Redefine Meat launches next-generation plant-based Flank Steak

13-3-2026

  • Redefine Flank Steak - Sophie LowRedefine Flank Steak - Sophie Low
  • Redefine Flank Steak - Sophie LowRedefine Flank Steak - Sophie Low

Redefine Meat, the pioneer of ‘new-meat’ – an emerging category of premium-quality, 100% plant-based products – today announces the next generation of its multi-award-winning Redefine Flank Steak, offering a richer, juicier and even more premium steak for meat lovers, vegetarians and vegans alike. The New-Flank is now available to both new customers and Redefine Meat’s existing network of foodservice partners and retailers across Europe.

2 minute read

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Hotelschool The Hague presents ‘The AI Power Gap’ research | Hospitality risks losing control of the guest to tech giants

6-3-2026

  • Hotelschool The Hague presents ‘The AI Power Gap’ research - Hospitality Lags BehindHotelschool The Hague presents ‘The AI Power Gap’ research - Hospitality Lags Behind

While the world is talking about AI as the biggest economic shift since the smartphone, the Dutch hospitality sector finds itself in a dangerous dilemma. New research, ‘The AI Power Gap’ by Hotelschool The Hague, shows that the sector is structurally lagging behind: only one in ten Dutch hospitality businesses currently uses AI in a structural way. According to the researchers, this is a “code red” for the sector, as economic value is rapidly shifting toward external tech intermediaries.

2 minutes read

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Trends we spotted | Week 9

3-3-2026

  • The elevated Whopper is served on a new bun and in a boxThe elevated Whopper is served on a new bun and in a box
  • Taco Bell’s Live Más LIVE 2026 - Menu reveal and Hollywood star powerTaco Bell’s Live Más LIVE 2026 - Menu reveal and Hollywood star power
  • Starbucks expands its protein lineup with new bottled Coffee & Protein drinksStarbucks expands its protein lineup with new bottled Coffee & Protein drinks
  • Mandarin Oriental appoints Simone Biles as Global Wellness AmbassadorMandarin Oriental appoints Simone Biles as Global Wellness Ambassador
  • Freddy’s Frozen Custard & Steakburgers is introducing Senior MealsFreddy’s Frozen Custard & Steakburgers is introducing Senior Meals
  • TTW announced ‘Top 50 Nightlife Travel Destinations’ in the world for 2026TTW announced ‘Top 50 Nightlife Travel Destinations’ in the world for 2026

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

  • Burger King is introducing updates to its iconic Whopper, including a new bun and box packaging.
  • Live Más LIVE 2026 by Taco Bell, a Hollywood-themed event revealing its 2026 menu innovations.
  • Kyriad has launched ‘Prompt It’ the first AI-powered travel guide created by the brand.
  • Travel and Tour World has released its ‘Top 50 Nightlife Travel Destinations for 2026’.
  • Starbucks is launching new Coffee & Protein bottled drinks on March 23.
  • Freddy’s Frozen Custard & Steakburgers has added permanent Senior Meals (55+) to its menu.
  • Mandarin Oriental has appointed Simone Biles as its first Global Wellness Ambassador.

Enjoy reading!

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Soixante in Antwerpen | Where Polish soul and international finesse meet

17-2-2026

  • Soixante in Antwerpen, where Polish soul and international finesse meet - chef Jakub BlogowskiSoixante in Antwerpen, where Polish soul and international finesse meet - chef Jakub Blogowski
  • Soixante in Antwerpen, where Polish soul and international finesse meet - Salatka WarzywnaSoixante in Antwerpen, where Polish soul and international finesse meet - Salatka Warzywna
  • Soixante in Antwerpen, where Polish soul and international finesse meet - pierogiesSoixante in Antwerpen, where Polish soul and international finesse meet - pierogies

In Antwerp, Soixante is steadily building a distinctive culinary identity where Polish roots and international refinement reinforce each other. Under the leadership of chef Jakub “Kuba” Blogowski, a cuisine emerges that is both personal and technically precise: recognizable in flavor, thoughtful in execution, and driven by a clear ambition to continuously refine. The restaurant has received a score of 13.5 in the Gault&Millau guide and is listed in the Michelin Guide, where it is praised for its refined cuisine, focus on vegetables and seafood, and bold flavor combinations.

