Kornuit puts modern craftsmanship in the spotlight
6-8-2015
The brewers (and marketing department) of Kornuit work with the new generation of craftsmen and puts the spotlight on modern craftsmanship.
Modern craftsmanship
Kornuit works together with sausage maker Erik Waagmeester and blacksmith Joram Barbier and has made beautiful videos about them. Under the heading of ‘modern craftsmanship’ Kornuit will give them and other craftsmen the attention they deserve.
Sausage and upcycled beer opener
Waagmeester developed a sausage based on Cascade hop specially for Kornuit. The sausage is available at selected bars. Barbers has designed a bottle opener from an old beer barrel. The opener which is available at a number of supermarkets in the Netherlands.
Unrecognizable 1RDJ plays one track and flies away
4-8-2015
It sounds bizarre. A DJ who will fly on stage with a jet- pack, plays one track and then runs off again. Then you probably haven’t heard of 1RDJ yet.
1RDJ
By spinning a few tracks from other producers you won’t make it as a DJ anymore. Basically all DJ’s produce tracks and scream for attention with crazy gimmicks like throwing cakes (Steve Aoki), wearing a large mouse mask (deadmau5) or robot masks (DaftPunk). Now a new phenomenon can be added to that list. A DJ / producer who is unrecognizable flies on stage at a festival with a jet pack, plays one track and then disappears. On the Facebook page of 1RDJ and on his clothes there is a clearly recognizable reference to the beer brand Bavaria. This might be a winning ‘summer 2015’ formula for the brand and the artist.
Spinnin’ records
The first track by 1RDJ is called ‘First’ and is quite catchy. The single is released by Spinnin’ records from Hilversum, one of the major dance labels in the world.
Swipe your favourite dishes with Tender recipe finder
31-7-2015
With the Tender app you can swipe through tasty recipes.
Tender – Food and Recipes
Inspired by the dating app Tinder, Tender replaced the pictures of potential boy- and girlfriends with food. Three alumni of the College of Charleston have figured out that it is also a pleasurable experience to swipe through recipes and they have developed the app Tender where you can do this.
Swipe
By swiping to the left, a dish is thrown into the trashcan. Swipe to the right and the recipe is stored in your own cookbook. This makes the search through food pictures very easy. The app is aimed at the youth of 18-30 years old who want to cook at home more often but look for easy and attractive recipes. By a number of filtering options they can filter for categories like vegan, drinks, desserts etcetera. The start-up is looking to improve filters in different cuisines, prices and other options.
Development
The functionalities are somewhat limited and the app can be more intuitive, but this app shows how consumers will determine whether something (or someone) is visually appealing for them within a tenth of a second. Do you already have attractive pictures of your catering business online, considering this visual future? Find the app in the iTunes store or the Google Play Store.
Your Take On #centerparcslol
28-7-2015
#centerparcslol
Center Parcs organized a contest under the title “Your Take On” where teens can film themselves in all kinds of activities both inside and outside of Center Parcs. The company works together with well-known vloggers (video bloggers) like the ‘Knol brothers’ that promote the contest. Contestants can upload their videos to Instagram with the hashtag #centerparcslol.
Performance by rapper Dio
The maker of the best video will win a day of activities and an exclusive concert by rapper Dio at Center Parcs De Eemhof. Dio is a Dutch rapper who is known from the songs ‘Dom, Lomp en Famous’ in collaboration with the Opposites and Willie Wartaal and ‘Tijdmachine‘ with Sef.
Enzo and Milan Knol
Among other vloggers Enzo and Milan Knol collaborate with Center Parcs for the campaign. Both are social media stars that focus on Dutch teenagers. Enzo Knol is a YouTube hero with nearly 800.000 followers and often new videos by him are viewed more than 200.000 times within a single day. Milan owns Youtube channel DagelijksHaaDee (550.000+ followers) and his other channel DitIsMilan is good for 320.000+ followers.
