The Movement hotel | Former Prison the Bijlmerbajes temporarily run by asylum seekers
A part of the former and notorious prison ‘Bijlmerbajes’ becomes a pop-up hotel run by asylum seekers. At The Movement hotel, refugees will be trained to run a hotel and get back into the workforce, their chance to reintegrate. On the 4th of July, a crowd funding campaign is launched to enable this special project. The hotel is intended to open its prison doors early August and give their guests a once in a lifetime experience to explore and stay at the famous Bijlmerbajes before it gets demolished.
Visit Amsterdam with the limited edition Care Tag | By KLM
KLM Royal Dutch Airlines offers passengers who visit Amsterdam in September a handy gadget: the KLM Care Tag. The smart audio luggage tag automatically provides visitors with location based verbal tips on how to traverse the city. The specially designed location-aware audio luggage tag consists of an offline GPS module and a speaker. While you’re walking or cycling through the city, it offers the right tip at the right location at the right time. All over Amsterdam, KLM plotted the voice of their caring crew at spots where people can use some extra assistance. A visitor can simply attach the tag to her/his luggage or clothes. Interesting news for your hotel or AirBnB guests.
Celebrating the start of the summer holiday season | ‘A draft for a necktie’
All men working in Rotterdam will have the possibility to celebrate the start of the summer holiday season and drink a draft for free. You only need to deliver your necktie Friday 7 July at Van Zanten café, ‘een tappie voor een dassie’ (Dutch slang meaning ‘a draft for a necktie’). For those who have to work before the summer holiday starts, come and exchange a tie for a glass of ice cold beer to celebrate the fact that we have fewer traffic jams the coming weeks!
W Hotel Bellevue | Promoting hotel opening with a videogame
To celebrate the opening of a new W Hotel in Bellevue, Washington, the hotel has made a game at which gamers and guests can win great prizes. ‘Belle the Bear’, as the game is called, lets players explore the city and promotes the new hotel at the same time.
Bavaria Radler Ice | #ice cream to toast
Bavaria introduces Bavaria Radler Ice Lemon 2.0%. Bavaria Radler Lemon 2.0%, now for sale on a stick. The Dutch beer brewer is the first major brewer with an ice cream made of Radler. The refreshing ice cream has a light sweet Radler flavour, with tones of lemon and 2.0% alcohol and will be available from this summer at several festivals and events in The Netherlands. Festival Wish Outdoor in the Dutch village Beek en Donk was the first event to present the ice cream last weekend.
Game of Thrones Bar | Located in Washington D.C.
Are you addicted to the Game Of Thrones series? Than you should book your ticket to the United States. Last week, a Game Of Thrones Bar opened in Washington D.C. Game of Thrones fans can raise their glass with other fans at the new 3,000-square-foot “Pop-Up Bar” (PUB), all inspired by the HBO series based on the novels of George R.R. Martin’s.
Trends we spotted | Week 26
At Horecatrends we spot a lot of national and international trends on a daily basis. We pick the most interesting ones to write articles about, the smaller trends we use in our column ‘Trends we spotted this week’. This week amongst others an IKEA cooking book and a Twix spread got introduced in the Netherlands.
If you like to read the whole article, click the title. Enjoy reading!
Let’s rock | The music concept at nhow Berlin
Two recording studios equipped with top-notch professional equipment located 36 metres above the River Spree epitomise the first-class service provided by nhow Berlin. The conference rooms and nhow suite are all networked to the studios, opening up a whole variety of opportunities from team-building events to recording vocals and interviews. For music fans, the hotel offers a comprehensive variety of services ranging from the guitar room service to live gigs.
Supersize take on breakfast | Share an ostrich egg
Florentine Restaurant & Bar in London served their supersize take on breakfast with an ostrich egg. Too big to handle on your own, but perfect to share. An ostrich egg full English breakfast with tomatoes, mushrooms, bacon, beans, sausages and bread….
Breaking Bad inspired bar | ABQ in London
If you are a Breaking Bad fan you should definitely go ABQ, a Breaking Bad inspired bar in London. The bar, which has popped up in the UK for the last two years, is set in an RV, just like White’s meth lab in the television show. And they will also pop-up in NYC this summer.
Divya’s Kitchen | Ayurvedic cuisine in New York City
We just launched a Dutch Whitepaper about the Wellness industry in the Netherlands and one of the international trends we spotted is the healthy cuisine. Wellness is about feeling healthy ‘from body to mind’. One of the features of a healthy lifestyle is a cuisine with more focus on ‘foods with a function’. Like turmeric, a power food that’s often used in the Ayurvedic cuisine. In the wellbeing approach they often use Ayurvedic treatments. We spotted restaurant Divya’s Kitchen in NYC, serving meals that would be an asset for a menu at a restaurant in a Wellness resort.
