Cold Brew Parlor in lobby Wyndham Grand



The Wyndham Grand brings a new buzz to the traditional coffeehouse experience with the launch of Brew Parlor. A fresh take during afternoon happy hour where people can meet, recharge, or simply take a breather over cold-brewed coffee-based drinks and cocktails.

As from the beginning of 14 January, coffee lovers will be able to experience cold-brewed pick-me-ups and hand-crafted caffeinated cocktails from 4:00 p.m. – 6:00 p.m. every Monday through Friday at Wyndham Grand’s Brew Parlor pilot hotels in Chicago (U.S.), Doha (Qatar), Shenzhen (China) and Istanbul (Turkey). According to a study by Euromonitor International bottles filled with cold brew coffee are growing in sales worldwide, faster than any other bottled non-alcoholic beverage.

Cold Brew Parlor

Although it takes a while to brew cold coffee, the installation is a beautiful artisanal installation in your lobby! In the Netherlands we do have the company Batavia Dutch Coffee of Jits Krol and Robert Nijhof. They are penetrating the hospitality industry with the cold brewing method from the Dutch East India Company era. They bottle their cold brew…

Wouldn’t it be a great idea to have an installation at the hotel lobbies of the big hotel chains in Amsterdam and Rotterdam? As part of their coffee corners, like the hotels of the Wyndham Grand chain are doing.

But even museums, like our ‘Scheepvaartmuseum’ with topics regarding the Dutch East India Company should serve cold brewed coffee.  ^Marjolein van Spronsen

Bron: eHoteliers

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