Trends we spotted | Week 44
3-11-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Grubhub and Avride are launching a trial with autonomous delivery robots in collaboration with restaurant chain Wonder.
- Saudi Arabia Railways and Arsenale present the first luxury train in the Middle East, “Dream of the Desert”, which will launch in 2026.
- Dior introduces Haute Motherhood, a postnatal wellness program at Dior Spa Cheval Blanc Paris. It’s a great idea to offer special treatments aimed at small groups of guests, and as we always say, this can be done at any level!
- Regis Hotels & Resorts in the U.S. and Maison Ladurée are creating festive afternoon teas and Parisian elegance during the Christmas period.
- The Dutch franchise formula eazie has once again been nominated for Best Fast Service formula in the Netherlands in the YouGov Out of Home Formula Monitor 2025.
- THE BUTCHER is opening a temporary haute fast food pop-up at Schiphol Amsterdam Airport. This temporary location is the first step towards new branches of THE BUTCHER and Toni Loco, both concepts by THE ENTOURAGE GROUP, at Schiphol Airport.
- Hotelschool The Hague and House of Hospitality Amsterdam are organizing a masterclass in immersive technology for the Dutch hospitality sector on November 19. You will be able to experience AR/VR training courses that allow hotel staff to practice in realistic 360-degree environments!
Enjoy reading!
Trends we spotted | Week 43
28-10-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Circular bread made by the Top Bakkers Group on the menu at caterer Vitam.
- Fletcher Hotels opens padel courts in former airplane hangar near Rotterdam Airport: Padel City Fletcher Rotterdam Airport.
- Nisbets, Europe’s largest supplier of catering equipment, celebrates 25 years of operation in Europe.
- How SMARTLINEN® takes linen management to the next level.
- Oatly, the world’s largest oat drink company, has released its first The Future of Taste Report. And Burger King in Austria has become the first food service outlet to offer Oatly’s Baristamatic oat milk.
- Jack Simpson from Australia was crowned the 2025 World Barista Champion at Host Milano. The Dutch competitor, Zjevaun Janga, finished in the 31st place.
- ARTIS Zoo in Amsterdam recognized as Urban Night Sky Place by DarkSky International.
- Airbnb and Art Basel have announced a multi-year partnership across the fair’s flagship shows in Paris, Miami Beach, and Basel.
- The popular espresso machine manufacturer La Marzocco has partnered with the iconic Victorinox to launch a limited-edition Swiss Army tool designed for La Marzocco machines.
Enjoy reading!
Inspiration for the Holiday Season | From a sushi Christmas Tree to an edible pinecone
27-10-2025
We’re already in the third week of October, and more and more festive inspiration is popping up online. Pinterest remains a wonderful source of ideas, and this week we explored Christmas dishes. We found several fun creations that would look great on the menu of any grand café or bistro. We’re sure chefs could take these ideas to next level!
A bruschetta Christmas wreath, a sushi Christmas tree, an edible pinecone, and a Christmas bauble dessert are among our favourites. We also noticed that most restaurants share their Christmas menus on Instagram as plain text. In our opinion, a missed opportunity!
2 minutes read
BlueBlood restaurant in The Hague receives official ‘Authentic Peruvian Cuisine’-certification
23-10-2025
BlueBlood Restaurant is the first Dutch restaurant to be awarded the official ‘Authentic Peruvian Cuisine’ Certification, a prestigious recognition endorsed by Universidad San Ignacio de Loyola (USIL), one of Peru’s most renowned culinary institutions, and Marca País, the national symbol of Peruvian identity and culture. They will celebrate this certification with a special Peruvian Food Festival on November 2nd.
2 minutes read
Trends we spotted | Week 42
20-10-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- McDonald’s Netherlands launches their 2024-2025 Impact Report, working with local franchisees on sustainability and social impact.
- Ruby Hotels unveils a new art installation by Hugo Mulder DHM at Ruby Emma in Amsterdam, titled ‘Harness the Power of Nature’.
- DoubleTree by Hilton Amsterdam Central Station staff show their commitment to charity during events like the Dam to Dam Run and KiKa Run.
