Streetlight with a message
5-8-2013
In the area around São Paulo, Brazil residents can share stories in a special and direct way. The project ‘Mensagens Que Brilham’ equipped the street lights with special lenses with printed text. In the evening when the streetlights are switched on, different messages of residents are projected on the streets. This project is developed for AES Eletropaulo, an energy company. But we think that this is a special way to transmit a message, or fun for events or as an eye catcher for the entrance of a restaurant or hotel.
Twitter hotel
1-8-2013
World’s first Twitter hotel is located on the Spanish island Mallorca. The Twitter hotel Sol Wave House opened a year ago and uses Social Media to offer guests a unique experience. The hotel has Twitter themed rooms, Twitter drinks and through the virtual community #SocialWave guests can start conversations or flirt. By logging in to the hotel network, guests can share photos, send private messages and they can see who’s online and their location in the hotel. Guests can also submit requests via Twitter, such as filling the minibar or offer other guests drinks and food.
Brand-free Mcdonald’s ads
1-8-2013
McDonald’s has launched an interesting campaign in France. The fast-food chain has used super close-up photographs of McDonald’s BigMac, French fries, Sundae ice cream and fish fillets without mention the names. The photos do not even have the signature logo but are instantly recognizable. This campaign shows the undeniable power and reputation of the brand.
Antwerp Beerwalk
31-7-2013
The Dutch-Belgian company Vonker (specialized in cultural activities) organizes a 2.5 to 3 hour ‘Antwerp Beerwalk’ this summer. A guide takes you through the beer history of Antwerp by visiting the most famous pubs in Antwerp. The beer guide lets you taste four Antwerp beers at four cafés and reveals some secrets of Belgian Brew Masters. The ‘Antwerp Beerwalk’ lets people discover and taste Antwerp in a unique way.
Plopsaland De Panne app
31-7-2013
Last week attraction park Plopsaland De Panne has introduced an app. This app is the perfect guide during a visit to the amusement park. The app includes navigation to find the different attractions and attractions can be selected based on the height of the children. It also contains information about meet and greets and the different shows. The visitor will also receive exclusive benefits and memories while visiting the park.
Tattooed meat
29-7-2013
Restaurant Grand Cabaret in Belgium serves tattooed meat with ink based on Belgian top beers, a culinary world first. Chef Vincent Florizoone experimented with his American chef Nicholas Harmon and they succeeded to develop an edible tattoo liquid based on squid ink and Belgian beer. The technique they have used impregnates the taste of the beer in a subtle way in the meat or fish. The chefs have learned how to make a tattoo during a master class of tattoo artist Tattoo Louis from Kortrijk in Belgium.
Portfolio-i
25-7-2013
Restaurant ‘t Schulten Hues (1 Michelin star) in Zutphen (The Netherlands) and Crystal Park New Media (also from Zutphen) presented the first Dutch interactive cook book for the iPad. With Portfolio-i you will meet the dynamic world around ‘t Schulten Hues in pictures and sound. De App is made under supervision of Chef Peter Gast, producer Gerbrand Pot (owner of Crystal Park New Media) and Paul Scholte (culinary redaction). On the app you will find interactive presentations of new dishes and recipes by Peter Gast; special wine-food combinations by host Jacqueline van liere; favorite recipes from 10 years ‘t Schulten Hues. With videos of local suppliers. Pictures by Peter Casell en Boy van Dulmen. Great to watch on your iPad during your holiday.
Foodtruck festival Haarlem
25-7-2013
The first edition of ‘Proefpark Haarlem’ will take place on 23, 24 and 25 August in Haarlem, the Netherlands. This festival is focused on food trucks, moving restaurants, chef cooks as artists, local produce and children festivities. Several moving restaurants will offer tastings and visitors are inspired to cook and eat more conscious and adventurous. The program includes cooking battles, cooking demonstrations of famous chef cooks from Haarlem and mini cooking workshops for children.
Douwe Egberts rewards yawns
24-7-2013
Douwe Egberts surprised travelers at the South African OR Tambo International Airport with a cup of coffee in a special way. The coffee machine has a special facial recognition program which treated yawning people with a cup of coffee. Douwe Egberts rewarded more than 210 yawns with a cup of coffee. I would like to see this coffee machine at the train stations in the Netherlands, for sure that I will get a cup of coffee when I am on my way to work! ^Laura
The Paris guide to tourists
17-7-2013
Frenchmen have the image that they are often unfriendly to tourists and that they only speak their own language. The French who work in the tourism industry can now read the book ‘Do you speak touriste‘. This booklet is an initiative of CCIR and CRT from Paris and includes information for taxi drivers, restaurant staff and shop workers how to deal with tourists from different countries. The Dutch people often go on vacation in groups, spend an average of € 139,= per day and approximately 55% of the visitors would love to return within one or two years to Paris, according to the booklet.