2 minutes read

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Trends we spotted | Week 5

3-2-2026

  • delivery service CookUnity & Airbnbdelivery service CookUnity & Airbnb
  • McDonald's debuts exclusive McNugget® CaviarMcDonald's debuts exclusive McNugget® Caviar
  • McDonald's Germany launches new platform, for everyone who is really hungryMcDonald's Germany launches new platform, for everyone who is really hungry
  • NAMMOS to open first-ever resort in the Middle East in spring 2026 - NAMMOS AMAALANAMMOS to open first-ever resort in the Middle East in spring 2026 - NAMMOS AMAALA
  • Pizza Hut Dubai hosted a fine-dining Supper Club nobody saw comingPizza Hut Dubai hosted a fine-dining Supper Club nobody saw coming
  • Restaurant Nela in Amsterdam introduces the Family Friendly Affair brunch on SundaysRestaurant Nela in Amsterdam introduces the Family Friendly Affair brunch on Sundays
  • Thompson Hotels collaborates with BERO to expand non-alcoholic offerings and bar programmingThompson Hotels collaborates with BERO to expand non-alcoholic offerings and bar programming
  • 30 years of Bagels & Beans30 years of Bagels & Beans

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

  • Airbnb has partnered with chef-led meal delivery service CookUnity to provide prepared meals through Airbnb Services, aiming to simplify dining for travellers and local residents.
  • Thompson Hotels collaborates with BERO to expand non-alcoholic offerings and bar programming.
  • McDonald’s Germany launches new platform, for everyone who is really hungry.
  • AMMOS AMAALA is the first resort of the AMMOS group in the Middle East, located in Saudi Arabia. The resort will open this spring.
  • Pizza Hut Dubai hosted a fine-dining Supper Club nobody saw coming.
  • ALL Accor has recently announced the launch of its ALL Accor app in ChatGPT designed to enrich the experience of its growing customer base.
  • McDonald’s in the US debuts exclusive McNugget® Caviar just in time for Valentine’s Day – at no cost to fans.
  • Restaurant Nela in Amsterdam introduces the Family Friendly Affair brunch on Sundays.
  • Bagels & Beans has turned 30. What started in 1996 as a quirky café on Ferdinand Bolstraat in Amsterdam has grown over the past thirty years into a unique franchise formula with almost 90 locations throughout the Netherlands.

Enjoy reading!

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Novotel introduces ‘Longevity Everyday’ | Wellbeing as standard

23-1-2026

  • Novotel introduces 'Longevity Everyday' - Novotel Sunshine Coast Resort - credits Novotel AccorNovotel introduces 'Longevity Everyday' - Novotel Sunshine Coast Resort - credits Novotel Accor
  • Novotel introduces 'Longevity Everyday' - Novotel Icono - credits Novotel AccorNovotel introduces 'Longevity Everyday' - Novotel Icono - credits Novotel Accor
  • Novotel introduces 'Longevity Everyday' - Novotel Sunshine Coast Resort - credits Novotel AccorNovotel introduces 'Longevity Everyday' - Novotel Cairns Oasis Resort - credits Novotel Accor
  • Novotel introduces 'Longevity Everyday' - Novotel Icono - credits Novotel AccorNovotel introduces 'Longevity Everyday' - Novotel Icono - credits Novotel Accor
  • Novotel introduces 'Longevity Everyday' - Novotel Icono - credits Novotel AccorNovotel introduces 'Longevity Everyday' - Novotel Icono - credits Novotel Accor

Novotel, part of Accor, presents ‘Longevity Everyday’, a global strategy with which the hotel brand aims to structurally integrate wellbeing, vitality and sustainability into the daily experience of travellers. With more than 600 hotels in over 60 countries, Novotel is responding to the growing focus on physical and mental health while travelling. Whereas many wellbeing programmes are complex or exclusive, Novotel makes healthy choices practical, accessible and applicable.

2 minute read

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Reservation system FRANK conquers the top of Dutch gastronomy

9-1-2026

  • Luc Kusters - restaurant Bolenius Rembrandtpark uses FRANKLuc Kusters - restaurant Bolenius Rembrandtpark uses FRANK
  • Adrian Zarzo of restaurant Zarzo uses FRANKAdrian Zarzo of restaurant Zarzo uses FRANK
  • Vlnr Fabian Loveriks van de 1NUL8-Group which uses FRANK en Arthur BassantVlnr Fabian Loveriks van de 1NUL8-Group which uses FRANK en Arthur Bassant

Even before its official launch, the Dutch reservation system FRANK has already gained a prominent position within Dutch gastronomy. While the system will officially debut on 12 January 2026 at the Wine Professional trade fair in Amsterdam, numerous leaders in Dutch gastronomy are already working with the software. Its focus on AI and seamless integration of reservations and guest data already make FRANK the new standard for hospitality.

2 minute read

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What’s your breakfast strategy?

