Pepsi creates exciting bus stop

25-3-2014

Pepsi has put an interactive screen in a bus stop. It looks like a see-through glass wall, but that’s virtual. Unsuspecting people that are waiting in the bus stop experience bizarre moments with virtual aliens and tigers. Watch the video.

Warm up in the Surf Sauna

21-3-2014

The Surf Sauna is specially designed for surfers who want to surf during snow and cold weather. Surfers can acclimatize in the Surf Sauna after their cold plunge. The mobile sauna is available in various sizes from 2 up to 8 persons and is weatherproof. There are special constructions for the surfboard on the outside of the sauna. The Surf Sauna is designed by a group of surfers in Portsmouth. Perhaps wintersporter goers can warm up in the sauna after a day of skiing.

Slurping and munching during the movie

20-3-2014

When visiting the cinema you are not looking for sounds like slurping, munching or chatting. Therefore, Coca Cola and Saatchi & Saatchi Denmark created a funny promotion with a group moviegoers in Copenhagen. To make them clear how annoying it can be when others making noise during the movie.

Flemish hospitality at snack wall

19-3-2014

To advertise Flanders as a tourist destination in The Netherlands, several typical Flemish delicacies came from the Dutch FEBO snack wall . Visitors treated with a flair of Flemish hospitality as well. See the video for the promotion campaign.

Flemish hospitality at snack wall

19-3-2014

To advertise Flanders as a tourist destination in The Netherlands, several typical Flemish delicacies came from the Dutch FEBO snack wall . Visitors treated with a flair of Flemish hospitality as well. See the video for the promotion campaign.

Bacon scent app

18-3-2014

The Oscar Mayer Institute for Advancement of Bacon developed a bacon scent iPhone device for die-hard bacon lovers. The scent maker can be activated as alarm clock together with a sizzling baking sound. In 2011 we saw another bacon alarm clock.

New style ice cream parlor Luciano

17-3-2014

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Ice cream parlor Luciano in Wassenaar, the Netherlands, reopened its doors on March 7 after a major refurbishment. The ice cream parlor of Master gelato maker Luc Block and his wife Angelique is five times larger and has a new style. The interior is peaceful with a white and concrete look and two large walls are decorated with art works of designer Marijntje Teeuwen. The ice cream parlor has an espresso bar and a large ice cream laboratory. Inspiration for the new style was gained from ice cream parlors in eight Italian cities. Luciano was Ice cream parlor of the year in 2006 and 2012 and is also nominated this year.

Swimming or clubbing in a ghost station in Paris

17-3-2014

Nathalie Kosciusko-Morizet, candidate of the French party ‘Union pour un Mouvement Populaire’ has commissioned a series of proposals of how the Ghost Stations in the center of Paris could be used. In collaboration with OXO architects and Laisné Architecte she made a number of designs on how to transform the vacant subterranean spaces. Their ideas vary from restaurants and nightclubs to a pool and even a theater. Paris has a total of 16 disused subway stations, most of which are closed between 1930 and 1970.

3D ice lollies

14-3-2014

The sun is shining, spring is coming and everyone wants to have an ice cream. MELT icepops makes not just normal ice creams, but very special design ice lollies. The ice creams can be made in any shape with the use of a 3D printer that makes the mold. Through crowdfunding the founders want to raise money for a Icepop Generator, so they can really print ice lollies with a 3D printer. The Icepop Generator can print 3D ice lollies, in any form and on location. Through the website voordekunst.nl money is collected and the goals is already achieved.

The magic factor is running

14-3-2014

Theme park De Efteling organized in collaboration with radio channel Q-Music the Santa run last December, but also in various Disney parks in America several runs are organized. Half marathons for the whole family, both young children and adults. Like the Princess Half in February, but also the Disney Wine & Dine Half Marathon weekend and the kidsrun. Disney is also working on setting up a #DisneyFitChallenge. We see that entertainment around running is becoming more important, earlier we saw the Color Run in the Netherlands and on 29 March the Electric Run will take place. Perhaps in the context of health and to make the youth more enthusiastic about running, the theme parks such as De Efteling can organize various types of runs, with the inspiration from Disney Land.

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