Rosé Mansion in NYC | Wine bar + amusement park + museum of science for wine
Rosé Mansion opened on June 1, 2019 and tickets are available on the website of the country’s only interactive wine tasting experience celebrating everyone’s favorite summer wine. Rosé Mansion, the wine tasting experience dedicated to the history and allure of the pink-hued, warm-weather favorite, has launched an all-new experience for 2019. The all-new Rosé Mansion brings the pink from around the world to a picture-perfect experience in New York City. Taking over 32,000 square feet (over twice the size of last year’s Mansion), Rosé Mansion features a labyrinth of 14 rooms for wine lovers to explore, learn and ‘gram, including Cleopatra’s Palace, a 1960s-themed Acid Test, and a vintage Airline Lounge. Rosé Mansion closes by the end of September and is located at the second floor of the Manhattan Mall, where it has a private entrance and address at 111 W. 32nd Street, near Penn Station.
Another must visit for all Instagrammers and rosé lovers going to New York this summer!
Roséland at the Rosé Mansion
Following a self-guided tour, guests can enjoy the Mansion’s ‘RoséLand’. Expanded extensively for 2019, RoséLand is part playground, part party space, where New York’s largest selection of Rosé wine meets the ultimate celebration destination. Attendees can purchase bottles and glasses of their favorite wines and other beverages while enjoying private cabanas, a picnic area, tacos and snacks from Taco Dumbo, and interactive elements such as chandelier swings and photo booths. A retail space and gift shop, open to the public, rounds out the experience.
The launch is indicative of Rosé Mansion’s goal to create unapologetically fun wine tasting experiences in cities across the U.S. Check back at their website for updates.
A sneak peek at a few of the new rooms in Rosé Mansion NYC
- Vineyard Installation: Soon after arriving, guests are transported right into the middle of a vineyard, surrounded by rows of grapevines. After walking through a mirror-lined maze, each guest picks up their own, personalized Govino wine glass for their tasting journey.
- Cleopatra’s Palace: Go back in time to Ancient Egypt to learn about Cleopatra’s penchant for Brachetto wine and live like a queen. Guests lounge on thrones while they sip Brachetto in a truly luxurious sensory experience, as the scent of spices and oils from Ancient Egypt mingle with lush fabrics, art, and artifacts.
- Pursuit of Sweetness: Guests follow a flowchart to find their own biological preferences for sweet or bitter flavors. At the end, each guest’s tasting sample depends on how they answered the questions.
- Celebration Room: Rosé is made for celebrating, whether it’s birthdays, weddings, graduations, or just every day. Glitter cannons, a giant cake, giant furniture, bright colors, firework imagery and other surprises will make each guest feel like the life of the party.
- Traditional Winery: Drink wine straight from the tank as Rose Mansion ambassadors share details on how wine is produced. This room has giant wine barrels and the look and feel of a traditional wine tasting room, with infographics and dioramas explaining the wine-making process.
In addition to the wine tasting tour and access to RoséLand, Rosé Mansion offers an ongoing series of wine tasting workshops, touching on rosé varietals, unusual grapes, Wines from New York State, France vs California, Southern Hemisphere Favorites, and an Exclusive Champagne Tasting.
What is in the experience?
The general admission tickets include access to the Rosé Mansion experience, eight wine tastings, a Rosé Mansion collectible pin, a Rosé Mansion wine glass by Govino, as well as access to RoséLand. They also have a Happy hour ticket (before 5:00pm on weekdays). Food, wine and private cabanas in RoséLand can be reserved for an additional fee; Group packages will be available for purchase.
About Rosé Mansion Co-Founders Morgan First and Tyler Balliet
Morgan First and Tyler Balliet have been transforming the wine tasting experience for more than a decade. The duo co-founded Wine Riot in 2008, where they produced over 50 large-scale, educational wine tasting events in six major cities for over 150,000 guests. Wine Riot became the largest Millennial-focused wine tasting events in the country before their departure in 2016.
In 2018, Morgan and Tyler brought their knowledge and passion for wine to an entirely new format – Rosé Mansion. This two-story wine tasting amusement park opened in Manhattan to much fanfare. During its sold out, 16-week run, nearly one hundred thousand guests sipped wine, snapped photos, and learned about the culture, history, and science of wine. Rosé Mansion returns in 2019 with all new and expanded offerings.
Website: Rosé Mansion