- Taste of Horecava by Gault&Millau 2026 offers a stage for top chefs and innovative partners in culinary craftsmanship from January 12-14.
- Morrow is developing future-proof coffee without beans, using upcycled natural ingredients sourced from Europe and the UK.
- The Connaught, the famous Mayfair hotel, launched its first book, written by Bill Prince and published by Assouline.
- The WHO and UNICEF release new global hand hygiene guidelines aimed at curbing the spread of illnesses. SC Johnson Professional welcomes the release of these new guidelines and recognizes hand washing as a strong foundation for creating safe and healthy environments
- McDonald’s Germany introduces a limited edition FRIENDS menu with collectible figures and an interactive hub in Hamburg.
Enjoy reading!
Holiday Season Inspiration | From a Gingerbread Wonderland and festive scents to a photobooth
17-10-2025
As we mentioned last week, it’s the perfect time to start planning for the holidays. Apparently, some hospitality venues are already fully booked for the Christmas Days! In October, we’re publishing a short weekly article full of inspiration; this week’s highlights include a Gingerbread Wonderland, festive scents in hotel rooms, a Christmas photobooth, messages on mirrors in restrooms, holiday fun, and a special way to unbox your Christmas boxes. By the way, you can find even more ideas on our Pinterest Christmas board.
2 minutes read
Trends we spotted | Week 41
13-10-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Waterman House will become the AMANO’s Group second hotel in London.
- ‘Claridge’s Life in Charms’ – a concept we love and it doesn’t have to be this expensive at other hotels!
- Bar Leone in Hong Kong has been named The World’s Best Bar 2025.
- Domino’s unveiled a crave-worthy brand refresh designed to make you say “Mmm”.
- Disaronno celebrates its 500th anniversary with five exclusive limited edition bottles.
- From the inspiring October agenda at WOLF Antwerp and Brussels; Pumpkin Soup, a Halloween run, a kids workshop to DJ Sets and more.
- To mark its 10th anniversary, Otomat is launching ‘Friends of Otomat’, a series of culinary collaborations, starting with a BASK Pepperoni pizza by Sam D’Huyvetter!
- In January 2026 TICA, the European purchasing partner for lifestyle professionals and The Stage, the leading platform for hospitality innovations, will jointly open a new purchasing location in the iconic former flower auction building in Venlo.
Enjoy reading!
Inspiration for the Holiday Season | From a festive ‘cocktail tree stand’ to a ‘Hot Chocolate Station’
10-10-2025
We’re driving home in the dark again after work… time to get into the December spirit! Throughout October, we’re publishing short weekly articles full of inspiration — and this week it’s all about Christmas cocktails and mocktails, a ‘Hot Chocolate Station’ and a cocktail tree stand dressed up for the holidays! By the way, you can find plenty more ideas on our Pinterest Christmas board.
1 minute read
Enjoy a unique Txokos-menu at Sagardi in Amsterdam
7-10-2025
For lovers of the Spanish, Basque cuisine! Until Sunday, October 19, Sagardi invites you to enjoy an exclusive tribute to the txokos — the gastronomic societies of the Basque Country. A rare opportunity to taste the soul of Basque culture, right in the heart of Amsterdam. This special Txokos menu celebrates the fifth anniversary of this Basque restaurant on Spuistraat, founded by chefs Iñaki and Mikel López de Viñaspre.
1 minute read
Pizza Hut debuts Crafted Flatzz
6-10-2025
Pizza Hut has teamed up with nine-time GRAMMY® Award-winning artist and entertainer Anderson .Paak to launch a global campaign celebrating its latest menu innovation: Crafted Flatzz™. The partnership combines Pizza Hut’s bold new personal pizzas with .Paak’s playful energy, offering fans a campaign full of flavor and fun. Check out the campaign and the ins and outs about their Crafted Flatzz!
1 minute read
Food delivery gets an upgrade - Grubhub and Avride launch robot delivery
eazie continues its success story with new nomination for Best Fast Service Concept
Travel in style - Saudi Arabia unveils its “Dream of the Desert” luxury train
St. Regis Hotels & Resorts and Maison Ladurée bring French elegance to the festive season
THE BUTCHER opens temporary pop-up at Schiphol Airport
