The Korean discount chain E-mart has launched a campaign which they want to attract more customers. E-mart developed a “flying shop” in the form of a truck balloon. The balloon flies around different locations, to reach customers not living near an E-mart location. People can connect to the balloon’s Wi-Fi signal and can directly download coupons with discount or purchase products via the mobile app. Through the action the sales in stores and the mobile sales increased.
Eat every day at someone else’s place… Early this year Simon started his social experiment where he will eat every day at different places for one year. In return, he will paint a wall, cleans a house or he will bring something to eat or drink. Through his social experiment he discovers new tastes, meets new people and gets to know new places. Would you also like to cook for Simon? You can invite him at his Facebook page.
Have you always been curious what goes on behind the scenes at Domino’s Pizza? Domino’s has installed five webcams at a Salt Lake City Domino’s location. When consumers order a pizza online, they can follow the pizza-making process from start to finish through DominosLive.com, 12 hours a day. You can even zoom in on the dough, toppings or the oven. Domino’s added a new dimension to its transparency.
For years we’ve been making friends in the same way and make a toast. Now toasting has received an upgrade.. Toast with the Budweiser beer glass en become automatically friends on Facebook. Budweiser introduces the new beer glass ‘Buddy Cup’ with a chip that picks the signal of the nearest ‘Buddy Cup’. To connect the cup with a Facebook account, you need to scan the QR code at the bottom of the cup with a smartphone. When you toast, the red light will turn on and the toast is confirmed with a friend request on Facebook.
On 12 May it is Mother’s Day. In the coming weeks we will publish remarkable recipes and promotions on horeacatrends. Do you have a special recipe or does your restaurant or hotel plans a special activity, let us know by mail via tip@spronsen.com.
Domino’s started a funny Mothers day promotion. The pizza chain gives away 50 free pizza cards with a personal audio message, including your mother’s favorite pizza. Through Facebook you can record a message and the 50 most original messages will be delivered on Mothers day with her favorite pizza.
The Californian wine brand ‘Barefoot’ introduces refreshing cocktail recipes for the summer, like the ‘Down the Aisle’, a cocktails made of the White Zinfandel Rose. The cocktail is refreshing and is a mix of pears, pineapple and strawberries flavor. The ‘Beachcomber’ cocktail is made of Pinot Grigio, a cocktail with fresh lime, green apple, pineapple and coconut milk flavor. These fresh cocktail recipes will get you in the mood for the summer… There is also a online contest where people can suggest cocktail recipes based on Barefoot wines, the winner will get a cash prize.
Cornetto has launched a funny campaign: the Cornetto Lick Challenge. If you’ve got a talented tongue, you should probably join to the new Cornetto Lick Challenge, where you can compete for tongue supremacy amongst your friends. Your tongue gets different challenges like weightlifting, bowling and taekwondo. Participants battle with Nick Afanasiev (the longest tongue of 8,9cm) in order to win the challenge.
A nice example of augmented reality. An interactive Tiger Beer video wall ( of beer brand Tiger Beer) situated along the connecting walkway within Dhoby Ghaut MRT station detects passers-by through infrared motion sensors, displays the persons walking past and triggers speech bubbles to appear above their heads, as if they were thinking out loud. The speech bubbles contain quotes with excuses to not miss the football match. Fans can post their most original and innovative suggestions on how to make it in time for a match online. The best submissions will be featured on the video screen.
Many dishes are photographed worldwide. There are more and more restaurants that no longer allow the use of instagram or camera’s. This is partly due to the inconvenience to other guests (flash for example) but also to the poor quality pictures that are spread across the net. Maybe the apps SnapChat and Poke are a solution to this problem. These apps enable users to share images that can only be viewed by the recipient for a few seconds before they ‘self-destruct’. As restaurant owner you can make a sign to indicate that you only allow your guest to take pictures with Poke & SnapChat ;-).
Another great video of Restaurant Alinea, created by Christian Seel. Check also the video of the lamb course or the edible helium balloon.
