SAIL Amsterdam has interactive long range beacons
19-8-2015
Unique interactions between tall ships and smartphones via long range beacons at SAIL Amsterdam
Every five years, SAIL Amsterdam is the epitome of historic tall ships. Next to the historical ships, SAIL has a world first in the field of mobile innovation this week as well. Using long-range beacons and the inBeacon software platform which was developed in the Netherlands, spectators get automatically information about some 10 special ships via the SAIL app once they are in the neighbourhood.
A unique experience during the SAIL-in-Parade
During the SAIL-in parade specially developed long-range beacons offer information about the ships to a range of 300 – 350 meters. Beacons are placed on either side of the tall ships to cover the span of the Noordzeekanaal which is 400 meters in total at some points. The information about the ships will automatically be provided when the ship is nearby and the viewer has installed the free SAIL app and a Bluetooth connection. High in the mast of the bark ‘Europa’ a webcam is installed that broadcasts unique live view images. The viewer gets a link to the images via the SAIL app as soon as the ‘Europa’ sails along.
Range up to 300 meters
Until recently beacons a maximum range of 50 meters. The long-range beacons that are used during SAIL contain specially developed chips that allow an effective range of up to 300 meters.
Innovative technology with a Dutch character
The Dutch inBeacon is a cloud software platform that interacts with the owner of the smartphone as relevant as possible. The smartphone interacts with the environment, or the environment reacts to the smartphone.
SAIL app
All beacon interactions take place via the SAIL app that is available for free at the Apple iTunes store and Android Play store . The app works on all new iPhone version 4s and virtually all newer Android devices from version 4.3.
Buiten Adem: A sports festival for adults that leaves you breathless
7-8-2015
The Buiten Adem festival (translated Breathless Festival) is a sports festival for adults in Park Transwijk Utrecht on 29 August.
Breathless at a sports festival
There are many festivals this summer, at outdoor locations the weather plays a significant role and one weekend excluded, this is a perfect festival summer so far. All the festivals do their very best to be distinctive, but a handful are another league. Sometimes they literally jump across boundaries, with Jumping Fitness on the line-up for example!
New sports
The festival offers challenging new sports and workouts like XCORE and BRN, CrossXVest, Slackline, Jumping Fitness, High Intensity Impact Training (HIIT), but also good old favorites like yoga, boot camp, kickboxing, power lifting and hula hoop are part of the program as well. The day is filled with music from the emerging DJ’s La Fuente, Tim Hoeben and The Bear is Square.
Healthy eating and drinking (and a beer after the exercises)
Buiten Adem festival is a kind of sports day for adults, where alcohol is only allowed from 17.00 o’clock. The rest of the day there are plenty healthy snacks and juices from Grizzl, Sla-Gerei and the Aloha juice truck.
Earlier, we wrote about the sold out inflatables festival taking place in Amsterdam at the same weekend, that will be a sporty weekend!
Unrecognizable 1RDJ plays one track and flies away
4-8-2015
It sounds bizarre. A DJ who will fly on stage with a jet- pack, plays one track and then runs off again. Then you probably haven’t heard of 1RDJ yet.
1RDJ
By spinning a few tracks from other producers you won’t make it as a DJ anymore. Basically all DJ’s produce tracks and scream for attention with crazy gimmicks like throwing cakes (Steve Aoki), wearing a large mouse mask (deadmau5) or robot masks (DaftPunk). Now a new phenomenon can be added to that list. A DJ / producer who is unrecognizable flies on stage at a festival with a jet pack, plays one track and then disappears. On the Facebook page of 1RDJ and on his clothes there is a clearly recognizable reference to the beer brand Bavaria. This might be a winning ‘summer 2015’ formula for the brand and the artist.
Spinnin’ records
The first track by 1RDJ is called ‘First’ and is quite catchy. The single is released by Spinnin’ records from Hilversum, one of the major dance labels in the world.
Your Take On #centerparcslol
28-7-2015
#centerparcslol
Center Parcs organized a contest under the title “Your Take On” where teens can film themselves in all kinds of activities both inside and outside of Center Parcs. The company works together with well-known vloggers (video bloggers) like the ‘Knol brothers’ that promote the contest. Contestants can upload their videos to Instagram with the hashtag #centerparcslol.
