NH Hotels show their hearts!
22-12-2014
The NH Hotel Group recently launched this year’s edition of the annual globally Christmas Campaign “Hotels with a Heart”. The campaign is in partnership with the Ronald McDonald Children Fund, Iris Hospital in Belgium and the Lenval Children’s Hospital in France.
Hotels with a Heart
The NH Hotel Group offers free nights, afternoon teas, Christmas dinners and cooking workshops in its hotels for families who have had a hard time because of the illness of their child. This year marks the tenth anniversary of the “Hotels with a Heart” initiative, which has gained a prominent place in the Corporate Responsibility Program of the hotel group.
Corporate Responsibility ambassador
In the Benelux, UK and France 43 hotels will invite special guests in the period from 22 December, 2014 until 11 January 2015. In total, about 300 hotel nights are offered worldwide. To make sure the families will lack nothing during their stay, every hotel has an ambassador to watch over every need of the families.
Campaign video
The campaign video about this initiative is published in several languages. It could have been an even stronger campaign if every country would tell another story instead of ‘just’ another variation in subtitle and voice-over. This would have strengthened this great gesture!
Pop-up hotelroom ‘Scandic To Go’
17-12-2014
Hotel guests in Sweden can now have their hotel room delivered anywhere in the Nordic region. Prospective guests of ‘Scandic To Go’ can apply to have a room, complete with air-conditioning, shower, Wifi and breakfast, moved to their favourite location.
Pop-up hotelroom
Instead of picking a location and then try to find a hotel nearby, the service lets guests select the exact location of their hotel room. The Nordic hospitality chain has built a special 18m2 mobile hotel room complete with two beds, bathroom and a terrace area for enjoying the sights of the chosen destination. And it even includes a breakfast each morning. The ‘Scandic To Go’ is of course kind of a mobile home. It has already been placed at the beach in the South and in central Stockholm.
Scandic To Go
Scandic To Go is part of the Scandic Hotels, they even offer you the opportunity to win a night at your favorite Nordic spot. The only thing you have to do, is snap a photo of that place, share it on Instagram and tag it #scandictogo and explain why you want to enjoy the #scandictogo experience there.
Communicating with your guests before the opening
16-12-2014
Nikie Houben, manager of the Terhills hotel in Maasmechelen is already busy tweeting about the hotel. Whilst the opening is planned for March 2015, she already inspires with her tweets.
Communicating with your guests before the opening
Recently we read a tweet from Nikie Houben who is the – Guest Loving – hotel manager of the Terhills Hotel. She tweets about preparations leading up to the opening of the new hotel by the ‘Different Hotels’ group. Mood Boards, products from suppliers, photos of the property, inspiring lyrics and so on. We often see that entrepreneurs / managers are so busy in the pre-opening process that they forget to communicate about it or outsource the communication to an agency. The beauty of communicating about the project you are working on, is the fact that it shows your commitment. The enthusiasm of Nikie is a great inspiring example, we really believe she is a guest loving hotel manager.
Quote of Nikie Houben
“At Terhills Hotel it’s all about the experience. A personal and friendly approach and contact is very important! So the sooner you get to know your guests the better. This way the Terhillls Team will also be able to respond to the taste and needs of its future guests. And isn’t it fun when you feel this on arrival?!”
Terhills Hotel
This new lifestyle experience Hotel is located in the former main building of a coal mine in Eisden, part of the city of Maasmechelen. The hotel offers a cocktail of fashion (located near Maasmechelen Village, Outlet Shopping), nature (National Park Hoge Kempen), comfort and culinary enjoyment. It includes 60 luxurious rooms including 7 suites, a cozy bar with lounge corners and a spa in the neoclassical baroque style building. Designers from Limburg county contributed to the realization, Simoni Architects from Hasselt has made modern and clean lines in the building and the interior is provided by Dôm Deco from Dilsen-Stokkem.
Different Hotels
The Terhills Hotel is part of this hotel group which originates in Belgian Limburg. The group has a total of 11 hotels in Limburg and Antwerp.
Recruiting staff
Last year the nhow hotel in Rotterdam had some interesting pre-opening communication as well. The hotel opened in January 2014 and launched a recruitment party in 2013. Next to communicating with your guests you can start a conversation with potential suppliers and staff as well.
Winter garden in Amsterdam
15-12-2014
How do you use your outdoor area during the cold days? Do you transform it into a cozy winter garden or do you prefer a skating rink on the roof terrace? For three months Restaurant & Bar Herengracht changes its outdoor area into a winter wonderland. With heaters, fire places and a semi-roofed terrace it is a nice place to be during these dark days.
The Winter Garden Amsterdam
The Winter Garden is open from late November till late February 2015. There will be three matching winter events, each with a cool theme.
Typical wintry
At the terrace the temperature will be a few degrees higher than on the streets. Not only the ‘heaters’ cause these higher temperatures, but also by the nose warming winter cocktails, mulled wine and hot chocolate served from the special outdoor bar. Typical wintry snacks and dishes like homemade pea soup, cheese fondue and game completes this winter concept.
Three special winter events
The winter garden will set the stage for three events at Restaurant & Bar ‘Herengracht’, which is located near the ‘Koningsplein’ in Amsterdam. The first event will be hosted in Christmas spheres on 20 December, the second event highlights the theme ‘let’s go wild’ on 24 January with wild boar on the spit, the final special is a huge cheese fondue party.
Robots manage restaurant
12-12-2014
A restaurant owner in China completely replaced his staff by robots.
