Big Bang Broccoli
14-5-2014
Broccoli has now its own advertising in the Netherlands. The Big Bang Broccoli campaign is launched by FoodGuerrilla, supported by Greenport NHN, Frugiventa, ZLTO and The Greenery. The goal of the campaign is to address that only 5% of the Dutch consumers eat enough vegetables and fruit. The broccoli season will be opened on 31 May and fresh Dutch broccoli will be auctioned at central locations in Amsterdam in collaboration with Dutch growers. From 31 May to 11 June FoodGuerrilla will organize surprising guerrilla campaigns like a broccoli pop-up diner in the ‘Geef café’ or sampling at railway stations. The campaign ends with the presentation of the Golden Broccoli, a price for a farmer/grower in the Netherlands that uses the smartest marketing possibilities to sell his broccoli.
Pop-up restaurant with foretaste CHIO Rotterdam
14-5-2014
CHIO Rotterdam opens in cooperation with Oseven pop-up restaurant Schoufour, located in the Grandstand CHIO building in Rotterdam. The pop-up restaurant will be open from 15 to 24 May. The menu contains a range of dishes that also will be served during the 66th edition of CHIO Rotterdam. CHIO Rotterdam is a renowned and international equestrian event which takes place from 18 till 22 June. Restaurant Schoufour will also be opened during the event, a part of the current menu will be served in Brasserie Top Gun as well.
Simply natural food at Not Guilty
13-5-2014
The first location of the Swiss restaurant chain ‘Not Guilty’ opened its doors in 2007 and in 2013 they opened their third location in Zürich. ‘Not Guilty’ stands for ‘Simply natural food’. The products are natural and locally sourced. There is a list of supplier with on the website of ‘Not Guilty’, their own story. The menu includes salads, warm salads, soups, sandwiches, yoghurt with muesli and coffee. The interior of the restaurant is open with wooden elements like a natural oak floor combined with white and pastel shades. There is a large colorful salad bar at the entrance with menu boards and a wall with drinks. Click here for picture inspiration.
Temporary tattoo with recipe
12-5-2014
Roll up your sleeves and put these tattoos on your forearm! Italian designers Marina Cinciripini and Sarah Richiuse came up with the new concept ‘I Tradizionali’: a temporary tattoo with a recipe. These labels with recipes can be pasted on the forearm and explain the recipe step-by-step. You will always have the recipe at hand. There are a few sets with different themes, each with four recipes, you can already order a set with recipes via the crowdfunding website Eppela.
Perfect Pairing with cognac and chocolate
12-5-2014
The refined taste of cognac and the rich aroma of chocolate makes a perfect combination. Cognac brand Hennessy and chocolate connoisseur Chocolaterie & Patisserie Tout made different combinations of cognac and chocolate: ‘Perfect Pairing’. The many types of chocolate and new cognac blends provide many surprising combinations. The ‘Perfect Pairing’ ranges of cocktails and desserts to a simple cup of coffee. Check out the recipes on the Facebook page of Hennessy.
FG BBQ Champ
9-5-2014
Star chef François Geurds is looking for the best barbecue master of the Netherlands and organizes a barbecue contest on the terrace of FG Food Labs on 3 August. Ten amateur cooks will compete with each other and they will cook out of a mystery-box on the Big Green Egg (barbecue) for ten guests. These guests will also judge the dishes without knowing who prepared the dish. The winner can call himself FG BBQ Champ for one year and will receive the Big Green Egg.
Barbecue Bible
8-5-2014
Perhaps the sun doesn’t shine today, but you can already buy this book in preparation for the summer! Cookware and household manufacturers ‘Tramonitina’ and advertising agency ‘JWT Brazil’ have created a book that turns everyone into a ‘barbecue master’. The book is full of useful tips and some pages can be used as a tool. For example, there are pages that can be used as charcoal, firelighters, salt and pepper, grinder and even as an apron. The book was released in March and sent to a number of barbecue chefs, a simpler variant is sold at some bookstores in Brazil. We want to be able to buy a book like this in the Netherlands!
Hospitality Waste Coach
8-5-2014
The web application ‘Hospitality Waste Coach’ helps restaurants to register food waste. The web application gives an overview of which products are wasted, the quantity, the costs and the reason why. It helps entrepreneurs to control the food waste. The application is available on Apple and Android and is intended for restaurants, caterers and other institutions that prepare food. An app that makes it easier to contribute to social responsibility. Besides the hospitality version there is also a consumer version.
Six starred dinner
7-5-2014
On Tuesday 13 and Wednesday 14 May guests can enjoy the ‘Six starred dinner’ in the Paterskerk (church) in Weert, the Netherlands. Four chefs from Weert (Emmanuel Mertens**, Pascal Jalhay**, Soenil Bahadoer* and Jan Marrees*) will each prepare their own signature dish. The dinner is part of the activities around the celebration of Weert 600 years city.
Presentation tip asparagus
6-5-2014
At the moment we are at the climax of the asparagus season and it’s lovely to see all the creative recipes passing by. Last weekend I’ve challenged myself with the presentation of an asparagus dish and this is the result. ^Armand
