The Samuel Adams brewers are teaming up with social media guru Guy Kawasaki to crowdsource a new beer through Facebook. The “Crowd Craft” project uses an app that invites fans to help determine all of the different aspects of the collaborative brew.
The chocolate brand Cadbury made an enormous Thumbs up of chocolate, because they received 1 million likes on their facebook page. Watch the movie for the building process.
Throughout the years absinth has developed a mythological status. The producers of Fada Verde keep the myth alive by creating an absinth soft drink. The name of the product is based on the the myth and refers to the appearance of a ‘green fairy’ while drinking absinth. Fada Verde contains an absinth extract and is alcohol-free. After Austria and Swiss it’s now available in the Netherlands as well. See the Fada Verde Absinth here.
A Chinese entrepreneur An Yanshi quitted his job to produce world’s most expensive tea. The tea plant will grow in panda muck which he bought from a panda breeding centre. The tea will cost around 35.000 dollar per 500 grams. Despite the tea is yet untested he is thinking of expanding.
Research of the National Literacy Trust shows that one of three children in the UK does not own a book. Following this, McDonalds England is replacing books for Happy Meal toys. From now till the 7th of February a Happy Meal will include a book of Michael Morpurgo, which is called Mudpuddle Farm.
Lay’s is organizing an action “Maak de Smaak” (Dutch for Make the Tase) in the Netherlands, after the success in 2010. New is that consumers can “Battle” online to help determine making three finals in August. The winning taste will be for sale as a limited edition for one year, beginning from November 2012.
IKEA created a commercial to demonstrate how kitchen tools can be used. They also released an app that tells how the recipes must be made and how long you have to workout to eat a cake without gaining weight. There is also a site where you can participate to a sport contest. The person who burned the most calories wins kitchen tools. Watch the movie.
The burger restaurant Wimpy in South Africa developed braille burgers that are topped with sesame seeds. They did that together with the Institute for the Blind, to promote the launch of the menu in braille. The 15 braille burgers that were baked for this occasion generated free publicity to an estimated 800.000 sight disabled people throughout the country.
The French fastfood chain Quick is known for the burgers they sell inspired by movies. They designed three burgers to celebrate the new Star Wars movie Phantom Menace 3D that will be released in France in February. There is the Jedi Burger (inspired by the Star Wars Characters Joda), the Dark Vador (French for Darth Vader) and the Dark Burger. The burgers are for sale in France from 31 January.
We’re already in the third week of October, and more and more festive inspiration is popping up online. Pinterest remains a wonderful source of ideas, read more
We’ve been enjoying glorious summer weather for a few weeks now, and the popular seasonal drinks are already known. Mocktails, cocktails, spritz variations, rosé, and read more
The Samuel Adams brewers are teaming up with social media guru Guy Kawasaki to crowdsource a new beer through Facebook. The “Crowd Craft” project uses an app that invites fans to help determine all of the different aspects of the collaborative brew.
The chocolate brand Cadbury made an enormous Thumbs up of chocolate, because they received 1 million likes on their facebook page. Watch the movie for the building process.
Throughout the years absinth has developed a mythological status. The producers of Fada Verde keep the myth alive by creating an absinth soft drink. The name of the product is based on the the myth and refers to the appearance of a ‘green fairy’ while drinking absinth. Fada Verde contains an absinth extract and is alcohol-free. After Austria and Swiss it’s now available in the Netherlands as well. See the Fada Verde Absinth here.
A Chinese entrepreneur An Yanshi quitted his job to produce world’s most expensive tea. The tea plant will grow in panda muck which he bought from a panda breeding centre. The tea will cost around 35.000 dollar per 500 grams. Despite the tea is yet untested he is thinking of expanding.
Research of the National Literacy Trust shows that one of three children in the UK does not own a book. Following this, McDonalds England is replacing books for Happy Meal toys. From now till the 7th of February a Happy Meal will include a book of Michael Morpurgo, which is called Mudpuddle Farm.
Lay’s is organizing an action “Maak de Smaak” (Dutch for Make the Tase) in the Netherlands, after the success in 2010. New is that consumers can “Battle” online to help determine making three finals in August. The winning taste will be for sale as a limited edition for one year, beginning from November 2012.
IKEA created a commercial to demonstrate how kitchen tools can be used. They also released an app that tells how the recipes must be made and how long you have to workout to eat a cake without gaining weight. There is also a site where you can participate to a sport contest. The person who burned the most calories wins kitchen tools. Watch the movie.
The burger restaurant Wimpy in South Africa developed braille burgers that are topped with sesame seeds. They did that together with the Institute for the Blind, to promote the launch of the menu in braille. The 15 braille burgers that were baked for this occasion generated free publicity to an estimated 800.000 sight disabled people throughout the country.
The French fastfood chain Quick is known for the burgers they sell inspired by movies. They designed three burgers to celebrate the new Star Wars movie Phantom Menace 3D that will be released in France in February. There is the Jedi Burger (inspired by the Star Wars Characters Joda), the Dark Vador (French for Darth Vader) and the Dark Burger. The burgers are for sale in France from 31 January.
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