Inspiration around the Christmas tree | The Claridge’s Christmas Tree by Karl Lagerfeld
4-12-2017
Claridge’s, London’s legendary Mayfair hotel has unveiled the Claridge’s Christmas Tree 2017 in the hotel lobby, designed by Karl Lagerfeld, widely regarded as one of the fashion world’s most influential creative forces. This year’s Claridge’s festive installation is inspired by Lagerfeld’s childhood memories of Christmas with a series of inverted spruce Christmas Trees placed around the hotel lobby. The centrepiece is a sixteen foot high inverted tree with silver gilded roots topped with a multi-facetted mirrored star which reflects rays of magical light across the art deco lobby. In this article some inspiration around the Christmas tree for other hoteliers, for example do you celebrate the fact that the lights in your tree are lightened?
Relaxed atmosphere at Alex + Pinard | A place to enjoy a plate of cheese, charcuterie and a glass of wine
28-11-2017
More and more restaurants and wine bars open with the focus on a ‘relaxed atmosphere’. No culinary delights but great products and a nice glass of wine. Recently the wine café Alex + Pinard has opened in Amsterdam. The idea for the wine bar came from chef Nathaniel Zuijderwijk and sommelier Sanna Burggraaf, they were looking for a place to relax and drink a good glass of wine with quality, tasty food but couldn’t find. Thus they decided to join forces and create such a place in Amsterdam East. In this article, likewise concepts in New York, Amsterdam and The Hague.
Social Wifi |SpotOn
24-11-2017
Internet access has become an important daily requirement. Access to news, social media and e-mail from your laptop, smartphone or tablet, was once seen as a luxury. Nowadays people want and expect this access everywhere. Not offering free WiFi can strongly discourage guests from visiting your place and has therefore become an essential part of the service for the hospitality industry. Social wifi from SpotOn makes it possible for guests to simply and quickly log in to your Wi-Fi network with their social media account, for example Facebook or Twitter. Besides that you can also analyze the users of your network, send marketing campaigns, hand out coupons and measure customer satisfaction.
Largest hotel spa from Switzerland opened | The Alpine Spa of the Bürgenstock Resort Lake Lucerne
23-11-2017
November 6 2017, Switzerland’s largest alpine wellness hotel spa opened in The Bürgenstock Resort Lake Lucerne. For those enjoying a day at the spa, a dream come true. Imagine swimming with stunning views of lake Lucerne and the snow-covered Alps and the pools are even filled with water from the same lake! Check out the images for the design that harmonizes with the surroundings. The Alpine Spa is unique in its size and variety, it’s stretching over an area off more than 10,000 square metres. A modern, indoor and outdoor spa right next to the 5 star hotel Bürgenstock, connected via a skywalk.
Trends we spotted | Week 46
17-11-2017
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’. This week, amongst others about a no photo zone at the Waterside Inn and the Michelin guides have been released in Germany and ‘Kyoto & Osaka’.
Click on the title if you would to read the full article. Enjoy reading!
Where I want for Christmas | Christmas campaign from Virgin Atlantic
15-11-2017
Virgin Airlines launched a campaign to help people spend their holidays with friends and family. The ‘Where I Want for Christmas’ campaign is targeting consumers who may need a little extra help to purchase an expensive flight. With the help of Virgin, they can request a small cash amount from friends and family, in lieu of a Christmas present.
Vipp Hotel | One hotel on various destinations
14-11-2017
The moment you check in at the Vipp hotel, it’s fully booked. That is because the Vipp hotel is not a hotel in the traditional sense. Instead of offering many rooms in one location, Vipp offers unique rooms at various destinations. The destinations all share the same goal; to invite people to experience first-hand Vipp’s philosophy of good design in places out of the ordinary.
Trends we spotted | Week 45
10-11-2017
At Horecatrends we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the smaller trends we use in our weekly column ‘Trends we spotted this week’. This week, amongst others about a pop-up Anti-Trump bar, Twumps and Amsterdam will get a Residence Inn by Marriott in 2018.
Click on the title if you would to read the full article. Enjoy reading!
Phil, the AccorHotels bot | Available on Google Assistant
10-11-2017
AccorHotels counts among the first apps available in France on the Actions on Google platform, which lets brands create applications – known as “Actions” – for Google Assistant. Since October 26, it has therefore been possible to interact with Phil, the AccorHotels bot, using Google Assistant. A simple instruction – “Ok Google, I want to talk to AccorHotels” – and the conversation starts on smartphones (Android and iOS), the hands-free smart speaker Google Home or any compatible device.
Long Stay Short | Hostel 2.0 or poshtel
7-11-2017
Long Story Short is a new hostel in Czech Republic, but it is hard to tell that it is a hostel. The industrial look and original design give the hostel a modern an exclusive appearance. Nevertheless, is it possible to have a relatively low priced overnight stay in a dorm or private room. A perfect example of the current trend in the hostel industry where luxury is getting a higher priority.
Claridge’s Christmas Tree 2017 by Karl Lagerfeld
The Connaught Christmas Tree 2017 by Tracey Emin, CBE
The Berkeley “SnowFall” by Richard Rogers
Claridge’s Christmas Tree 2017 by Karl Lagerfeld
