Hotel The Thief and the Russian Kiss
12-2-2014
The hotel ‘The Thief’ in Tjuvholmen (Norway) welcomed its guests at the first day of the Olympic Games with French kissing hetero and gay couples from different races. The campaign is inspired by a video from Norwegian singer Annie and Norwegian visual artist Bjarne Melgaard and in collaboration with a national LGBT-organization. With the campaign the hotel supports the #principle6 campaign, based on the Olympic values. The video of kissing people is projected in room #410 and visible at street level for two weeks.
Inspiration from NYFW 2014
11-2-2014
We all know that Fashion Weeks are concentrated around fashion shows and after party’s but this year Marc Jacobs took the opportunity to do another type of stunt!
After all the talk of alternative payment methods like Bitcoin recently, he decided to open a pop-up tweetshop, a store where you pay with social media posts, a brilliant idea to promote his fragrance Daisy. In essence this store was more about the experience than the shopping, being located in beautiful bright loft in Soho, the brand organized a set of activities. One was a photo-booth style field of daisies, where you could take daisy #selfies. When uploaded with #MJDaisyChain to Instagram or Twitter you could win great prizes with the messages, such as bags, full bottles of daisy, sunglasses and other gadgets. Other than the daisy-field booth there was also a cart with a coffeemachine and baristas making fresh coffee, ladies who were giving free manicures with Marc Jacobs nail polishes and lot’s of daisy art and daisies. A dj made the atmosphere even a bit more exciting and the “fabulous” NYFW visitors were having a ball. One simple tweet with the hashtag #MJDaisyChain earned you a small daisy roller and for the larger prizes your post had to be chosen. All together, a rather briljant concept and you bet that the # was trending during the opening days! ^Leonie van Spronsen
Valentine’s Day is all about attention
11-2-2014
No red roses, bonbons or discount but attention! That’s what Droste’s attends its guests on with a nice little envelope for your telephone during the Valentine’s dinner.
Ten fun Valentine’s day ideas for hospitality
4-2-2014
In 2014, 2015 and 2016 Valentine’s Day is celebrated in the weekend. This means that you have three opportunities in a row to use all your Valentine’s weekend ideas! We gathered some fun suggestions for you here.
Meet Oaky
21-1-2014
It’s all about creating the best hotel experience! Article by Julia Soldic.
Any Hospitality Organization wants to be the best – the winner, if you will. This goal has led the Hospitality Industry searching for the ultimate solution to fight competition. The question remains: “What is the most significant measurement tool in fighting competition?” The answer is often: customer satisfaction.
Donate money to the food bank via an app
20-1-2014
The Mogl app helps raising money for the food bank. Users can register their credit card and when they dine at a participating restaurant, they will receive 10% discount. The user can choose how much of the cashback they donate to the local food bank. The app also shows how many meals there are donated per city and how many meals are still needed. Currently Mogl is only available in a number of American cities, but the goal is to expand.
Pay per minute at Ziferblat
16-1-2014
At the ‘Ziferblat’ café everything is free, except the time you spend there. In the café consumers can use the wi-fi, bring their own food and drinks, drink unlimited coffee and the ingredients to make a lunch are presented. Guests pay € 0,04 per minute, but many consumers give an extra tip on top of the bill. There are 10 Ziferblat cafés, mainly in Russia. Recently the first pay-as-you-feel café opened in London.
Opening nhow hotel Rotterdam
10-1-2014
The first nhow hotel in the Netherlands will open in Rotterdam this weekend. After Berlin (2010) and Milan (2007), the four-star hotel with 278 luxurious rooms will open in the building ‘De Rotterdam’. The hotel is designed by renowned architect OMA/ Rem Koolhaas and combines contrasts with the latest technology. The hotel gives well-known artists, designers and local talents a platform to share their art. Nhow asked several local artist to show how they see Rotterdam, like the video above.
Baby food in neighborhood restaurant
8-1-2014
Jorit Leijting from restaurant ‘Van de Buurt’ (translated as ‘From the neighbourhood’) recently started serving baby food for kids from 4-6 months, 6-10 months and 10+ months. The chef at the neighboorhood restaurant serves approximately 20-30 kids a week. Jorit Leijting: “It’s not a playground here, but we want to be hospitable to young parents.” The meals are produced by ‘De Kleine Keuken’ (translated as ‘The Small Kitchen’ ), contain no artificial coloration nor preservatives and can be stored for 3 weeks. The developer Kirsten Toeset offers the servings to restaurants and retail.
A guide for child-friendly hospitality industry
7-1-2014
‘Horeca Vlaanderen’ and ‘Vlaanderen Lekker Land’ have published an inspirational guide for a child-friendly hospitality industry named ‘Kinderen aan tafel’ (translated as ‘Kids to the Table’). The booklet provides a self-test for restaurant owners, practical checklists, tips & tricks for child-friendly service, menu suggestions, tips for plate decoration and additional services. Unfortunately it’s only available in Dutch.
