The Lights of Christmas presents | A drive-thru Christmas
12-11-2021
There is something special about The Lights of Christmas! More than dazzling lights, The Lights of Christmas brings both nostalgia and innovation together for a Christmas experience to lift the spirit and uncover the hope of the holidays. This year The Lights of Christmas presents… A Drive-Thru Christmas, Located in Stanwood, Washington State. This drive-thru event lavishly celebrates the meaning of Christmas through new and classic displays alike.
This is just one of the many Christmas drive-thru’s we have spotted in the last couple of years. As long as we are facing another winter with COVID-19 amongst us, it’s a great way to bring the joy of the Holiday Season to people when they are collecting ordered presents or food boxes. As most streets in shopping areas are decorated this December anyway, why not create a ‘Christmas Wonderland’ and have your clients pick up their orders in a fun and save way! Organise it together with other entrepreneurs, like these restaurants last year. The drive-thru Christmas by The Lights of Christmas is great inspiration.
Reading time: 1 minute
The Mariah Menu at McDonald’s USA
11-11-2021
The twelve days of Christmas – what will McDonald’s US sent to their customers? Each day from Dec.13 through Dec.24, U.S. customers can get a different menu item for free from the Mariah Menu on the McDonald’s app with a $1 minimum purchase.
Another example of marketing with a celebrity, in this case Mariah Carey who takes the Holidays up an octave with 12 Days of McDonald’s® deals. Inspiration for more local deals with celebrities? We only sorry that she doesn’t sing in their commercial! And of course that the Mariah Meal isn’t available in Europe.
Reading time: 2 minutes
A Finger Lickin’ Chicken Mitten Bucket Hugger by KFC
11-11-2021
To celebrate the upcoming holiday season, Kentucky Fried Chicken® is unveiling winter’s hottest dining accessory – a limited-edition and original Finger Lickin’ Chicken Mitten Bucket Hugger, to turn your bucket of KFC’s world-famous fried chicken into the ultimate holiday must-have, according to their press release.
A combination of a new Holiday Bucket and a sweater for this bucket to keep the bucket and the hands of their fans warm! No longer available in the US but we loved the idea, a combination of a ‘ugly Christmas sweater’ with a big plus for fans of your brand. It’s great inspiration for upgrading the ugly Christmas sweaters from the past, a ‘sweater + mitten’ for warm drinks or buckets of food.
Reading time: 1 minute
‘Lecker Chess Tournament’ in Utrecht
9-11-2021
Yesterday the ‘Lecker Schaken Schaaktoernooi’ (Lecker Chess Tournament) started in Utrecht (The Netherlands). The ‘Lecker Chess Tournament’ lasts four weeks and has been organized by the ‘De Leckere Brewery’ in collaboration with local cafes and restaurants.
Great idea to organize at a local level, we also happen to know people who started playing chess again after seeing the Netflix series The Queen’s Gambit. And great that after a lot of online quizzes we can finally play a board game with each other again! By organizing it on the first days of the week, the De Leckere brewery creates an extra source of income for the catering industry. Inspiration for other cities? Or some bars?
Reading time: 1 minute
NL Delivery Game | Meal deliverers safer and more aware on the road
9-11-2021
Since the corona pandemic, the number of meal deliveries in the Netherlands has increased excessively. According to the Food Service Institute Netherlands (FSIN), this market grew by 37% compared to 2019. This development is leading to an increasing number of meal delivery in the industry, especially the 16 to 24 year old age group. According to Veilig Verkeer Nederland (the Safe Traffic Association Netherlands (VVN), this age group takes more risks in traffic, which means that they are more likely to be involved in accidents. To prevent this, the Dutch Association of Meal Delivery Services (NLVVM) has created the NL Delivery Game. The initiators – consisting of ten large delivery chains – join forces and launched this training game for the more than 20,000 meal deliverers they employ. In the game, the traffic and behavioral rules of the Safe Traffic Association Netherlands are tested. Resulting in more meal deliverers safer on the road and more aware in traffic.
