Trends we spotted | Week 41
13-10-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Waterman House will become the AMANO’s Group second hotel in London.
- ‘Claridge’s Life in Charms’ – a concept we love and it doesn’t have to be this expensive at other hotels!
- Bar Leone in Hong Kong has been named The World’s Best Bar 2025.
- Domino’s unveiled a crave-worthy brand refresh designed to make you say “Mmm”.
- Disaronno celebrates its 500th anniversary with five exclusive limited edition bottles.
- From the inspiring October agenda at WOLF Antwerp and Brussels; Pumpkin Soup, a Halloween run, a kids workshop to DJ Sets and more.
- To mark its 10th anniversary, Otomat is launching ‘Friends of Otomat’, a series of culinary collaborations, starting with a BASK Pepperoni pizza by Sam D’Huyvetter!
- In January 2026 TICA, the European purchasing partner for lifestyle professionals and The Stage, the leading platform for hospitality innovations, will jointly open a new purchasing location in the iconic former flower auction building in Venlo.
Enjoy reading!
Young Entrepreneurs & new locations | Loetje Oegstgeest, COBRA HOUSE, and Nova Hotel Amsterdam
10-10-2025
Every day, we spot fun and inspiring new concepts. This week, the city of Oegstgeest welcomes a new Loetje! A fresh COBRA location opens in Antwerp: COBRA HOUSE – not a copy, but a new chapter! And Nova Hotel Amsterdam proudly takes ownership of its historic building and a new generation takes over the management.
On October 30, Loetje will open its 38th location at the Klinkenbergerplas in Oegstgeest, featuring a warm interior, views over the water, and their familiar menu. COBRA HOUSE will open a new location in Antwerp on October 12, as the second location of the Antwerp-based COBRA concept. After thirty years of operation, Nova Hotel Amsterdam is now fully owned by the family-run B.K.A. Groep, the owners Marcel and Lily Berendsen also transferred the management to son Olivier Berendsen for further development and sustainability.
We wish these entrepreneurs and their teams the best of luck and lots of fun with their new and renovated concepts.
3 minutes read
Enjoy a unique Txokos-menu at Sagardi in Amsterdam
7-10-2025
For lovers of the Spanish, Basque cuisine! Until Sunday, October 19, Sagardi invites you to enjoy an exclusive tribute to the txokos — the gastronomic societies of the Basque Country. A rare opportunity to taste the soul of Basque culture, right in the heart of Amsterdam. This special Txokos menu celebrates the fifth anniversary of this Basque restaurant on Spuistraat, founded by chefs Iñaki and Mikel López de Viñaspre.
1 minute read
Museum Villa and Essense Food & Events | Contemporary art meets culinary storytelling
6-10-2025
Experiencing art with all your senses: that’s what the new partnership between Museum Villa and Essense Food & Events makes possible. Essense becomes Villa’s permanent partner in high-end hospitality. Together, they create unique experiences where art and gastronomy merge, with culinary storytelling as the guiding thread: “Where every bite tells a story.”
2 minutes read
Pizza Hut debuts Crafted Flatzz
6-10-2025
Pizza Hut has teamed up with nine-time GRAMMY® Award-winning artist and entertainer Anderson .Paak to launch a global campaign celebrating its latest menu innovation: Crafted Flatzz™. The partnership combines Pizza Hut’s bold new personal pizzas with .Paak’s playful energy, offering fans a campaign full of flavor and fun. Check out the campaign and the ins and outs about their Crafted Flatzz!
1 minute read
Trends we spotted | Week 40
3-10-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- This Saturday, October 4, Brewery ’t IJ will once again host ‘The Amsterdam Party Under the Mill’ at the iconic windmill in Amsterdam East. From 2:00 PM to 10:00 PM: music, beer and good vibes.
- Chuck E. Cheese celebrates Halloween with BOO-TACULAR™. The largest family Halloween event in the U.S.!
- The Lievergoed Collection acquired ownership of Castle Maurick in Vught, 10 years after start of operations.
- the iconic MONOPOLY® Game at McDonald’s is making a comeback in the U.S. for the first time in nearly a decade.
- In the North America’s 50 Best Restaurants 2025 list, sponsored by S.Pellegrino & Acqua Panna, restaurant Atomix is named The Best Restaurant in North America.
- Six Flags Over Texas is announcing the ‘Tormenta Rampaging Run’, a record-breaking, adrenaline-pumping roller coaster that will redefine the thrill-seeker experience!
- Bibi van der Velden has been appointed as the official in-house jeweler of Rosewood Amsterdam.
