Van Gelder introduces an AI recipe assistant | New tool supports chefs with recipe development and menu inspiration
Van Gelder AI recipe assistant
Van Gelder AI recipe assistant
From recipe development to menu inspiration, artificial intelligence is increasingly finding its way into professional kitchens. To support chefs and hospitality entrepreneurs, Van Gelder has introduced an AI recipe assistant. This digital tool provides users with inspiration for dishes, cooking techniques, and applications for fresh ingredients within seconds.
2 minutes read
AI recipe assistant is developed for chefs and hospitality professionals
While generic AI tools often provide broad and general answers, Van Gelder’s AI recipe assistant has been specifically developed for foodservice professionals. The tool works with predefined prompts tailored to the daily needs of hospitality entrepreneurs, chefs, and caterers. As a result, users receive relevant suggestions for recipes, menus, preparation methods, and applications using products from Van Gelder’s assortment.
The assistant also looks beyond taste and presentation. When generating suggestions, it takes into account practical challenges that many hospitality businesses face every day, such as staff shortages, cost control, and profitability. The tool actively suggests smart product choices and alternatives that fit within target margins without compromising the quality of the dish.
Demis van Kouwen, Operations Director at Van Gelder Fruit & Vegetables, explains: “As a supplier, we speak with chefs and hospitality entrepreneurs every day. We see that the demand for inspiration is high, while time is becoming increasingly scarce. With this AI recipe assistant, we want to support our customers with knowledge, ideas, and practical applications that can be implemented directly in the kitchen.”
More than a supplier
According to Van Gelder, the introduction of the AI recipe assistant reflects a broader trend in which suppliers increasingly act as knowledge partners. The tool is part of a new platform through which Van Gelder supports customers with knowledge sharing, inspiration, practical sessions, and digital tools for day-to-day operations. For Van Gelder, the launch of the AI recipe assistant marks only the first step in a broader digital strategy.
“We have now created a foundation that can provide support whenever a chef needs it, but our ambitions go much further,” says Demis van Kouwen. “Our goal is to make the ordering process smarter, more efficient, and more predictable, so customers spend less time thinking about what they need. We are working towards an ordering experience that proactively advises what will be required for the next order moment—almost intuitively and becoming increasingly intelligent. This will free up more time for guests, employees, and creating great dishes.”
The AI recipe assistant is now available to Van Gelder customers.
We also wrote about the introduction of the plant-based assortment of Van Gelder.
Van Gelder AI recipe assistant
Website: Van Gelder
