Donate your profile

17-1-2011

MSF (Mediciens Sans Frontier) has a new campaign to raise awareness for the work the organization does in developing countries. People with Twitter, Facebook and / or a Linkedin account donate their profile for one day. At this donated day MSF sents up to 7 MSF messages to your followers.

Inflatable marketing

20-11-2010

Artist Joshua Allen Harris is very creative with plastic bags. By attaching prefabricated shapes on the ducts of a subway, he makes the most creative artwork.

Luminous nano-tree

19-11-2010

Scientists in Taiwan created an environmentally friendly alternative to streetlights. They developed a luminous tree. By applying golden nanoparticles to the leaves of a Bacopa plant, the leaves light up. In the future, they think of using this technique on roadsides to save energy costs and to reduce the CO2-emissions.

Pick your charity

4-11-2010

Customers of Blue State Coffee shops in Providence in the U.S. can decide for their own to which charity the coffee chain donates part of its revenue. With every coffee purchased, the customer receives a coin, this coin can then be placed in different containers. Each box represents a good cause. Since its opening in 2007 Blue State Coffee has donated more than $ 175,000 to over 50 charities.

Campaign by Russian WWF

25-10-2010

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The new campaign by the World Wildlife Fund to save the tiger can be a shocking experience. WWF lets people in Russia think that they are shot while trying on a t-shirt with a tiger print. The shirt features augmented reality technology. Next to paying attention to the tiger, the campaign clearly shows what the current capabilities of technology are.

Fairphone

29-9-2010

Fair phone is the world’s first public, non-profit developer of mobile phones. The production wil be processed in a human and environmentally friendly manner. On the website of fair phone, consumers can also participate in the campaign and design challenge. People can influence the design of the phone.

Not far from the tree

6-8-2010

Toronto has launched a project to prevent local grown fruit to perish. Volunteers pick fruit in the gardens of people who do not want to do this themselves. One third of the fruit is meant for the owner, one third goes to the volunteers and one third goes to charities in the area.

Socially responsible packaging

9-7-2010

On each carton of Vai-Vai juice, different socially responsable organizations are mentioned.

Free umbrella on rainy days

9-6-2010

Here you go, a non-profit organization in Pittsburgh, is handing out umbrellas on rainy days to people on the street. The sole purpose of ‘Here you go’ is to bring more kindness in the world. ‘Here you go’ asks people to do a good deed for someone else in exchange for an umbrella.

Earth hour

24-3-2010

All over the world hotels and restaurants participate in Earth Hour, an initiative by WWF (World Wildlife Fund). For one hour the lights where switched off! Candles on the table, no illuminated logos, “unplugged” candlelight concerts, one hour walk with torches and so on. 

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