For more information: www.yourtakeon.nl
Grand Resort Bad Ragaz is part of Bad RagARTz
21-7-2015
Grand Resort Bad Ragaz is part of Bad RagARTz. Many sculptures from the exhibition are to be found in and around the hotel.
The Swiss town of Bad Ragaz is called Bad RagARTz from May 9 to November 1, 2015, this because they house Europe’s largest outdoor sculpture exhibition. The park of Grand Resort Bad Ragaz is one of the centers of the exhibition. If you want to know more about the sculpture exhibition BadRagARTz you can check the images in Google. Many enthusiasts have put beautiful pictures on the web.
Pillars of the Grand Resort Bad Ragaz
Grand Resort Bad Ragaz has an extensive park where a lot of sculptures are exhibited during BadRagARTz.. During the exhibition they show sculptures of international artists from 13 different countries including works by David Bill, Robert Indermaur, Igor Mitoraj, Werner Pokorny and Sophia Vari. The columns in front of one of the hotels are part of the exhibition. A beautiful way to display a column series! They also have a number of sculptures placed in the hotel, for example around the central staircase and in the entrance.
About Grand Resort Bad Ragaz
The Resort is member of ‘Leading Hotels of the World’ and ‘Leading Spa’s of the World and is situated in Bad Ragaz, Switserland. Grand Resort Bad Ragaz is just four miles from the Tamina Gorge, where the physician and alchemist Paracelsus documented the healing powers of the Bad Ragaz spring water in the 16th century. The Grand Resort comprised of two hotels: Grand Hotel Quellenhof & Spa Suites and Grand Hotel Hof Ragaz. The resort has a wellness centre of 12.800-square-meter spa, one of the largest in Europe. The hotel also offers rooms with medical care where you can recover from surgery or an injury.
Inspiration from Grand Resort Bad Ragaz
20-7-2015
Restaurant Bel-Air in the Grand Resort Bad Ragaz offers a few dishes with local plants and herbs along with a small card with a picture, an explanation and a recipe.
Jelly from plants from the nature around Bad Ragaz
Renato Wüst, executive chef serves jellies of buckthorn, blackthorn and primrose in his dish ‘Terrine de foie gras maison, gelée d’argousier, primevère et prunier épineux’. Every jelly is described on a small card with a photo of the plant and the recipe! See the photos for inspiration.
Inspiration for other chefs
How often do you use local herbs or plants in a dish or special, distinctive ingredients? Is such a small card not a nice little welcoming gesture to your guests to provide more information about this dish? Furthermore, it is certainly a nice gesture to add a recipe for guests from the area. Name and phone number on it and you catch two birds with one stone: extra promotion of your dishes and you do not need to give more information to the table on that ingredient! Recently I also told my companions during dinner all I know about cresses, how you can use them and how healthy they are. You can also co-create a small card with a producer, like for example in this case with Koppert Cress.
Pop-up power food restaurant with popular writer Rens Kroes
16-7-2015
For lovers of healthy and delicious food the popular writer Rens Kroes is a true hero. She is no longer ‘the little sister’, the Friesian has built her own health empire.
The second book of Rens Kroes ‘Power Food – From Friesland to New York’, was launched mid-June. In a sold out pop-up restaurant, guests could enjoy a very healthy dinner with dishes from her new book.
First pop up
Rens personally welcomed herthe guests, and had a culinary contribution to the diner as well, supported by a team of chefs. It was the first time that Rens presented her dishes to the public this way and all guests received a copy of the new book to take home. With two dinners and one lunch, a total of 135 guests could enjoying the food. That’s only a fraction of the 72.000 Facebook fans, 17.600 followers on Twitter and 223.000 followers (!) on Instagram and thus screaming for more events like these!
Friesland to New York
Rens was inspired by what she has seen, tasted and learned in Friesland and New York. She uses fresh, pure ingredients, and makes tasty dishes with nice combinations of spices. For every moment of the day Rens offers delicious and original, easy recipes. In daily life Rens is a nutrition coach and advises people in adapting a healthy lifestyle and diet.
