Trends we spotted this week – week 34


  • Trends in het kort

At Horecatrends we spot a lot of national and international trends on a daily basis. We pick the most interesting ones to write articles about, the smaller trends we use in our column ‘Trends we spotted this week’. This week among others: it’s raining poetry in Boston and Jamie’s Italian Restaurant in Rotterdam is donating 2 euro per sold ‘Pasta All’Amatriciana to the victims of the earthquake in Italy.

If you like to read the whole article, click the title. Enjoy reading!

Raining poetry: Boston’s sidewalks are covered in secret poems you can only see when it rains

Something we could use in the Netherlands as well! Clouds usually spell bad news for pedestrians. But for frequenters of some lucky Boston sidewalks, a shower uncovers a secret—a poem, stencilled in waterproof paint and revealed by the rain as if by magic. Raining poetry! Check out the youtube video.

Jamie’s Italian restaurant in Rotterdam help earthquake victims with 2 euro per sold plate of Pasta All’Amatriciana.

Upcoming week Jamie’s Italian restaurant in Rotterdam will be serving a special ‘pasta all’Amatriciana’ to help the earthquake victims in Italy. Per pasta sold they will be donating 2 euros to the Italian Red Cross. Italian restaurants from all over the world have been asked to make a donation to the town of Amatrice for each plate of pasta all’Amatriciana they serve. The city of Amatrice is the place where this pasta comes from. The Italian town got largely destroyed last Wednesday in the earthquake.

KFC’s extra crispy sunscreen

Protect your skin…. With fried chicken! The sun gives us life. But if we’re not careful it also gives us painful sunburns. That’s why KFC made KFC’s Extra Crispy™ Sunscreen! Its SPF helps protect your skin while the real fried chicken scent leaves you smelling delicious! Well we might think different about smelling delicious but they got a lot of free publicity with this sunscreen!

Executive Chef Rogér Rassin of the Amstel Hotel will be in China to celebrate the 70th anniversary of InterContinental Hotels & Resorts

To celebrate the 70th anniversary of InterContinental, Chef Rogér Rassin from restaurant La Rive at the Amstel hotel and his senior sous Chef Emiel Kwekkeboom will be traveling to China. Both will be part of the celebrations on behalf of the InterContinental Amstel hotel in Amsterdam. They will attend the anniversary in Shanghai and Shenzhen but they also have a culinary quest. In cooperation with local chefs, Chef Rassin and sous chef Kwekkeboom will showcase 70 years of inspiration and prepare Western dishes influenced by local Chinese ingredients during four festive dinners.

Potato Harvest Day 2016 – peeling potatoes, snatching French fries and learn all about food

On the 10th of September, the yearly, freely accessible Potato Harvest Day will be celebrated (10:00 to 16:00). Children will not only learn all about potatoes but they will even have to get to work. Potato Harvest Day is an initiative of the famous Dutch ‘French fries baker’ Bram Ladage. Each year it attracts many enthusiastic children from 0 to 90 years old. We already wrote about it in 2012. 

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