Robots manage restaurant
Recently we wrote an article about flying robotic waiters in Singapore. The flying robotic waiters are created to help the waiters with difficult tasks. Lu Dike from China has a different mindset and lets robots serve his whole restaurant. The restaurant is located in Zheijang, a province in China. Lu Dike is convinced that it will save him a lot of money in the future. The robots are able to formulate 40 sentences which allows them to take orders from customers and transmit the orders to the kitchen. The robots have sensors that prevent them from bumping into something.
Inspiration from Retail
10-12-2014
What could the hospitality industry learn from the ‘Future of Retail 2015’ report of PSFK? Rehab Studio Ltd. has made a video with a number of recommendations from the report. The recommendations include:
- Retailers will be challenged to create custom tailored experience for every shopper.
- They need to create the technical ability to embrace this personal experience.
- The stores will increasingly need to focus on the fact that they need to be a hub for community involvement. That’s one of their benefits over online shops.
- Checkout must be faster and more easy; paying mobile could just bring that!
Inspiration from retail to the hospitality industry
Especially for larger catering and fastfood companies there are a number of recommendations in the movie of the rehabstudio Ltd. that can be inspiring for the future. Could it work for you if you would receive personalized lunch suggestions by ‘La Place’ if you regularly eat there?
For restaurants in smaller villages, it is important to be the community hub. More and more services disappear from the smaller villages, so you could start operating as collect point for the mail, the dry cleaners and so on. As long as a large part of your potential guests does visit your restaurant on a regular base!
The catering is of course faced with new payment methods, such as paying by mobile. However, many bar, restaurants and café still only accept cash payments! The video ends with a hospitable gesture: home delivery of the groceries! Why doesn’t the hospitality industry turn this around… Why don’t they deliver a custom-made meal at the home of their guest?
Storytelling about going green
8-12-2014
The Beech Hill hotel provides us with inspiration about telling (future) guests about the efforts they have taken to cherish their location. The hotel is located at the beautiful Lake Windermere in the Lake District in the United Kingdom.
The Beech Hill hotel
At Twitter we spotted this great storytelling about going green. We notice that more and more hotels are going green. The owners of the Beech Hill hotel realize that their guests are coming to enjoy their surroundings and their hospitality. The last couple of years they made changes in the operations of the hotel and reduced the carbon foot print by approximately 463 tonnes of Carbon Dioxide per year. A great example of running the hotel in a sustainable way.
Storytelling about going green
The hotel had a video made about the efforts they have taken to reduce their carbon foot print. The video shows all the details and tells how they carefully run the hotel in a sustainable way. Of course they show the surroundings of their hotel as well.
They installed a Biomass Boiler instead of the previously used 4 large boilers with kerosene as fuel. Replaced their lights with LED lights. In order to reduce waste they reuse and recycle, paper, carboard, glass and furniture. They have been awarded by Trip Advisor with a Bronze Level Green Leader.
The Tree Lighting Party by The Pierre New York
5-12-2014
Last weekend I happened to see a tweet of hotel The Pierre New York which invited its followers to The Pierre’s Holiday Tree Lighting Party. The Pierre New York, celebrates the lighting of their Christmas Tree by offering their guests a free cocktail if they take a little toy for charity!
We have recently written an article about the Christmas trees at the Claridge Hotel in London. For several years already they invite great designers to decorate their Christmas trees. They also organize a Tree Lighting Party just as the large department stores in London, New York and the ‘Bijenkorf’ in the Netherlands celebrate their ‘window lighting party’, since a couple of years.
Combine the Tree Lighting party with charity
The Pierre New York Hotel is trying to tempt guests to take along a toy for charity. A couple of years back I read about parties in Hollywood where Christmas trees decorated by celebrities were auctioned for charity. Nice idea to create a similar auction with your local celebrities!
^ Marjolein van Spronsen
Shopping via hotel television
26-11-2014
Guests from hotel The Dylan in Amsterdam can virtually shop in stores around the hotel via the tv screen in the room. Luckily the hotel is positioned in the shopping area ‘The 9 streets’, with a lot of boutiques.
Once the order is paid, distributer PostNL makes sure that it is delivered in your room within one hour. Return items that don’t fit can easily be dropped off at the hotel reception. The service is a collaboration between The Dylan Amsterdam, 9straatjesonline.com and PostNL.
Room Shopping
The www.9straatjesonline.com website offers virtual visitors the opportunity to browse online through the range of 40 boutiques without taking one step out of the door. The Room Shopping concept launched earlier this year with a temporary ‘Room Shopping Package’. Although the package is not available anymore, the unique Room Shopping service remains. The initiative is a nice extension of the hotel’s service as well as a strong promotion of the shopping area.
In-store performance at the Coffeecompany
17-11-2014
The American soul artist Curtis Harding will have an in-store performance at the Coffeecompany in Amsterdam on Sunday 23 November. Record company Epitaph / Anti-Europe joins forces with the coffee chain that provides it’s visitors a soulful afternoon and the artist gets extra publicity.
In-store performance
In addition to his club tour in the Netherlands Curtis Harding will perform exclusively at the Coffeecompany on the Oosterdokskade in Amsterdam. An old tradition of in-store performances is hereby revived by the Coffeecompany and record label Epitaph / Anti-Europe. Various performances by Pete Philly & Perquisite and Michael Franti took place at branches of the coffee chain from 2005 to 2009.
Keep on shining
The in-store performance will take place from 15.00 o’clock and is free of charge. Later that evening Curtis Harding will perform at the Paradiso. The last few weeks the popularity of Curtis Harding rocketed sky high with ‘Keep on shining’ being nominated as tip song at various radio stations, so we expect the event will attract quite a lot of fans.