Participants
Rens’ pop-up restaurant is made possible by Sien Concepts and sponsored by Amsterdam Flavours, Vedett, Bountiful, Arisz et al, Lemonaid – Charitea, V2Cgin, Bowls and Dishes, Catchii and Bloomon.
Inspiration: food blogger evening
For restaurants, it is interesting to consider a special evening with a popular food blogger or writer, it will amaze you how many loyal fans are waiting for events like these!
Magic Placemats, the new coloring
9-7-2015
Pamper your little guests with a magic placemat, a 3D digital coloring picture, and give them a visual experience in your restaurant. They are likely to remain in their seat longer, because seeing your own drawing come to life with the Prismar 3D Studio app is, of course, super cool!
The possibilities of the magic placemats
You can choose from standard magic placemats that can be brought to life in 3D with the Prismar app. The ‘magic drawings’ can be personalized and you can even create your own magic placemats. Photos of the magic personalized placemats can be shared through social media. Great for a ‘Share and Win’ campaign to gather email addresses, likes etc …
Additionally, certainly with older children, the possibility exists that they will be able to concentrate longer…. with the result that the parents can drink an extra glass of wine. It’s an ideal combination of old (coloring) and new (apps). So grandparents can enjoy watching their grandchildren draw a coloring picture and kids can still use their parents’ mobile or iPad!
A postcard instead of a digital message
8-7-2015
In restaurant Eastwood guests can send their greetings on a provided postcard, the recipient can collect a free beer with the card.
Postcard
On every table in restaurant Eastwood guests can find a tool box with napkins, cutlery, menus and even a postcard that they can fill out and send. For people that are quickly bored, this is a much prettier solution than reaching for their instead. The receiver of the card can hand it in for a free beer at the restaurant, now that’s a great thing to find in your letterbox!
Special visit
Guests can indicate how they feel and why they feel like that on the postcard. It’s a nice addition to the gimmicks that we’ve noticed earlier during a visit to the multifunctional (hotel) restaurant. Caroline Receveur is the general manager of DoubleTree by Hilton Amsterdam Centraal Station and also responsible for the restaurant. She says: “We are looking for ways to make the experience for both the guests and the staff as special as possible. Our most recent addition is a book for kids that that describes ‘The tale of Eastwood’, written by Bavo Galama.”
For anyone that wants to be surprised at a dinner, Eastwood is definitely recommended.
Inspiring: a pop-up-traffic jam-concert
7-7-2015
Those people who were stuck in the traffic jam on the 30th of June at the A1 (highway), did pick a great moment to get stuck! A new classic festival, Wonderfeel, organized the first pop-up-traffic jam-concert in this traffic jam .
When the traffic jam occured, the side of a 16.5 meter platform truck opened. The New Amsterdam Clarinet Quartet supplemented with sousaphone and percussion began to play under the direction of a conductor and entertained hundreds of motorists.
Initiator Georges Mutsaerts: “We wanted the audience to enjoy classical music in a fun way in a place where you would least expect it. Motorists also reacted with disbelief to the totally unexpected performance. In order not to hinder the traffic the performance lasted no longer than 10 minutes. But in late July, Wonderfeel will return in collaboration with ‘Natuurmonumenten’ with 200 musicians and 100 concerts in nature area ‘s-Graveland for the ultimate relaxation this summer.”
Wonderfeel will take place in ‘s-Graveland in the nature area Schaep and Burgh at 24, 25 and 26 July.
Pop-up- traffic jam-concert as inspiration
It doesn’t seem conductive to road safety to organize a pop-up restaurant in the traffic jam. But we have spotted Twitter and Facebook messages from restaurants offering menu’s to those who stranded in a nearby traffic jam. We love to mention original ways to respond to a nearby traffic jam on horecatrends.com.
