Chouffe Classic | Belgian beer brand brings cycling tour to Drenthe
7-3-2022
Not the green heart of the Belgian Ardennes, but the wooded landscape of Drenthe will be the setting for the Chouffe Classic on Saturday June 4. For the first time this originally Belgian cycling classic will be held in The Netherlands. An extra festive edition, because the well-known beer is celebrating its fortieth birthday this year. Speed and winning are not central to this sport event, but it is all about fun and joy. During the last meters of the most difficult climb of the tour, the music gives just that last bit of energy. The last stage, just after the finish, is also essential for the successful completion of the Chouffe Classic. You can register from today via Chouffeclassic.nl.
Reading time: 2 minutes
Strand22 | To the beach in Almere City Centre
7-3-2022
Almere City Centre has a special new address, Strand22 has recently opened on Esplanade 14. The beach at the Esplanade will open on March 9. At Strand22, guests can already enjoy a delicious drink or dinner with a phenomenal view from inside. Now that the weather is getting better and with plenty of sun forecasted in the coming days, the large terrace is also open. This spring and summer it is the ideal place for an evening of cocktails or a night out.
Almere is a city in the Dutch province Flevoland. It is a drive of approximately 30 minutes from Amsterdam. The city is surrounded by waters such as Gooimeer, IJmeer and Markermeer. A perfect place for a city beach.
Reading time: 2 minutes
Trends we spotted | Week 9
4-3-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about Deliveroo that opened its first real restaurant in London, Pizza Paradiso. Do you wonder why?
The award ceremony of the World’s 50 Best Restaurants 2022 in July moves from Moscow to London. And Ikea opened its first city centre shopping mall in west London, Livar.
Also in London: the reopening of The Connaught Grill. Another opportunity to taste the cuisine of Jean-Georges Vongerichten. And European aparthotel operator Staycity has opened a new-build property at Germany’s Frankfurt Airport this month, its third opening in Germany, bringing its total apartment count up to 5,000 in 30 properties at 14 European destinations.
Being able to get a pizza from a vending machine 24/7: Resto’Clock currently installs about 30 vending machines per month in France and Belgium. We also came across BistroBox in Austria where you can pull a pizza from the machine within 2 minutes.
The #KentuckyFriedGivingChallenge in America is a good example of involving young guests in ‘a good cause’ via TIKTOK®. And in the field of sustainability, we came across the Norwegian material science company B’ZEOS. They are working with international companies to replace single-use plastics with seaweed-based alternatives.
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SQWZ soft drinks | Soda worth the squeeze
3-3-2022
With the introduction of SQWZ, D-drinks aims to raise awareness of soft drink consumption. 71% of consumers say they are concerned about the amount of sugars in soft drinks. They are looking for alternatives that are low in calories but also taste good. After squeezing many recipes, Team SQWZ has succeeded in developing a range of organic soft drinks that are low in calories and taste delicious! (You CAN have it all!) SODA worth the squeeze!
Reading time: 1 minute
Trends we spotted | Week 8
25-2-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about amongst others a new restaurant for Alain Ducasse in Paris, Le Salon des Manufactures and the Dutch restaurant chain ‘The Avocado Show’ will open in Stuttgart in April.
Bunk Hotel Amsterdam is reopening with a special give-away – a Staycation party! Check out your change to win this party. And the Dutch Kever Genever is facing legal problems with their Kever John Lemon Canned Cocktail.
The 2nd edition of the Colors Festival will be held in Paris, From April 2 to May 8 2022, you can enjoy street art in the 11th arrondissement. Two new spectacular editions of Grand Marnier, Quintessence and Révélation, give expression to the simplest of combinations: cognac, orange essence, wood, and time.
Travel Outlook, a premium hotel call center, introduced Bella. Bella is the hospitality industry’s first AI-powered Virtual Hotel Agent™ and Aldi in Australia is testing a robotic pizza vending machine, the Pizzabot.
As many virus experts say that COVID is here to stay, it might be wise to install an air purifier. AiroDoctor® V10P-ID is a passive in-channel photocatalysis unit designed to effectively filter and clean the airflow in small and medium-sized air handling units (HVAC).
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Trends we spotted | Week 7
18-2-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
IKEA in the Netherlands is also tackling food waste together with Too Good To Go as are more European countries. And the ‘Tasty by Greggs’ Café opened in a Primark in Birmingham, they will also sell a limited-edition Greggs collection.
