Urban Farm in Amsterdam
27-3-2013
The urban farm in Amsterdam-Noord will be a place where you can gather fresh produce and enjoy the green and productive scenery of the countryside in the middle of the city. At the farm products like fresh fruits, vegetables are grown and it will be a place where pigs and chickens are free to roam and graze. A team of 15 enthusiastic students and professionals have started to develop an economically viable business case for the urban farm. Currently, the enthusiasts behind the urban farm are looking for donations.
Dining in the green with a great view at Amsterdam
22-3-2013
Earlier we saw that ‘Buitengewoon in het land’ served dinners in the outdoors. This year on June 28, a 5-course dinner of seasonal products will be served on the roof of the building ‘Zuidpark’ in Amsterdam. On the roof of the building there is a 3,000 square meter ‘Urban Farm‘ developed. At the center of this farm, the dinner of ‘Buitengewoon in het land’ will be served. Watch the pictures of last year.
Escape Flight choose a destination for people
21-3-2013
Sometimes it’s difficult to choose a destination when you want to get away for the weekend. Recently the travel site ‘Escape Flight’ launched in the U.K. ‘Escape Flight’ chooses a destination for their clients, they only have to give input as what they are looking for, like culture, food, nightlife or outdoor and sort results based on price, hassle or weather. So ‘Escape Flight’ works by finding locations that provide characteristics and attributes selected by the user, rather than searching directly for a specific deal. ‘Escape Flight is currently only operational for flights that depart from London.
Now you are cooking
14-3-2013
The new blog ‘Now you’re cooking’ developed by Electrolux, helps prepare the tastiest dishes. The blog collects cooking videos, exclusive ‘behind the scenes’ material and thus inspires food lovers. Often it is impossible to keep pace with the TV cook during cooking. You can turn the movies of ‘Now you’re cooking’ on the cooking mode, so you can easily cook at the same time as the chef cook. The video shows short pieces of text that will help you go through the cooking process and when you pause the video the cooking process is even step by step explained.
Hangout for farmer and consumer
28-2-2013
The Youth Food Movement and the Dutch ‘Agrarische Jongeren Kontakt’ bring farmers and consumers together at the online platform ‘Het Eetcafé’. With the online platform the distance between farmer and consumer is reduced and the consumer learns more about the daily practice on a farm. The online platform gives the farmer the opportunity to explain how things are going at the farm and the consumers can ask questions, criticize and start discussions. The platform will soon be offline as well. This year they will organize days throughout the country where farmers meet consumers in the city and consumers can visit the farm to see where their food comes from. The project is supported by the Ministry of Economics of the Netherlands.
Special job interview at Heineken
21-2-2013
Heineken was looking for an intern events and sponsorship when they received 1,734 applications. For this reason Heineken devised an interview where the candidates could not be prepared for. Heineken examined how the candidates responded in unexpected situations, such as hand-in-hand walking, a recruiter who feels unwell and on a fire alarm. After the applications, the three best candidates were selected and people could vote on the candidates. Guy Luchting won the internship.
Sustainable Ecofont saves print costs
19-2-2013
By using the font Ecofont you can save on ink and it is a simple way to anticipate on sustainability. The Ecofont software leaves small holes in the letters and saves printer ink. These holes are never visible on screen and our brains ignore them on paper. The savings on ink costs can be up to 50%. Hospitality businesses can save on ink by using this font for invoices and letters and it promotes environmentally sound behavior within the organization.
What does a heart look like?
14-2-2013
Just great to watch, kids about Valentine’s Day. No trend or anything but we started this morning with a smile.
Have a nice day. Video and image courtesy of YouTube, Small Fry
The use of Social Media by Lego
14-2-2013
Another example of how to use Social Media. The campaign ‘Holiplay’ by Lego is simple. Simply building something with Lego, combine it with whatever you have in your surroundings and snap a photo. That concept captures the very essence of LEGO – use your imagination and play. Konstellation, the creative digital agency, responsible for the campaign likes to refer to it as ‘Brickmented Reality’. Watch the movie and see how Lego has used Social Media and the effect of it.
Temporary art
4-2-2013
Tony Plant is a time based, environmental artist and photographer whose imagination stretches to the corners of the coastline in the UK. For over 20 years he has made Guerrilla style installations in sand, snow or rocks. These paintings in sand are washed away by tide. With the gorgeous beaches in The Netherlands as well we could keep competitions like who makes the best temporary painting instead of sandsculptures. And for hotels with privat beaches, this kind of art can be done during cleaning the beach in the morning. It will make your guests smile. Watch the movie about the making of a sandpainting. Also see Beach pattern in Spain.