- What will Tourism look like in 2035? Four scenarios for the Future of Travel in Europe. A report by the European Travel Commission in cooperation with Dr. Albert Postma (lector Transformative Foresight in Leisure, Tourism & Hospitality)) at the European Tourism Futures Institute (ETFI) of NHL Stenden University of Applied Sciences.
Enjoy reading!
Trends we spotted | Week 39
29-9-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Ruby x ADE. Ruby Hotel Amsterdam celebrates Amsterdam Dance Event (ADE) with a boutique stage for music, culture and unexpected moments in intimate setting.
- Restaurant La Mar celebrates 20 years of Peruvian culinary excellence with ‘La Mar Around the World’ menu.
- A new research-backed initiative sees physicians recommending trips to Sweden for the health benefits. ‘Sweden, first country on prescription’ by Visit Sweden.
- Hot Slices, Cold Drinks. A collab between Siegfried Gin and Domino’s Pizza Germany results in 2 small bottles of gin inspired by bestsellers pizza’s.
- The spooky season is arriving! Red Robin conjures up a Mega Monster Burger and a Mad Scientist Margarita.
- Starbucks named official coffee partner of the LA28 Olympic and Paralympic Games and Team USA.
- October 3 means it’s time for Leidens Ontzet – and at Snackcafé de Gaper this is celebrated in style! From 12:00 to 18:00, locals can stop by for refined snacks.
- World Tourism Day – Stefan Hartman of NHL Stenden wrote a vision: ‘Use tourism to strengthen broad prosperity, not just the economy’.
Enjoy reading!
Young Entrepreneurs & new locations | Bouillon d’Amsterdam, Friethuys Schaijk and Spaghetteria Leiden
22-9-2025
Every day, we spot fun and inspiring new concepts. This week, the concept of Parisian bouillon restaurants is also coming to our capital city early next year: Bouillon d’Amsterdam! A renovation of Friethuys Schaijk and in Leiden, preparations are in full swing for the opening of a Spaghetteria location.
Bouillon d’Amsterdam in the Hotel Die Port van Cleve promises high-quality food at a fair price! With dishes at affordable prices (€3 to €16), the owners aim to appeal to a big audience. Friethuys Schaijk, owned by Bart Bernsen and Luuk Vos, was renovated in three weeks and has a fresh, contemporary design for a traditional snack bar. And in Leiden, a new Spaghetteria location will open at Lange Mare 40, in October.
We wish these entrepreneurs and their teams the best of luck and lots of fun with their new and renovated concepts.
3 minutes read
Opened in Amsterdam, restaurant char.d
22-9-2025
Top chefs and friends Dean Baker and Slava Nazaryan have realized their shared dream with the opening of restaurant char.d on Utrechtsestraat in Amsterdam. The name refers to charring, a cooking technique in which ingredients are slowly grilled over charcoal or wood, or prepared at high temperatures. At char.d, modern barbecue techniques and high-quality, fresh ingredients take center stage, resulting in a simple yet flavourful menu full of depth and complexity.
2 minutes read
Trends we spotted | Week 38
19-9-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Heineken Hoek on the Leidseplein in Amsterdam gets a new bistro concept, hearty food without fuss.
- Central Perk Coffeehouse, the iconic Friends hangout, is coming to Times Square this fall.
- The Belgium Sake Festival will take place on Octobre 4 & 5 in Antwerp.
- Restaurant Suus, the restaurant of Hotel De Plesman and culinary hotspot in The Hague, has a new chef and a new menu. And their deli Suusje has opened.
- Great tiny gesture: Scarlet Letter cocktail at Mr. Fogg’s in London.
- Mandarin Oriental will debut Mandarin Oriental Downtown, Dubai in October 2025, located in the iconic Wasl Tower on Sheikh Zayed Road.
- Radisson Hotel Group opens Radisson Collection The National Hotel, Brussels, located at the prestigious The National Golf Brussels, 15 minutes from the city centre.
- We recently came across a great example of HosPETality – a BARKUTERIE Board – at BrewDog South Eveleigh in Australia!
- The first NYC Bakery Run takes place this weekend, we wonder when the first Bakery Run will be held in Amsterdam?
Enjoy reading!
A new craveable brand refresh for Domino's intended to make you say Mmm 
A pardoned pineapple pizza by Domino's in Rome
Bar Leone in Hong Kong is named The World’s Best Bar 2025
Disaronno celebrates 500 year anniversary with 5 exclusive bottles
Jewellery get the five star treatment at Clardige’s - a collab with British jeweller Annoushka
Sam D'Huyvetter x Otomat
The inspirational events on the agenda of WOLF Antwerp and Brussels 
TICA and The Stage open an one-stop-shop for interior and lifestyle products in Venlo
