Olympic Ski Jump at tram stop in Amsterdam

8-3-2010

Agency Media Republic created this advertisement for Samsung in collaboration with 2010 Amsterdam and JCDecaux. At a tram stop in Amsterdam, people can wait while virtually ski-jumping. The video is then sent to you by email.

Damrak ‘red carpet’ of Amsterdam

6-1-2010

In 2011 the Damrak will experience a make-over. A hotel, breakfast cafe and giftshop will have to achieve this. The names, The Exchange, Stock and Options indicate the presence of the Amsterdam Echange building. The project is an initiative of the Lloyd Hotel, Amsterdam Fashion Institute and NV Stadsgoed. This project should make the Damrak ‘the catwalk of the Netherlands’.

Trends we spotted | Week 15

23-6-2026

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• As Anantara Hotels & Resorts celebrates 25 years of meaningful travel, the brand is shining a spotlight on the people who have shaped its story with the launch of the ‘People Who Inspire’ series.
• Mandarin Oriental and Amouage unveil ‘Whispers of the Fan’, a bespoke luxury amenities collection inspired by the art of hospitality.
• Paris is celebrating the release of season 4 of the hit series The Bear on Disney+ with a special pop-up. On June 27 and 28, fans can enjoy the famous beef sandwich from The Bear at restaurant Amagat.
• We recently wrote about the combination of tea and cheese, and now we’ve spotted a Gouda Latte, or Gouda Cheese Iced Latte, created by YourCoffeeDude.
• One of Monaco’s most iconic beach clubs, La Rose des Vents, has received a colourful Gucci makeover. Check out the details in the images, we love it!
• We love the idea of serving mini cocktails, like the mini Espresso Martini featured in a reel by L’Antica Enoteca in Rome.
• Barista Cafe is expanding to 30 branches in the Netherlands, with a focus on nationwide coverage.
• Effium has developed an innovative pan which, inspired by rocket technology, uses up to 50% less gas and cooks faster and more efficiently.

• Bagels & Beans is looking for a new bagel manager in Zutphen and is organising an open day for this purpose on June 29.

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VYVO launches new category of ‘Clean Functional Drinks’ | No sugar, no sweeteners, just focus

16-6-2026

Consumers increasingly want the benefits of functional beverages, but they are becoming more critical about what goes into them. In a market filled with sugar and artificial additives, demand is growing for an effective alternative that supports wellbeing and mental sharpness without unnecessary ingredients. Amsterdam-based VYVO is responding to this trend with a functional soft drink that is free from both sugar and sweeteners, yet designed to give your day a healthy boost.

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Trends we spotted | Week 24

16-6-2026

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• McDonald’s Netherlands is organizing an introductory session on June 30 for entrepreneurs who have a serious interest in running their own McDonald’s restaurant.
• Vault Bar, the renowned cocktail bar located within Waldorf Astoria Amsterdam, has been named one of the Best Hotel Bars for 2026 by the prestigious Forbes Travel Guide.
• The iconic New York restaurant Dante has opened a permanent restaurant and bar at Claridge’s hotel. Dante Mayfair has officially made the transition from pop-up concept to permanent London venue.
• A fun idea: a date night at the zoo! Through July 24, adults can enjoy Zoo Nights at London Zoo. Could this be an inspiring concept for other zoos?
• La Marzocco has unveiled the Azteca, a unique espresso machine inspired by the iconic Estadio Azteca in Mexico City.
• Alcohol-free beer is gaining ground in sports canteens, according to Heineken Netherlands.
• The Manor Hotel in Amsterdam East has officially reopened its doors as part of the exclusive Leonardo Limited Edition collection.
• Since June 11, the Dutch hospitality industry has been fully embracing the World Cup. A great example is Villa Kakelbont in Rotterdam.
• To further promote the OneUnit message, SpiritsNL will organize a nationwide roadshow in 2026, visiting eight major Dutch cities. OneUnit cocktails and mixed drinks contain one standard serving of alcohol.

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Growing portfolio in the Netherlands for Limehome

4-6-2026

With a new location in Rotterdam, Limehome will be represented in the five largest cities in the Netherlands from the second quarter of 2027. By then, the company will operate more than 210 rooms across nine properties in Amsterdam, The Hague, Eindhoven, Utrecht and Rotterdam.

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PearlMobiel and OWN eSIM launch eSIM for hotel guests at Corendon Hotels & Resorts

21-5-2026

International travelers want to be online immediately upon arrival, without worrying about high roaming costs or searching for local SIM cards. With the introduction of eSIM for hotel guests, PearlMobiel and OWN eSIM are responding to this demand. In collaboration with Corendon Hotels & Resorts, the companies are launching a new service that allows hotel guests to easily activate mobile data during their stay in Amsterdam and Curaçao.

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27 metres of sushi for guests at De Langste Tafel (The Longest Table)

19-5-2026

On Wednesday 27 May, The Longest Table will take place at Oosterdok in Amsterdam, a charity dinner organised by Refugee Company and A Beautiful Mess. At an exceptionally long table, which is ultimately expected to stretch one kilometre, guests are invited for an evening of connection, shared dining and support for projects helping people with refugee backgrounds. One of the most eye-catching elements of the evening is a 27-metre sushi roll, prepared by DoubleTree by Hilton Amsterdam Centraal Station in collaboration with Sushi Time.

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Trends we spotted | Week 20

19-5-2026

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Some inspiration for outdoor and indoor, sporting activities: Thruball and Crazy Golf Football, like at Footy Nation.
• Bonne Nuit Patisserie, located in Istanbul, Turkey has created a sweet twist on tacos!
• Two examples of hosPETality:
  • At Charly’s Treat Bar, everything revolves around dogs: from puppicino’s, snacks and accessories to playful concepts built entirely around them.
  • The Peninsula London took high-end hospitality one step further with its limited time, dog grooming parlour inside the hotel.
• Claridge’s in London is making its collaboration with New York institution Dante a permanent feature: this summer, Dante Mayfair will open as a restaurant and bar within the hotel.
• Recently, Williams Farmhouse in Amsterdam unveiled a complete summer makeover, inspired by the atmosphere of a British garden party. Their summer name is Williams Botanical Garden!
• Kerzner has announced One&Only Courchevel, the brand’s first resort in the French Alps, set to open in 2030 in legendary Courchevel 1850.

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Celebrate Paloma Day at the Restaurants of THE ENTOURAGE GROUP | Taste this iconic cocktail in a variety of flavours!

18-5-2026

THE ENTOURAGE GROUP is once again bringing back one of its most beloved annual moments: Paloma Day. From today, May 18 through May 31, this iconic cocktail takes centre stage at the restaurants of THE ENTOURAGE GROUP. The Paloma is a Mexican cocktail traditionally made with tequila and grapefruit soda. Is the Paloma your favourite summer cocktail, or would you like to try one for the first time? Then you know where to go during this period!

As we have mentioned before, in the US they celebrate not only a general cocktail day, but also dedicated days for specific cocktails, including ‘World Paloma Day’ on May 22. It’s great to see THE ENTOURAGE GROUP embracing this occasion across its restaurants!

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