The McBike
23-6-2015
This takeout container should actually have been invented in the Netherlands! But McDonald’s has worked with the ad agency Tribal Buenos Aires in Argentina to create this McBike packaging.
Takeout packaging for cyclists at McDonald’s
This cyclist-friendly packaging is a recyclable, compact container for a burger, fries and a drink. The burger and the fries each have their own compartments. You can attach the package to your bicycle’s handlebars. The design ensures that the drink is kept upright.
The McBike packaging will also be launched in the Netherlands
The McBike package is launched in Copenhagen, Denmark. Copenhagen is one of the most cyclist-dense cities in the world. But it’s also launched in Medellin, Colombia. We’re lucky, Amsterdam is also on the list of McDonald’s to launch the McBike … ..
Asian Baba Rafi format starts in Alkmaar
18-6-2015
The initial establishment of an innovative European kebab franchise will soon start in Alkmaar.
Baba Rafi adapted to European standards
Entrepreneurs Sinan Gul, Hans Verloop and Baris Kürkcü took the very popular Baba Rafi format from Asia to Europe and adjusted them fully to European standards and trends. With a strong focus on healthy and sustainable dishes, Baba Rafi also wants to reach out to women and children and that distinguishes the formula from all existing kebab, döner or shawarma formats.
Confidence in the format of Baba Rafi
In order to finance the initial establishment of Baba Rafi Europe, the entrepreneurs made a successful appeal to the public: 176 private investors invested € 250.000,= in the company via Collin CrowdFund.
Kebab for today’s conscious consumer
Baba Rafi is the largest franchise chain in the world in the field of kebab products. With more than 1.300 locations in Asia where the concept is immense popular. The Asian concept is fully adapted to the European market where respect for the food, the customers and the environment play an important role. One of the initiators, Baris Kürkcü: “Every niche in the food industry, from fries-, hamburger and chicken formats to sandwiches, has seen a trend towards more sustainable and responsible food, in the recent years. With Baba Rafi we introduce a kebab concept that is tailored entirely to the needs and desires of the modern conscious consumers. The dishes are freshly prepared with a minimum of E-numbers and maximum sustainable and organic ingredients. We have worked closely with a culinary consultant and nutritionist during the development of the dishes. The dishes are suitable to eat for lunch. For everyone, thus emphatically including women and children.”
The future: being the largest kebab chain in Europe
Along with financial expert Hans Verloop and former McDonald’s CEO, Herman de Haas, the team of Baba Rafi wants to realize the largest kebab chain in Europe. There is no comparable franchise concept in Europe but there is a 10 billion euros sales in kebab fastfood restaurants. The facility in Alkmaar will be the flagship store and serves as a model for the next Baba Rafi in comparably sized cities in the Netherlands and Europe.
Ramadan Special: Halal Fried Chicken
16-6-2015
Halal Fried Chicken in Amsterdam has announced special activities during the Ramadan.
Either this Wednesday or Thursday the Ramadan, the abstinence month for Muslims worldwide, will start. The exact date depends on the position of the moon and is determined on the final moment. In addition to the abstinence during the day is sharing meals between sunset and sunrise a key element of this religious month.
Halal Fried Chicken
One of the catering businesses announcing special activities during the Ramadan is Halal Fried Chicken (HFC). The fast food store opened in December 2014 at the Vlugtlaan in Amsterdam Nieuw-West. Soon a second restaurant will open at the Waterlandplein in the North of Amsterdam. Halal Fried Chicken claims to be the first Halal fast food restaurant in the Netherlands.
Offer
In addition to various halal burgers (chicken burger, beef burger and cheeseburger) HFC sells halal chicken pieces, tender strips, nuggets, hotwings, chicken wraps, fries and Coca-Cola. The restaurant sells combinations in different buckets and menus, as you would expect at a fast food restaurant.
Halal
In the beginning there was criticism to the halal certificates of the products at Halal Fried Chicken. This because of a discussion between various halal certifiers and Halal abattoir about what is and is not ‘halal’. The fast food restaurant preferred not to be the subject of the discussion and stated to act conscientiously, especially because it has the specific notation of ‘halal’ slaughtering method in the name. Nowadays the storm seems to have passed, or at least for HFC as a subject in this discussion.
Community
Halal Fried Chicken has a committed community that makes themselves heard with quite some criticism, especially on Facebook. The fast food restaurant sponsors MaroComedy and Mystiek Productions that do the production of the stand-up comedy show ‘Couscous & Baklava 2.0’ together.
