Brand-free Mcdonald’s ads

1-8-2013

  • McDonalds

McDonald’s has launched an interesting campaign in France. The fast-food chain has used super close-up photographs of McDonald’s BigMac, French fries, Sundae ice cream and fish fillets without mention the names. The photos do not even have the signature logo but are instantly recognizable. This campaign shows the undeniable power and reputation of the brand.

Bareburger

30-7-2013

Bareburger is a restaurant chain with organic burgers. The burger chain has more than ten locations in Brooklyn, Manhattan and Queens. The menu of Bareburger includes organic burgers and sandwiches, shakes, fresh salads and snacks. Guests can compose their own burger by first choosing a burger and choose from several types of bread, vegetables, cheeses, bacon and sauces. But the burger bar also offers a reverse concept, where guests can first choose their own burger style (a combination of toppings) followed by choosing the burger and bun. Going to NY? You might be inspired by this organic burger restaurant.

Tattooed meat

29-7-2013

  • vlees

Restaurant Grand Cabaret in Belgium serves tattooed meat with ink based on Belgian top beers, a culinary world first. Chef Vincent Florizoone experimented with his American chef Nicholas Harmon and they succeeded to develop an edible tattoo liquid based on squid ink and Belgian beer. The technique they have used impregnates the taste of the beer in a subtle way in the meat or fish. The chefs have learned how to make a tattoo during a master class of tattoo artist Tattoo Louis from Kortrijk in Belgium.

Les Halles NYC

26-7-2013

At this moment The French Bistro is very popular in New York. Leonie van Spronsen did visit one. She loves the French bistros in Paris so a small critical eye is unavoidable. But if you love the French bistro style and if you go to NY we recommend to try the French bistros with their American twists… Les Halles NYC – Park Avenue location.

You can see it from afar, the facade, the lanterns, even the tiny little terrace out front, there it is, Anthony Bourdain’s version of Paris! And yes, the food is delicious, prepared tableside, priced as it should in a French bistro and it is a lovely night out, don’t get me wrong I loved it, but I have to say, the feeling that I actually left Manhattan and stepped into Paris? Not really!

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Foodtruck festival Haarlem

25-7-2013

  • park

The first edition of ‘Proefpark Haarlem’ will take place on 23, 24 and 25 August in Haarlem, the Netherlands. This festival is focused on food trucks, moving restaurants, chef cooks as artists, local produce and children festivities. Several moving restaurants will offer tastings and visitors are inspired to cook and eat more conscious and adventurous. The program includes cooking battles, cooking demonstrations of famous chef cooks from Haarlem and mini cooking workshops for children.

Tropicana city greenhouse

24-7-2013

  • Tropicana

The former swimming pool Tropicana will be converted into a city greenhouse where sustainability, creativity, entrepreneurship, food and coffee are the key. Where the old Wild Water Course was located, now rises a traditional coffee roaster and a coffee shop. The outdoor pool will be transformed into the summer terrace of restaurant ‘Picknick Rotterdam’. And at the mobile pizzeria Old Scuola you can order fresh pizzas made with mushrooms grown at the cellars of the former swimming pool. The new city greenhouse will be ready at the end of July 2013.

Prepare meals with a drilling machine or hairdryer

22-7-2013

We all expect knives, forks and spoons in any kitchen, but what about hairdryers, drilling machines and paper shredders? At five restaurants in Chicago the chefs use power tools in the kitchen to prepare their meals. The cook at restaurant Primehouse uses a drill to drill off the ends of corn and makes cobs easier to hold. The cook at Bakersfield uses a paper shredder to cut tortillas into thin strips. Fun to see how to use these tools in the kitchen.

WineFoon Walk

22-7-2013

The first WineFood Walk was organized in Haarlem in 2010. In three years, this culinary discovery has become a success. This year there will be different WineFood Walks organized in nearly 30 cities in the Netherlands. The WineFood Walk is a culinary walk through cities, were all joining restaurants serve a wine food combination. For restaurants this is an ideal opportunity to increase their brand awareness and for hikers it offers the possibility to combine a city walk with food and wine.

Nutella web shop

17-7-2013

  • nutella

Nutella is very popular all over the world, but especially in America. The brand has recently opened a web shop in America where you can buy Nutella-related items, except the hazelnut spread itself! Items like t-shirts, coffee cups and smartphone cases are sold in the web shop. Nutella wants to give the fans the opportunity to prove their love to the brand beyond the kitchen. Up to now, the web shop only sends items within the U.S.

Three-course dessert menu

16-7-2013

  • dessert

Restaurant At Sea in Kralendijk, Bonaire has served their dessert in an original way. The restaurant recently offered their dessert in a three-course dessert menu. People who had eaten elsewhere (at home or another restaurant) and the regular guests could enjoy the dessert menu. One of the courses was a tortellini of chocolate and apricots with in vanilla marinated strawberries and vanilla cream. An nice way to introduce guests with the different kinds of desserts.

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