Performance by rapper Dio
The maker of the best video will win a day of activities and an exclusive concert by rapper Dio at Center Parcs De Eemhof. Dio is a Dutch rapper who is known from the songs ‘Dom, Lomp en Famous’ in collaboration with the Opposites and Willie Wartaal and ‘Tijdmachine‘ with Sef.
Enzo and Milan Knol
Among other vloggers Enzo and Milan Knol collaborate with Center Parcs for the campaign. Both are social media stars that focus on Dutch teenagers. Enzo Knol is a YouTube hero with nearly 800.000 followers and often new videos by him are viewed more than 200.000 times within a single day. Milan owns Youtube channel DagelijksHaaDee (550.000+ followers) and his other channel DitIsMilan is good for 320.000+ followers.
For more information: www.yourtakeon.nl
Solving the sunbed race during peak season with the ‘sunbreaker’
24-7-2015
One of the biggest irritations in the summer: claiming sunbeds! Other guests have already claimed all the sunbeds by placing their towel on it. This ‘Sunbed Race’ starts very early in the morning at most resorts during peak season. The sunbreaker is nothing more or less than a parking disc for sunbeds. Hotel owners can offer a sunbreaker with every sunbed to take away some of the frustrations on the subject!
A sunbed race is difficult to avoid.
The only way to avoid this is to provide enough sunbeds for all guests and enough space for all the sun beds. Because otherwise your guests will lay down their towel on the sunbeds at the best spot! At most hotels a sunbed race is inevitable, especially during peak season. Hotel owners who deal with those irritations on a daily base could start to use the ‘sunbreaker’ by entrepreneur Theo van den Dungen. Your guests can set the ‘sunbreaker’ at the moment they leave their sunbed. When they come back within the hour they can use their sunbed again, when they come back later, other guests may take the sunbed. Create a system around it, like for example have the belonging of the old guest handed to the pool attendant. The system is still somewhat susceptible to fraud but as hotel owner you’re showing that you at least try to avoid irritations. It’s possible to personalize the sunbreaker.
Grand Resort Bad Ragaz is part of Bad RagARTz
21-7-2015
Grand Resort Bad Ragaz is part of Bad RagARTz. Many sculptures from the exhibition are to be found in and around the hotel.
The Swiss town of Bad Ragaz is called Bad RagARTz from May 9 to November 1, 2015, this because they house Europe’s largest outdoor sculpture exhibition. The park of Grand Resort Bad Ragaz is one of the centers of the exhibition. If you want to know more about the sculpture exhibition BadRagARTz you can check the images in Google. Many enthusiasts have put beautiful pictures on the web.
Pillars of the Grand Resort Bad Ragaz
Grand Resort Bad Ragaz has an extensive park where a lot of sculptures are exhibited during BadRagARTz.. During the exhibition they show sculptures of international artists from 13 different countries including works by David Bill, Robert Indermaur, Igor Mitoraj, Werner Pokorny and Sophia Vari. The columns in front of one of the hotels are part of the exhibition. A beautiful way to display a column series! They also have a number of sculptures placed in the hotel, for example around the central staircase and in the entrance.
About Grand Resort Bad Ragaz
The Resort is member of ‘Leading Hotels of the World’ and ‘Leading Spa’s of the World and is situated in Bad Ragaz, Switserland. Grand Resort Bad Ragaz is just four miles from the Tamina Gorge, where the physician and alchemist Paracelsus documented the healing powers of the Bad Ragaz spring water in the 16th century. The Grand Resort comprised of two hotels: Grand Hotel Quellenhof & Spa Suites and Grand Hotel Hof Ragaz. The resort has a wellness centre of 12.800-square-meter spa, one of the largest in Europe. The hotel also offers rooms with medical care where you can recover from surgery or an injury.
#ParkthatPhone in your Mobile Parking Lot
14-7-2015
A Mobile Parking Lot: a semi new non-tech invention to spice up your meeting room! At Mobileparkinglot.tumblr.com you can download different designs, all free of charge. Great initiative by Christiano Neves and Fernando Barbella.
It might be because of my grey hair but I’m always looking for either my wallet, keys or my phone! When it takes a long time to find any of these items, I always think that I have to create a spot to leave them. That’s just what Mobile Parking Lot did! They created a gimmick to freely spice up your meeting room. No more phone distractions, just ask your meeting partners in a humorous way to park their phone in your Mobile Parking Lot.