Tipsy Robot | Robots are making cocktails in Las Vegas
‘Tipsy Robot’, a bar only operated by robots will open on the 30th of June at The Miracle Mile Shops in Las Vegas. The robots at ‘Tipsy Robot’ exactly know how to make personalized cocktails.
Fastaway | Take away food and drinks at train stations
Fastaway is a new app where you can order and pick up food and drinks at train stations. The app targets busy train travelers, and is developed to avoid long queues. Furthermore the app allows people to pick up their orders at participating stores directly. By this way they will never miss a train connection anymore. The app is not live yet and is planning to launch in September.
Aromatic Tonic Water | Fever-Tree its special pink tonic
Plenty of bars have an endless list with Gin & Tonic combinations with different ingredients such as cucumber, grapefruit or rosemary. But this summer it’s time for something new! Fever-Tree introduces a special pink tonic, the Aromatic Tonic Water. A new sparkling beverage to make Gin & Tonics even better.
Minions inspired menu at McDonald’s
To promote the launch of the new Despicable movie that will take place on the 30th of June, McDonald’s introduced a Minions inspired menu in Singapore. So if you like junk food and love the Despicable movies, you know where you have to go. Unfortunately the minion menu is only available at select McDonald’s establishments. We are quite certain that lots of other Minion fans would love to have a Minions inspired Happy Meal.
Cotton candy burrito | ‘Burrito’ filled with ice cream
We cannot deny that ice cream burritos and ice cream tacos have become popular! Now we’ve spotted Sugar Sugar, a dessert shop in Ontario, Canada. Sugar Sugar serves a cotton candy burrito, a ‘burrito’ filled with ice cream. A great creation for people craving for sweet stuff.
Trends we spotted | Week 25
At Horecatrends we spot a lot of national and international trends on a daily basis. We pick the most interesting ones to write articles about, the smaller trends we use in our column ‘Trends we spotted this week’. This week amongst others a FG Food Labs bike tour and after the success of the Top 50 Best Restaurants there will be a Top 50 Pizza in July.
If you like to read the whole article, click the title. Enjoy reading!
Nice promotion | Free homemade lemonade during evening traffic jam in The Hague
Yesterday was the longest day of the year and maybe also one of the hottest in the Netherlands. SPARK, the cocktail bar of Hilton The Hague surprised car drivers and cyclists with free homemade lemonade during the evening’s traffic jam.
Sportspitality | EVEN® Hotels
EVEN® Hotels, the new hotel brand of Intercontinental Hotels Group (IHG) are focusing on guests who would like to stay active, healthy and well-rested during their holiday or business trip. This philosophy is visible throughout the entire hotel. There is healty food, you can exercise wherever and whenever you want and your entire hotel room is designed to give you the rest you need. Not hospitality but sportspitality.
Nerdstronggym | Fitness for nerds
The name says it all, the Nerdstronggym is a gym that focusses on nerds. Nerds whom you normally wouldn’t find at a gym. The workouts and trainings are all developed around science fiction, fantasy and superheroes. With these workouts and trainers, the nerds can combine their passion with sports.
The Tipsy Scoop | Liquor infused ice cream at this barlour
At the Tipsy Scoop they blend artisanal, hand-crafted ice cream with perfect mixed cocktails. To enjoy an ice cream at Tipsy Scoop you need to show your ID because of the fact that the ice cream have up to 5% alcohol volume.
Frazzled Cafe | It’s OK to not be OK!
The number one bestselling author, comedian and leading mental health campaigner Ruby Wax has joined forces with Marks & Spencer to launch Frazzled Cafes in M&S stores. ‘It’s ok not to be ok, feeling frazzled, come on in and let it out!’
Nitro coffee | Kaldi brings it to the Netherlands
Nitro coffee is a refreshing beverage that perfectly matches with high summer temperatures. This ice cold beverage can be seen as alternative for soda’s, nitro coffee is describes as a coffee and a soda in one. Kaldi, coffee and tea specialty chain, will be serving this nitro coffee the upcoming summer at the location at the Herengracht in Amsterdam.
The Lanesborough Club & Spa | An exclusive wellness
The Lanesborough Hotel in London recently opened The Lanesborough Club & Spa. The exclusive lifestyle members club for the modern Londoner, with world-renowned expert partners, will elevate fitness, spa and wellness to the next-level in a spectacularly designed 18,000sq ft space.
Five Feet to Fitness | Fitness rooms by Hilton
Hilton has unveiled Five Feet to Fitness, an in-room wellness concept that brings over eleven different fitness equipment and accessory options into the hotel room. The new room category makes it more convenient than ever for road warriors, exercise enthusiasts, and those who prefer to workout in private to maintain their routines while staying with Hilton.