With this week links to articles about amongst others: some last Valentine’s Day inspiration from 2022 for 2023, we spotted a wedding chapel on Valentine’s Day at Denny’s in Las Vegas and Topo Chico Hard Seltzer sent your ex a cactus on this day.
August 25 a tribute to the Beatles will be held in the courtyard of the Musée de Montmartre in Paris, their Candlelight Open Air may inspire other museums. And for all Harry Potter fans, you can attend a pop-up dinner in a ‘Hogwarts’-like castle in France!
McDonald’s plans to operate a virtual restaurant online with home delivery, in the Metaverse! And the new Michelin Guide for the UK and Ireland 2022 is out! With a new three Michelin star restaurant – L’Enclume.
Next Gen Foods announced this week that its first product, TiNDLE is now available in a range of iconic restaurants across the East and West Coasts in some of the country’s leading “foodie” cities.
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Karaoke bar Duke of Tokyo Utrecht opens in the Ganzenmarkt Tunnel
14-2-2022
For over a week you have been able to reserve your private karaoke booth at the Duke Of Tokyo in Utrecht in the Ganzenmarkt Tunnel. After a long wait and speculating about the opening date, it’s finally here! This Thursday, February 17, Duke of Tokyo will officially open its second location on the Ganzenmarkt Tunnel in the heart of Utrecht. Karaoke fans and party animals can show off their singing skills in seven over the top karaoke booths, or sip Japanese cocktails or ice cold beer in the cozy bar.
Reading time: 2 minutes
Trends we spotted | Week 6
11-2-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about amongst others Plan Bee of restaurant Tante Kee in the Netherlands and a spectacular new fine-dining restaurant in Las Vegas: 20,000 Leagues Under The Sea.
McDonald’s USA celebrates ‘Black History’ with ‘Future 22’, a campaign that focuses on young game changers. And in Australia, KFC is going to test drone delivery in Logan, Queensland, together with drone delivery company ‘Wing’. As they say: KFC puts a Wing on it.
To raise money for the Notre Dame cathedral, a Virtual Reality experience has been created: Eternal Notre Dame. Great immersive experience to do with groups of friends or children in Paris! And in America, a festival dedicated to Hard Seltzers travels around: Seltzerland.
A new wine store, Half Full, in Amsterdam, that prefers quality over quantity and only sells half bottles of wine, champagne and more. And restaurant 3 Fils in Dubai is the first restaurant to be number 1 on the list of ’50 Best Restaurants Middle East and North Africa’.
Bordeaux (France) and Valencia (Spain) are the European capitals of ‘Smart Tourism’ in 2022. And McDonald’s in Japan sell special ‘square burgers‘ wrapped in ‘comic book’ paper.
New Starbucks BAYA® Energy & more new ready-to-drink beverages in 2022
7-2-2022
A new drink by the North American Coffee Partnership (NACP), a joint venture between PepsiCo and Starbucks, BAYATM Energy. They also expand its ready-to-drink (RTD) portfolio with new coffee beverages including Starbucks® Frappuccino® coffee drink with oat-milk.
NACP furthers its leadership position in RTD coffee as the category experiences double-digit growth driven by innovation and consumer demand. Starbucks is entering the energy category for the first time with the introduction of Starbucks BAYATM Energy, a ready-to-drink beverage that is crafted from caffeine naturally found in coffee fruit as well as antioxidant vitamin C for immune support* to give consumers a boost of feel-good energy.
We wonder when these drinks will be introduced in the European market!
Reading time: 2 minutes
trends we spotted week 5
4-2-2022
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.
With this week links to articles about the new Nordic food movie, ‘A taste of Hunger’ and inspiration for those serving freakshakes from The Yard Mikshake Bar.
From March 1, the origin of meat served in canteens and restaurants must be mentioned in France and in Paris we spotted a great Valentine’s Day offer by the Bistrots Pas Parisiens. We love the idea!
Although we missed the fact that it’s going to be “World Pistachio Day” on February 26, we love the culinary partnership of Wonderful® Pistachios with world renowned, plant-based chef, cookbook author and restaurateur Matthew Kenney to celebrate all month long.
TGI Fridays in the USA will give a free appetizer to delivery drivers on February 10 just to say, “thanks for the hard work”. And Britain’s Borrow a Boat acquires Dutch competitor Barqo.
Cedric Grolet at the Berkeley Café opens in London on February 14! What a truly sweet Valentine’s Day surprise to give to your loved one: one of his pastries!
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