Your Mobile Parking Lot
Mobile Parking Lot gets rid of device distractions during the day and ensures that all eyes are on you during a meeting. Christiano Neves and Fernando Barbella created this non-tech device while they worked and lived in London. They believe that the success of meetings is determined by actively being involved in the meeting without being distracted by mobile phones. To overcome this distraction problem, they created the Mobile Parking Lot, where all mobile phones should be parked before a meeting. #ParkthatPhone at the door and get your mind focused. You can download them for free and start using them at the office, a meeting room or at home, like I will! ^Marjolein
Inflatables Festival for adults only in Amsterdam
9-7-2015
On 29 and 30 August, the first inflatables festival of The Netherlands is organized in Amsterdam.
From ball pit to inflatables festival
Because ball pits and inflatables are popular at festivals, Michael Döbelman and Bob Wisman (party organization ‘Dagverblijf’, freely translated as ‘Day Care’) came up with the idea to organize an inflatables festival. After overwhelming and positive responses online, they have decided to actually organize it. On 29 and 30 August there will be 2.000 visitors a day in a temporary world of crazy bouncy fun. With a minimum age of 18, the party animals don’t have to be afraid that they will trample little kids.
Inflatables fun
A total of 7500m2 will be filled with inflatables fun. It will be a Valhalla of bouncy castles, assault courses, water slides, bumper balls, base jumps and of course the classic ball pits. DJ’s will spin dance music that will enhance the bounce fun. Those interested for the event at Sportpark Sloten in Amsterdam can register on the website and receive a link to the ticketing system that will be available as from Saturday.
Clothing
The Facebook page of the organization challenges visitors to dress up as a team to win prizes, also the organization advises to wear clothes that are okay to get dirty and above all to bring dry / clean clothes. Inflatable items are allowed.
The inflatables festival: “Jump, dance, dive, fall, get up and move again”.
Inspiring: a pop-up-traffic jam-concert
7-7-2015
Those people who were stuck in the traffic jam on the 30th of June at the A1 (highway), did pick a great moment to get stuck! A new classic festival, Wonderfeel, organized the first pop-up-traffic jam-concert in this traffic jam .
When the traffic jam occured, the side of a 16.5 meter platform truck opened. The New Amsterdam Clarinet Quartet supplemented with sousaphone and percussion began to play under the direction of a conductor and entertained hundreds of motorists.
Initiator Georges Mutsaerts: “We wanted the audience to enjoy classical music in a fun way in a place where you would least expect it. Motorists also reacted with disbelief to the totally unexpected performance. In order not to hinder the traffic the performance lasted no longer than 10 minutes. But in late July, Wonderfeel will return in collaboration with ‘Natuurmonumenten’ with 200 musicians and 100 concerts in nature area ‘s-Graveland for the ultimate relaxation this summer.”
Wonderfeel will take place in ‘s-Graveland in the nature area Schaep and Burgh at 24, 25 and 26 July.
Pop-up- traffic jam-concert as inspiration
It doesn’t seem conductive to road safety to organize a pop-up restaurant in the traffic jam. But we have spotted Twitter and Facebook messages from restaurants offering menu’s to those who stranded in a nearby traffic jam. We love to mention original ways to respond to a nearby traffic jam on horecatrends.com.
Listen to the sounds of Paris in Amsterdam
2-7-2015
A billboard with inspiring sounds from other cities. Pedestrians in Paris, Brussels and Amsterdam are invited to listen to each other’s original sounds through their headphones at interactive billboards.
Listen to the sound of
The railroad company Thalys uses these 3 billboards to inspire passers-by with a sneak pre-hearing of a new travel experience. They of course want to encourage you to use the train to go and explore nearby cities. The billboards are made in collaboration with French advertising agency Rosapark.
Each billboard represents a city, the billboard of Amsterdam has 1352 sounds to tell the passers-by, Paris 1460 sounds and Brussels 1889. Pedestrians are invited to plug in with their personal headphones and start exploring. Enjoy a sound from Paris while strolling your hometown Amsterdam.
Like Pop-Up City describes, the billboards explore a new way of urban advertising. The focus on hearing is added to the visual impact of billboards. And with most of the people carrying earplugs nowadays, this technique might be used more…..
