20-72011

Inspiration from 2009: French family picnic

20-7-2011

50 fans of the Facebook of Domino’s Pizza and Ben & Jerry’s where invited for a family picknick. Both companies aimed to create a larger online community by organizing a lotery. During the picknick the fans got to to taste the new salads of Domino’s and the ice creams of Ben & Jerry’s.

Bron: Marketing Alternatif

Website: Facebook

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Inspiration from 2009: French family picnic

20-7-2011

50 fans of the Facebook of Domino’s Pizza and Ben & Jerry’s where invited for a family picknick. Both companies aimed to create a larger online community by organizing a lotery. During the picknick the fans got to to taste the new salads of Domino’s and the ice creams of Ben & Jerry’s.

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