Sample platter for Friska’s …
11-6-2015
Recently we spotted the sample platter at Friska. Their healthy, responsible roles with fresh ingredients are served at the Amsterdam Food Halls.
Sample platter created for your product
Often the small details in new concepts catch our eye. At Friska, designed by van Ommeren Architects, we think the wooden trays amplify the concept. These are specially designed platters to serve Friska’s from. You don’t often see architects design such a platter especially for one product.
About the Friska’s
Friska’s in their own words: “Part-time sushi, part-time wrap, fulltime Friska. Healthy, organic and 100% gluten free. Friska’s are healthy rolls with fresh ingredients. Easy, ready to eat and easy to eat with one hand. They have a lot of standard choices in Friska’s but you can also create your own roll. Choose your favorite wrap, create your own stuffing with different grains and fresh vegetables and your Friska is ready.
Getting started in the hospitality industry
8-6-2015
SVH has developed a game for newbies in the hospitality industry.
Getting started in the hospitality industry
We cannot stress enough that the personnel in the hospitality industry in general and at the terrace in specific is very important. It can be difficult to find the time and resources to train personnel in the right way. For (potential) personnel with little or no experience in the hospitality, SVH will launch the game ‘Getting started in the hospitality industry’. With the app, newbies can learn and test their knowledge and skills. Additionally, a restaurant owner or manager can prepare them for future situations that could occur on the terrace. The app will be launched officially on 22 June, we’re looking forward to testing it.
Hospitality
Because a satisfied guest often means word-of-mouth advertising and a disgruntled guest the opposite, training is important, especially during busy periods. This app is an accessible way to teach and test basic skills. Besides training of the personnel, small welcoming gestures can make a difference as well . Read more about small welcoming gestures in the hospitality industry.
Games
The municipality of Utrecht developed a game last year to positively impact the hospitality as well.
Siseng, the Asian Food Bar
27-5-2015
Siseng, the Asian Food Bar at the Quai de Jemmapes in Paris opened in December 2014. The food bar adds the Bao Burger to the thriving food scene of the Canal St.-Martin.
Siseng, worth the visit and the wait
The Asian Food Bar rapidly became popular amongst the Parisians! Last weekend there was a long line outside the small, packed but trendy and casual chic bar. Once inside you share a table with others in a tastefully decorated small bar with light bulbs, bare brick walls, dark table tops and bar stools. Very nice but busy servants who are having trouble delivering the food to the guests! And they make delicious cocktails with Asian ingredients like wasabi, ginger and sake. Combine a cocktail, glass of sake, or an Asahi beer with their great spring rolls or croquettes all served with an Asian sauce.
Tip to eat in Paris when you stroll down the canal Saint Martin
You don’t have to stroll down the canal, you can also have a relaxing afternoon with friends there like a lot of Parisians do, but anyway the signature burgers at Siseng are a great tip! The burgers are served in a bao, a steamed Chinese bun made out of rice flour. The bao burger 5 spices contains a beef patty (grilled medium rare, the French way), marinated in the 5 spices and comes with onion tempura, onion confit, rocket leaf and a caramelized tamarind sauce. But you can also choose the chicken burger Kaï with a piece of chicken, breaded in a Japanese style with coleslaw ‘maison’, fresh basil, confit de red peppers and a basil sauce with coconut milk. We also loved the tempura of vegetables and the sweet potato fries, which are really rare in Paris. The menu has been illustrated by Soba Paris.
Inspiration for those seeking for a new restaurant, we think that a small Asian Food Bar like Siseng would do great in Amsterdam or any place in the Netherlands as well!
The Dangers of Selfie Sticks – by Pizza Hut
26-5-2015
Pizza Hut has published a humorous and sarcastic video on 20 May about the use of the selfie and the selfie stick hype. Pizza Hut combines the actuality and humor in this great video, with the effect that now 7 days later, nearly 2.5 million people saw the video and probably smiled about it.
Using selfies and selfie stick in your marketing
We wrote about using the ‘selfie’ in your marketing earlier and we see more and more great examples. Like the Mandarin Oriental Hotel in Paris, which offers a ‘selfie in Paris’ tour. A select number of Marriot Hotels offers their guests the possibility to test a free GoPro camera during their stay. With the camera guests can share their vacation experiences with family and friends.
