hotel’s lobby on Wednesday 25 November.
- Spa Haven, the wellness facility of Haven Hotel Rotterdam, Curio Collection by Hilton, is now fully open.
- Matcha has become an indispensable part of the drinks menu. PerfectTed, founded in 2021, aims to make matcha more accessible and part of everyday routines.
- Domaine EdeM is the low- and no-alcohol range of the Catena Institute of Wine, founded in 1995 by Dr Laura Catena. This article also introduces a new term for us: ‘zebra striping’.
- Square instead of round, thick instead of thin: with its new Detroit Style Pizza, Domino’s brings one of the most exciting pizza trends from the US to Germany.
- After the run club, the dog-walking club Beagels & Beans is a hit too: Bagels & Beans got neighbourhoods moving!
- Horecava is the largest annual trade fair for the hospitality and foodservice industry in the Netherlands. To mark its 70th anniversary, the event has looked back on the past 70 years and ahead to the next 70.
Enjoy reading!
LUMA | Parasols that turn your terrace into an extension of your brand
3-11-2026
LUMA (formerly Embellish Living) makes luxury, handcrafted parasols for hotels, restaurants and other hospitality venues. The terrace is often the first thing a guest sees, and with a parasol that suits your brand and interior, you turn it into a real eye-catcher. In January you can visit LUMA at Horecava (the Dutch hospitality trade fair), but now is already a good time to start planning for the new terrace season.
2 minutes read
Dom Pérignon Dinners Harmony Edition | Restaurant GEM in Gemert
30-10-2026
In November 2026, Dom Pérignon presents the second edition of the Dom Pérignon Dinners – Harmony Edition. Following the first edition in May, the dinners once again bring together the four vintages unveiled this year with the creativity of chefs and sommeliers from the Dom Pérignon Society. On 18 November 2026, the dinner takes place at GEM. Restaurant in Gemert, in collaboration with Soenil Bahadoer and Marcelo Ballardin.
2 minutes read
Trends we spotted | Week 43
28-10-2026
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- New travellers and destinations will give European tourism a whole new look by 2036, a new Accor report reveals.
- India’s Sunday PropTech acquires Fletcher Hotels and expands its European hotel portfolio.
- Christmas collection from Ghent’s Chocolaterie Vandenbouhede, featuring a “Bloody Mary” praline and a chocolate carousel in the window that really turns.
- McDonald’s and Tristen Epps-Long, winner of ‘Top Chef’ season 22, invite fans to take a look ‘Inside the Golden Arches’: a unique chef’s table experience!
- From the slopes to London… The Berkeley Rooftop Cabins are back this holiday season!
- Smart Coffee contains more than 17 active ingredients in a single serving. For hospitality entrepreneurs, this presents a dual opportunity: one cup appeals to two different spending categories, premium coffee and dietary supplements.
Enjoy reading!
A winter twist at Alta Badia Cocktail Week
27-10-2026
From 10 to 17 January 2027, Alta Badia Cocktail Week returns, bringing a contemporary twist to winter evenings across the valley. Over eight consecutive nights, the event will move to a different venue each evening, travelling through Alta Badia, with a focus on local produce and storytelling around the valley’s Ladin identity. On the practical side: no more than five ingredients, techniques that can be replicated during service, and fully edible garnishes. And of course, there will be two alcoholic and one alcohol-free cocktail available.
A great way to move beyond traditional après-ski!
2 minutes read
Buurt Boules | The Sunday that connects through play
26-10-2026
From November 1, play and hospitality venue Mooie Boules will open the doors of its locations in Delft and Utrecht free of charge to all local residents every Sunday afternoon from 12 pm to 4 pm. Together with the Mooie Buurt foundation, Mooie Boules is launching the ‘Buurt Boules’ (Neighbourhood Boules) initiative. All games, coffee, tea and lemonade are free, and no reservation is needed.
2 minutes read
Trends we spotted | Week 42
20-10-2026
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- BottleCloths catch the drips every time a bottle comes out of the ice bucket, give staff a better grip and turn every pour into a considered, elegant gesture. A useful item!
- Restaurant ‘Jean-Georges at The Connaught’ has refreshed its menu, bringing back signature dishes from Jean-Georges Vongerichten’s celebrated restaurants Vong and Spice Market. With the return of an icon: the Black Plate.
- Bouillon d’Amsterdam opened in March 2026 in Hotel Die Port van Cleve, followed in June by Le Petit Bouillon d’Amsterdam in Amsterdam-Zuid. In 2027 they will open in three more cities in the Netherlands.
- SeaNext and Horecava open debate on the forgotten role of seafood in the protein transition during the Dutch Horecava on January 12.
- Hello Kitty® and her Friends are making their way to Burger King® restaurants in the US. To bring this Hello Kitty® partnership to the next level, Burger King is hosting a one-day Golden Claw Machine experience in a location in California.
- In the US, Stoner’s Pizza Joint serves up Halloween fun with pumpkin-shaped pizza.
- World-renowned artisans begin carving the immersive Christmas experience, ice!™, at resorts across the US.
Enjoy reading!
Le Souterrain Amsterdam | Gastronomy, live entertainment and nightlife under one roof
16-10-2026
Amsterdam has a new culinary experience. Chef Julius Nuiten, known from the Michelin-starred Bistro de la Mer, is joining forces with the Chin Chin Club on Amsterdam’s Rozengracht. Together they are creating Le Souterrain: a place where you don’t just come to eat, but to experience a complete evening. From the first course to the last beat. From table to dance floor.
2 minutes read
Pizza concept Toni Loco opens at Schiphol | 50 Centimetres. Size does matter
16-10-2026
At the end of October, the Italian-American 50-centimetre pizza concept Toni Loco, part of THE ENTOURAGE GROUP, opens its doors at Schiphol Plaza, in the arrivals hall of Amsterdam Schiphol. This gives Toni Loco a second Dutch location, adding to its growing list of international destinations after its location in The Westfield Mall of the Netherlands in Leidschendam and its locations in the United Kingdom. With this new location, the brand is also preparing for a place where thousands of travellers, airport staff and visitors come together every day.
2 minutes read
Restaurant Robuust moves to the world’s oldest drive-thru in Moespot
16-10-2026
Restaurant Robuust has taken a big step. After nine years, the restaurant of brothers Peter Ian and Raimon Pot has moved from the centre of Vollenhove to the hamlet of Moespot (also the name for a hot plate of food), between Vollenhove and Blokzijl in Overijssel. Since the end of September 2026, the brothers have been welcoming guests in the former stable of the iconic Café de Moespot. The fine dining restaurant, listed in the Michelin Guide as an ‘Inspector’s Favourite’ and awarded 13.5 points in the Gault&Millau guide, is ready for its next chapter in its new location. A fun detail: the café is nicknamed the world’s oldest drive-thru!
2 minutes read
THE BUTCHER keeps growing - International burger brand opens new location on the Damrak
After the run club, the dog walking club is a hit too - Beagles & Beans gets neighbourhoods moving
Domaine EdeM - The next generation of alcohol-free wine
Domino’s in Germany launches Detroit Style Pizza
PerfectTed - Matcha for the foodservice industry
Renovated Spa in the Haven Hotel on the Leuvehaven in Rotterdam is now fully open