15-12-2025

  • What's your breakfast strategy?What's your breakfast strategy?
  • What's your breakfast strategy?What's your breakfast strategy?
  • What's your breakfast strategy - some of our favouritesWhat's your breakfast strategy - some of our favourites

In September 2025, I was quoted in a BBC Travel article on changing breakfast experiences. The article, titled “Is it time to retire the all-you-can-eat breakfast buffet?”, explores how breakfast habits around the world are evolving — and which traditions are here to stay. Some trends are obvious, such as the growing focus on healthier dishes and products. Others, like the continued desire for abundance resulting in waste, are more open to debate. This article reflects our perspective on breakfast strategy. ^Marjolein van Spronsen

3 minutes read

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Trends we spotted | Week 49

8-12-2025

  • Snoopy sculptures take over Fleet Street Quarter this holiday seasonSnoopy sculptures take over Fleet Street Quarter this holiday season
  • Krispy Kreme launches Peanuts-themed doughnuts this holiday seasonKrispy Kreme launches Peanuts-themed doughnuts this holiday season
  • GolfSuites focuses on Indoor Simulator Lounges for expansionGolfSuites focuses on Indoor Simulator Lounges for expansion
  • Ice Palace experience at Outernet LondonIce Palace Experience at Outernet London
  • Limited online release of Pepsi Prebiotic Cola last Black FridayLimited online release of Pepsi Prebiotic Cola last Black Friday
  • FHC Formulebeheer celebrates entrepreneurs at their annual Big Impact EventFHC Formulebeheer celebrates entrepreneurs at their annual Big Impact Event

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

  • GolfSuites recently announced a strategic shift, prioritizing its scalable Indoor Simulator Lounge concept for nationwide expansion. An interesting idea for hotels near golf courses?
  • ORDER AI, an app for people using GLP-1 medication (which helps regulate appetite and blood sugar) as well as health-conscious consumers, is now available globally on the Apple App Store.
  • On Monday, November 24, FHC Formulebeheer held its annual entrepreneurship ‘Big Impact Event’ at Madurodam, the miniature park in The Hague that symbolizes how small initiatives can create big impact.
  • The second edition of the Rescue Dogs of London & Friends ‘Christmas Jumper Parade Walk’ took place last November 29 in London. We think it’s Vondelpark (Amsterdam) worthy. 😉
  • Until January 16th 2026 you can walk a Snoopy trail through London’s Fleet Street Quarter, featering 12 unique sculptures of Snoopy.
  • Holiday Cocktail Inspiration: The Candy Cane Martini!
  • Outernet, a free cultural attraction in London, is fully in Christmas spirit with its Ice Palace experience. Outside, you’ll find Tod’s Festive Feast, a Christmas food market curated by influencer @eatingwithtod.
  • Cocktail bar Golden Ratio, created by and part of Redwood Hospitality, opened on November 26 in Clinton Hill, Brooklyn. With a focus on sustainability and creativity, the bars serves cocktails and mocktails using restaurant byproducts.
  • Snoopy is certainly having a moment this holiday season, it’s his 75th birthday and his popularity is soaring. Krispy Kreme is partnering with Peanuts to launch the Krispy Kreme x Peanuts Collection this festive season.
  • During last week’s Black Friday, Pepsi released a limited online edition of Pepsi® Prebiotic Cola ahead of a wider store launch early next year.

Enjoy reading!

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Fairmont Wellness from Tokyo to Lake Louise | ‘destination inspired spa experiences’

27-11-2025

  • Fairmont Golden Prague - a 1,400 sqm wellness areaFairmont Golden Prague - a 1,400 sqm wellness area
  • Fairmont Century Plaza - Red-Light Therapy Signature PackageFairmont Century Plaza - Red-Light Therapy Signature Package
  • Fairmont Jasper Park Lodge - Glacial Wellness programFairmont Jasper Park Lodge - Glacial Wellness program
  • Fairmont Orchid - an award-winning Spa Without WallsFairmont Orchid - an award-winning Spa Without Walls
  • Fairmont Tokyo - a spa deck with Tokyo Tower viewsFairmont Tokyo - a spa deck with Tokyo Tower views

From rejuvenating spa sanctuaries to locally inspired rituals, Fairmont celebrates the art of wellness across its iconic destinations. Fairmont Hotels & Resorts, Accor’s renowned luxury brand, invites guests to discover their ‘destination inspired spa experiences’ that blend innovation, authenticity, and a deep connection to place. Across 96 hotels and resorts worldwide, Fairmont Wellness goes beyond traditional spa services, offering destination-driven programs that restore, recharge, and reconnect guests to both self and surroundings.

2 minutes read

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