Trends we spotted | Week 48

5-12-2022

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.

With this week links to some inspiring Instagram posts like the one about the Dog Afternoon Tea at the nhow hotel in London, among others. And Father Christmas has been spotted flying over Montreux!

A French Hamburgé from the Big Fernand chain for the Christmas period. Sounds pretty tasty though: Le Big Tartuffe. And how to make a translucent pumpkin pie, a reel from chef Grant Achatz of Alinea restaurant.

The Colonel’s Arms is KFC UK’s first pub, football fans in London could watch some of the England team’s matches here and enjoy the chicken of KFC. And Rotterdam gets a real coffee hotel. Man Met Bril Koffie (Man with Glasses Coffee) will open its roastery, hotel and terrace in Crooswijk, summer 2023.

Check out Sushi Way’s ‘bullet train delivery system’ in Créteil, Paris. Extraordinary sushi express! And McDonald’s in Ustron, Poland, got a knitted makeover!

read more

The legendary McGold Card | The gift that keeps on giving

2-12-2022

The weather outside may be frightful, but the spirit at McDonald’s is sooo delightful. This December, they are kicking off the holidays and inviting fans to celebrate the season with friends and family in the best way – by sharing McDonald’s. They introduce the SZN of Sharing, a first-of-its kind holiday celebration happening exclusively on the McDonald’s App. From Dec. 5-25, McDonald’s USA are bringing you (and your crew) daily deals on your favorite menu items, cozy-yet-cool merch drops, and even the chance to win the iconic McGold Card (iykyk).

We think that fans all over the world are a bit jealous of the American fans who have the change of winning the McGold Card!

read more

Trends we spotted | Week 47

28-11-2022

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.

With this week links to articles about, among other things, a culinary Sinterklaas (Saint Nicholas) at The Entourage group’s restaurants and reusable plastic trays at McDonald’s France. Also about Washington D.C.’s first ready-to-drink Espresso Martini that was launched and sold out on the same day and about the Gourmet Market Central Station in the city of Tilburg in the south of the Netherlands.

Furthermore, Jaeger-LeCoultre, the watch brand is opening a pop-up café in Manhattan and you were able to take a special ride on the Ferris wheel in Vienna last weekend. With the introduction of Apartments by Marriott BonvoyTM, Marriott International, Inc. they announced its expansion into apartment-style accommodations and a link to an article about the recently developed intelligent order management system TouchKitchen.

The Dutch restaurant chain ‘De Beren’ launches ‘Taste the Excitement’ World Cup campaign and Brewdog scores its own goal with ‘anti-sponsorship’ ads for World Cup Qatar.

read more

Trends we spotted | Week 45

14-11-2022

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.

With this week’s links to articles about among others the Netherlands’ most beautiful Christmas hotel, Restaurant & Hotel Hoog Holten. And IZAKAYA Asian Kitchen & Bar in Amsterdam celebrates 10 years of high-end hospitality!

Great example of crossovers! The mochi muffins, mochi donuts and other chewy desserts from Asian-American bakery, Third Culture Bakery. And News on cultivated fish from Forsea Foods (Israël) and from Bluu Seafood (Germany).

Overwhelming enthusiasm for investment round of the Dutch fast casual chain SLA and you can still invest! The first ‘Meal Deliverer of the Year’ in the Netherlands has been chosen; Anthony Monte of SushiPoint. An election organized by the NLVVM.

An interesting blog on Retailtainment, FunFairCity, among others, reports the arrival of a new multi-activity complex: Brussels Indoor Games Center. And McDonald’s Germany and Shirin David are making prices rain with Monopoly until 4 January! So if you’re driving through Germany towards winter sports….

We already wrote about the ‘Golden Girls Kitchen’ pop-up restaurant in California last summer and now it’s coming to New York City and more cities in the USA are next in line!

read more

Fast Food design of the future

31-10-2022

A list of examples of fast food design of the future. New key players in the fastfood industry such as Plant Power Fast Food that show the way to the initiatives in sustainable design and the initiatives of big fastfood companies like Wendy’s, McDonald’s and Taco Bell. Fast Food has a large footprint within the hospitality industry and their sustainability efforts can go a long way!

read more

Snackization | Top chefs are increasingly specializing in street food

29-6-2022

Who doesn’t like a good snack from time to time? That goes for most people, of course, including top chefs. Behind the scenes, they have always created the most delicious simple dishes and snacks for themselves and their loved ones. A few years ago, the first chefs came to the realization that many more people would like to taste this. Like chef Gavin Kaysen (*) who already served a late night greasy spoon at the bar in his first restaurant Spoon and Stable years ago, New York’s favorite chef David Chang (**) who started his own fried chicken brand, Chef Schilo van Coevorden of restaurant Taiko (*) in the Conservatorium Hotel in Amsterdam who in collaboration with Febo served the limited edition ‘langoustine frikandel’ or the Valuas croquettes and bitterballen of chef Eric Swaghoven which he has been selling since 2004. These chefs already set this trend back then, this article will continue after a few of these examples of “snackization” of the culinary world where we discuss the inspiration and initiatives that the corona period brought us.