Selfie sticks aren’t unlimited popular
The hype of the ‘selfie’ stick has exploded to major proportions in the USA. We have heard that at several events the selfie stick is even prohibited. Recently friends of us experienced this at a baseball match of the Yankees.
Pizza Hut increases the ‘danger’ of the stick in this video and offers potential guests a smile. The only question is whether the relatively small connection with the Pizza Hut brand in the video works out and if the video will generate more guests for their restaurants.
Give your guests the choice of the cordial syrups by Agroposta
22-5-2015
Great to serve this summer, a lemonade box with the sachets of Agroposta, like a tea box. 1 sachet + 200 ml of ice water = 1 glass of refreshing lemonade, add some mint leaves … and done!
The cordial syrups
Agroposta cordials are offered in small secure sachets and filled with 32 ml of concentrated syrup with the following flavors:
Refreshing Lemon – created from the lemons grown and handpicked in the Croatian Islands of the Mediterranean.
Sage – a mild, subtle and distinct flavour. It’s made from handpicked sage flowers from the Adriatic coast.
Elderflower – The elderflower lemonade tastes just sweet enough. The aromatic elderberry blossoms is also picked by hand.
Raspberry – this lemonade tastes sweet with a subtle sour undertone. The raspberries are also handpicked in the many forests and mountains in the Balkan region.
Lavender (natural tranquilizer) – The lavender syrup is not too sweet and slightly different. The syrup is made from the ecologically cultivated Lavandula angustifolia plant that is also handpicked.
About Agroposta
Agroposta is a Croatian company founded in 2004 and with a lot of experience in organic farming. The company started in 2011 with the production of the cordials. Agroposta has its own factory in Zagreb, completely designed according to EU standards in terms of food and provisions. The requirements of HACCP are also strictly maintained. Agroposta stands for sustainability, love for the environment and fair trade in all processes and in all products.
Environmental friendly food carts – lessons from the food truck scene in NYC
20-5-2015
The green MRV100 food cart from the company Move Systems, is coming to the streets of New York City this summer. The new food cart is cleaner, more quiet and the unit runs on compressed natural gas with a solar panel providing supplementary power. The food cart has the ability to charge from the electrical grid. It’s equipped with a point of sales system including the ability to pay by credit card and has electronic inventory control. The cart is equipped with a restaurant-quality kitchen with better refrigeration facilities than typical at most food trucks.
If you have ever been to New York City in the past, you will remember the great ‘dirty water’ hotdog carts with the pretzels and in more recent years the famous food trucks. There are as many as 8.000 mobile food vendors, serving all kinds of street foods. Most of these food trucks are relatively old-school. The vendors are cooking with propane gas and their trucks are diesel-powered dirty and noisy verhicles.
Lessons from the food truck scene in NYC
Amsterdam is just allowing the first food trucks in the city and food truck festivals like TREK are getting more and more popular. This might be the best time to start working with new, sustainable, food trucks. We recently spotted another new generation food truck by Peugeot, which will be present at the French Pavilion during the World Expo Milano 2015. Before we spoil Amsterdam with the charming but polluting food trucks, let’s look at more sustainable alternatives.
The chefs of restaurant IDRW will be cooking from a vintage outdoor kitchen on location
13-5-2015
A culinary twist to the trend of outdoor cooking. Marcel Zomeren and Justin van den Berg, chef-owner and chef from the restaurant In Den Rustwat (IDRW) in Rotterdam will be cooking on various location this summer with only the basic essentials. They will use a wood-burning vintage field kitchen from 1944, complete with army tent.
Vintage outdoor kitchen
The chefs from restaurant In Den Rustwat (with a Bib Gourmand rating by Michelin) are available to cook underneath the starry sky at all kinds of parties and events. The outdoor kitchen is part of a new joint initiative called ‘Your Personal Chefs’. At www.yourpersonalchefs.nl you can hire the chefs for a culinary feast on location. The culinary duo is for hire with or without the tough field kitchen. The vintage outdoor kitchen will be pulled by a DAF army vehicle from 1955. Anyone that wants to extend their style can rent the army tent as well.
The chefs can also be used without the vintage kitchen, at any location. The dishes are prepared in camping style, but on a very culinary touch. Think of a perfectly prepared cote de boeuf, grilled tuna, stew or duck. Or flammkuchen, the Alsatian version of a pizza.