Especially for King’s Day 2024, GiG is launching their hard seltzer ‘GiG Orange Anthem’ with a refreshing orange flavour for the ultimate King’s Day experience. read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
The Korean discount chain E-mart has launched a campaign which they want to attract more customers. E-mart developed a “flying shop” in the form of a truck balloon. The balloon flies around different locations, to reach customers not living near an E-mart location. People can connect to the balloon’s Wi-Fi signal and can directly download coupons with discount or purchase products via the mobile app. Through the action the sales in stores and the mobile sales increased.
Eat every day at someone else’s place… Early this year Simon started his social experiment where he will eat every day at different places for one year. In return, he will paint a wall, cleans a house or he will bring something to eat or drink. Through his social experiment he discovers new tastes, meets new people and gets to know new places. Would you also like to cook for Simon? You can invite him at his Facebook page.
Have you always been curious what goes on behind the scenes at Domino’s Pizza? Domino’s has installed five webcams at a Salt Lake City Domino’s location. When consumers order a pizza online, they can follow the pizza-making process from start to finish through DominosLive.com, 12 hours a day. You can even zoom in on the dough, toppings or the oven. Domino’s added a new dimension to its transparency.
For years we’ve been making friends in the same way and make a toast. Now toasting has received an upgrade.. Toast with the Budweiser beer glass en become automatically friends on Facebook. Budweiser introduces the new beer glass ‘Buddy Cup’ with a chip that picks the signal of the nearest ‘Buddy Cup’. To connect the cup with a Facebook account, you need to scan the QR code at the bottom of the cup with a smartphone. When you toast, the red light will turn on and the toast is confirmed with a friend request on Facebook.
On 12 May it is Mother’s Day. In the coming weeks we will publish remarkable recipes and promotions on horeacatrends. Do you have a special recipe or does your restaurant or hotel plans a special activity, let us know by mail via tip@spronsen.com.
Domino’s started a funny Mothers day promotion. The pizza chain gives away 50 free pizza cards with a personal audio message, including your mother’s favorite pizza. Through Facebook you can record a message and the 50 most original messages will be delivered on Mothers day with her favorite pizza.
The Californian wine brand ‘Barefoot’ introduces refreshing cocktail recipes for the summer, like the ‘Down the Aisle’, a cocktails made of the White Zinfandel Rose. The cocktail is refreshing and is a mix of pears, pineapple and strawberries flavor. The ‘Beachcomber’ cocktail is made of Pinot Grigio, a cocktail with fresh lime, green apple, pineapple and coconut milk flavor. These fresh cocktail recipes will get you in the mood for the summer… There is also a online contest where people can suggest cocktail recipes based on Barefoot wines, the winner will get a cash prize.
Cornetto has launched a funny campaign: the Cornetto Lick Challenge. If you’ve got a talented tongue, you should probably join to the new Cornetto Lick Challenge, where you can compete for tongue supremacy amongst your friends. Your tongue gets different challenges like weightlifting, bowling and taekwondo. Participants battle with Nick Afanasiev (the longest tongue of 8,9cm) in order to win the challenge.
A nice example of augmented reality. An interactive Tiger Beer video wall ( of beer brand Tiger Beer) situated along the connecting walkway within Dhoby Ghaut MRT station detects passers-by through infrared motion sensors, displays the persons walking past and triggers speech bubbles to appear above their heads, as if they were thinking out loud. The speech bubbles contain quotes with excuses to not miss the football match. Fans can post their most original and innovative suggestions on how to make it in time for a match online. The best submissions will be featured on the video screen.
Many dishes are photographed worldwide. There are more and more restaurants that no longer allow the use of instagram or camera’s. This is partly due to the inconvenience to other guests (flash for example) but also to the poor quality pictures that are spread across the net. Maybe the apps SnapChat and Poke are a solution to this problem. These apps enable users to share images that can only be viewed by the recipient for a few seconds before they ‘self-destruct’. As restaurant owner you can make a sign to indicate that you only allow your guest to take pictures with Poke & SnapChat ;-).
Another great video of Restaurant Alinea, created by Christian Seel. Check also the video of the lamb course or the edible helium balloon.
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