Reading time: 2 minutes
Trends we spotted | Week 44
1-11-2021
At horecatrends.com or hospitalitytrends.eu we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about the pop-up ‘Vurger King’ in Madrid, this Burger King location will serve only meat-free items. And Ruby Hotels outlines their Asia expansion plans.
The Accor group will also be entering the house rental market, the accor-residences.com website shows the group’s selected collection of homes.
Last weekend was Halloween, which is also becoming more popular in Europe. Some Halloween inspiration for 2022: ‘Haunted House of Fryght’ by Wendy’s, ‘Haunted Restaurant with Fright Castle Takeover’ by White Castle and in Paris you could go to a Halloween party at ‘Le Manoir de Paris’.
You can enjoy the afternoon tea, ‘Prêt-à-Portea‘ autumn/winter 2021 collection, again in The Berkeley hotel! And recently the Chiaro restaurant opened in the Rocco Forte Hotel de Rome in Berlin. Here chef Tim Mälzer developed an Italian cuisine with Japanese elements.
Pop-up Petit Latour by Ruinart | Grand Hotel Huis ter Duin
29-10-2021
This week, Grand Hotel Huis ter Duin in Noordwijk opened a temporary champagne bar: Petit Latour by Ruinart. Located on the first floor of the iconic hotel, this stylish champagne bar is open til the end of February next year. At Petit Latour it is possible to order various special champagnes with matching French dishes, such as crostinis with salmon and Gillardeau oyster with champagne-mignonette. The bites are created by chef Marcel van Lier of big brother restaurant Latour, the restaurant of Huis ter Duin, which has been awarded a Michelin star. Grand Hotel Huis ter Duin is located at the coast of the Nord Sea, half a hour drive from Amsterdam.
Reading time: 1 minute
Sagardi Amsterdam introduces | Esentzia Sagardi
26-10-2021
Sagardi Amsterdam is the place to be for the most beautiful products from the Basque Country, prepared on Sagardi’s own unique Basque grill. In the original style passed down from generation to generation. Pure, honest and prepared with a lot of love and fire. To honour the culinary treasures and rich traditions of their native soil, Sagardi has created a new tradition: Esentzia Sagardi. A recurring culinary event in which one product takes the central stage in a menu specially created for this purpose. The first edition, which will take place from the 2nd to the 28th of November, will focus on Galician beef.
Reading time: 2 minutes
First edition Amsterdam Taco Festival | One big tasty fiesta!
26-10-2021
Disclaimer: directed more to Dutchies. But if you’re living in or visiting Amsterdam on November the 20th and 21st, this might be the place to go!
You don’t have to fly all the way to Mexico to immerse yourself in the Mexican culture, because this fall, Mexico is coming to Amsterdam! On Saturday the 20th and Sunday the 21st of November 2021, the very first edition of the Amsterdam Taco Festival will take place inside the monumental building “Het Sieraad” at Postjesweg 1 in Amsterdam West. The festival starts at 11 a.m. on both days!
To spread the visitors throughout the day, time slots are used to enter. So you can select a certain entrance time. Once inside you can stay as long as you want and enjoy all the different Mexican snacks. In this article you will find a link to where you can book your tickets.
Reading time: 1 minute, booking your tickets might take a little longer…
The S.Pellegrino Young Chef Academy Brain Food Forum | Live stream on Saturday 30th October
22-10-2021
Saturday 30th October will see the launch of The S.Pellegrino Young Chef Academy Brain Food Forum, an exchange of knowledge and ideas between young chefs and nine of the greatest chefs in the world. An exceptional opportunity for both industry professionals and food lovers to join nine of the greatest chefs in the world as they take part in this forum.
The event will be held at the S.Pellegrino Young Chef 2019-2021 grand final and is curated by Fine Dining Lovers with editor-in-chief Ryan King offering insight and mediation in his role as host. The key themes of Taste & Creativity chosen to reiterate the core values of the S.Pellegrino Young Chef Academy: an online educational platform created to attract, connect and nurture diverse talent in the world of gastronomy. The Brain Food Forum will be available to view via a live stream on Fine Dining Lovers on Saturday 30th October from 9.30am-12.30pm (Central European Summer Time), the link requires sign-up. By continuing reading you will learn more about the chefs attending the event.
Reading time: 2 minutes