Reading time: 3 minutes.

read more

Trends we spotted | Week 20

20-5-2022

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.

With this week amongst others links to articles about the beer brand Coors, which introduced a barley milk, ‘Golden Wing’.  And we congratulate Brewdog on their 15th anniversary, they have created a 15%. PUNK. IPA for the occasion!

Katy Perry collaborates with Takeaway.com in a new campaign. Did you see their clip already? You can watch the whole clip further in this article. And Richard Branson’s Virgin Limited Edition currently has seven high-end hotels and the eighth, the Son Bunyola Hotel on Mallorca, is due to open in the summer of 2023.

There are already two Paradox Museums in Oslo and Stockholm, and at the end of this year a Paradox Museum will open in the ‘American Dream’ shopping and indoor family entertainment park in New Jersey.

On May 12, the 50 best pizzerias in Europe were announced by, 50 Top Pizza Europe 2022. According to them, you eat the best pizza at Peppe Pizzeria in Paris. We congratulate them and nNea Pizza in Amsterdam with their 11th position!

In honor of Queen Elizabeth’s platinum jubilee, Claridge’s is celebrating her anniversary in its own unique and legendary style, including cocktails and a ‘Royal Archive Cabinet’ in their lobby.

There is a limited edition NFT collection of the Instagram posts of virtual influencer Esther Olofsson from Rotterdam! Available at opensea.io. And McDonald’s USA is introducing the ‘Chocolately Pretzel McFlurry’ this summer. For a limited time as from May 25.  

The newest Eataly store opens at Rome Fiumicino airport, with over 2,000 square meters, it will be the brand’s 41st outlet!

read more

Trends we spotted | Week 17

29-4-2022

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.

With this week links to articles about amongst others Château Galoupet in France, they produce exceptional sustainable rosé and Accor, Ennismore and Country Garden’s Funyard will develop more than a thousand JO&JOE hotels in China.

Stumptown Coffee Roasters partnered with Oatly to serve first-annual ‘Earth Day Latte’ and we can imagine the Pearlsuites by Pierpaolo Lazzarini at our Dutch lakes!

A 50-Pin Challenge with Bowling at the Kabukicho’s Shinjuku Copa Bowl, inspiration for other Bowling centers? And in Amsterdam the Anatara Grand Hotel Krasnapolsky recently reopened under the Anatara brand!

Spicy McNuggets return at some McDonald’s locations in the USA for a limited time only. What would your guests like to return on your menu? And a special initiative of chef Niko Romito, the ‘Niko Romito method’ it includes 7 techniques of ‘food transformation’, we spotted it in an Instagram post of the World Economic Forum.

The Fazer Xylitol factory has started operations in Lahti, Finland. The new state-of-the-art factory showcases a unique example of circular economy – a patented process transforms upcycled oat hulls into sustainable xylitol.

Last year restaurant Eleven Madison Park (***) switched to an entirely plant-based menu, and now Daniel Humm starts delivering its green ethos to home kitchens: Eleven Madison Home. And in Berlin Domino’s pizza delivers pizza with robots which are using the sidewalks.

read more

Trends we spotted | Week 13

4-4-2022

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.

With this week links to articles and amongst others three Instagram posts we spotted, the special branding of Mr. Charlie’s in Los Angeles with their red/yellow colors as well as the upside down smile. And Miss Crispy Rice who recently opened inside the Oasis Wynwood in Miami, serving crispy rice sushi!

Another Instagram post that we really love is one from Paris where restaurant La Bourse et la Vie hired 3 refugees from Ukraine and changed their cuisine and their name in Le Borscht et la Vie as of yesterday for 2 months.

Dubai is the 36th destination which will have its own Guide MICHELIN! The first selection of restaurants will be revealed in June. And McDonald’s USA surprises fans with unexpected Szechuan Sauce drop. Great idea a limited time offer of products from the past, which product would you bring back?

SALSA SHOP is a fast growing brand of fresh Mexican food restaurants, they recently opened the 10th restaurant in the Netherlands and they have big dreams for Europe. And a great initiative of Culinair Leiden in our hometown, a 6.5 km long festive ribbon of tables along the Singelpark route on 25 and 26 June 2022: Singelpark Dinner.

Restaurant commerce platform, GoTab, recently announced that it is partnering with Mastercard to transform the digital checkout experience in hospitality venues across the US with the implementation of Click to Pay.

read more

Wendyverse™ | Wendy’s® opens first restaurant in virtual reality

1-4-2022

Wendy’s® is teaming up with creators in Meta’s Horizon Worlds to make (virtual) dreams come true with the grand opening of the Wendyverse™ in Horizon Worlds on April 2. Virtual reality becomes reality as Wendyverse™ gives fans all-new 3D opportunities to virtually interact with each other and the brand – as only Wendy’s can.

Another brand that seeks the Metaverse, recently we read that McDonald’s USA also has plans in that direction.

3 minutes read

read more