New 5-star hotel in historic school building in Haarlem | Hotel Palazzo
10-6-2025
At the Leidsevaart in Haarlem, the Cobraspen Groep will transform a former school building from 1883 into a luxurious 5-star hotel: Hotel Palazzo. The monumental building – originally a girls’ school and later used as offices – will be given a new purpose after a thorough renovation. The municipality has now granted permission for the destionation change to a hotel. Once completed, Hotel Palazzo will offer 47 rooms, wellness facilities including a rooftop pool, and food & beverage outlets. With all these facilities, Hotel Palazzo aims for an official 5-star classification — a first for Haarlem.
2 minutes read
Trends we spotted | Week 22
4-6-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Apply sunscreen, unwind and explore: this is what summer feels like at Bagels & Beans with Naïf.
- Le Provençal partners with Hôtel Belles Rives for five-star luxury on the French Riviera.
- Aalten launches local summer beer ‘De Witte Linde’.
- The Nolet Copper Club opens its doors: mix your own cocktail among gleaming heritage.
- Exclusive wardrobe: fashionable uniforms for the Rosewood Amsterdam team.
Enjoy reading!
Trends we spotted | Week 21
27-5-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Belgian winemakers are launching a new quality label for sparkling wines from Belgian soil: BelBul.
- Belgian poké bowl chain Hawaiian has reached a special milestone with the opening of their 50th outlet.
- British climate-positive vodka brand Sapling is now also available in the Netherlands.
- The Sandwich Series, an inspiration for hospitality companies.
- The ‘Press for Picnic’ pop-up from Blank Street in New York, nice idea for summer?
- Parmigiano Reggiano Gran Riserva 36 months with black summer truffle from Bonat Farm!
- Ahead of World Ocean Day (June 8), Novotel is celebrating one year of sustainable collaboration with the World Wildlife Fund (WWF).
Enjoy reading!
From the rooftop to your plate | Honey at Restaurant Vestdijk47 in Eindhoven
19-5-2025
Tomorrow, May 20th, is World Bee Day! On the rooftop of the Pullman Eindhoven Cocagne Hotel, home to restaurant Vestdijk47, lives a special population of honeybees. To mark the occasion, the restaurant is putting their rooftop honey in the spotlight.
1 minute read
Trends we spotted | Week 20
19-5-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- A real summer festival with unlimited ice cream is coming to London: Ben & Jerry’s ‘Sundaes In The Park’.
- Another seasonal event in London: ‘Capri in the City’ arrives at the Berkeley Rooftop Bar & Pool.
- It’s shaping up to be a busy summer in London, with New York’s acclaimed aperitivo bar and restaurant Dante, hosting a month-long residency at Claridge’s Restaurant.
- A takeaway spot in Barcelona is serving bite-sized flavour bombs somewhere between a pizza and an empanada, called Tino’s.
- After making its European debut last year in Milan, Italy, Mason’s Famous Lobster Rolls is planning to open 100 locations across Europe.
- Soul Water launches their Alubottle – a 100% recyclable and reusable water bottle, offering a stylish and sustainable alternative to single-use plastic.
- White Castle puts its biggest fans in the spotlight through its ‘Cravers Hall of Fame’
- Burger King France teamed up with the Buzzman agency and created a sweet and original Ice Burger. A sweet disc burger filled with ice cream, nuts and chocolate, that’s being introduced by a mysterious Parisian pastry chef.
- Charlie’s TMS is revolutionizing plant-based fast food and expands its U.S. presence with 18 new stores in Arizona.
Enjoy reading!
Papa d’Amour by Dominique Ansel | A new Asian bread culture bakery in NYC
15-5-2025
On May 22nd, chef Dominique Ansel will open a new bakery dedicated to Asian bread culture at 64 University Place (between 10th & 11th Streets) in New York City, of course, with his signature creative touch. The first images already look promising; this is yet another bakery worth visiting in NYC! The name, Papa d’Amour, is the nickname his children gave him.
We’re big fans of Dominique Ansel’s creativity and we love sandos, those fluffy sandwiches made with shokupan or fluffy milk bread. In Amsterdam, they’re sold at Ranchi. Now we can’t wait to try the Taiwanese soft shokupan, the steamed croissant boos and especially the ‘Hot Dog & Sticky Rice Danish’ we saw on Instagram, it looks amazing! Although choosing might be difficult, as the ‘Scallion Basil Bloom’ looks delicious as well.
2 minutes read
Young entrepreneurs & new locations | Satay Club, FRIT’ZZA and Design & Wijn
13-5-2025
Every day, we spot fun and inspiring new concepts. This week: Satay Club and Design & Wine in Amsterdam and FRIT’ZZA in Utrecht.
In the heart of Amsterdam, at Haarlemmerstraat 47, Satay Club has opened its doors: a fast-casual restaurant bringing authentic Javanese street food to the city, with satay from the charcoal grill taking center stage. FRIT’ZZA is the first restaurant in the Netherlands to serve traditional Neapolitan pizza fritta, fried pizza, Italy’s favorite street food. And at Haarlemmerdijk 129 in Amsterdam, you’ll find Design & Wijn, a unique wine store where Dutch quality wine and design come together.
We wish these entrepreneurs and their teams lots of fun and success with their concepts.
2 minutes read
Trends we spotted | Week 19
12-5-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Dominique Ansel, the creator of the Cronut®, is celebrating its 12th birthday with a special box of Cronut® Holes featuring a selection of flavours from over the years.
- We’re a bit late covering this, as the Za’co by &pizza was only available on May 5 — but we love the idea of the pizza and taco combination!
- the Pop-Up Playground in Amsterdam will be open every Thursday and Friday throughout May: Ping Pong Madness and much more!
- Buona in Chicago celebrates the tenth anniversary of its founding the ‘National Italian Beef Day’.
- Parkhotel De Wiemsel in Ootmarsum will continue as Fletcher Hotel starting June 1, 2025.
- Kamado Joe kicked off the BBQ season last Thursday with a clever and eye-catching response to breaking global news: the election of the new pope. Let’s start the BBQ season with this white smoke.
- The restaurant festival ‘Bite of Amsterdam’ is back! From June 13 to 15, the Amstelpark in Amsterdam transforms into a culinary paradise.
- As of early May, the organic bake-off bagels from Bagels & Beans are available in all 90 Ekoplaza stores across the Netherlands. #Bagellogical
- Asparagus season has officially begun, and Otomat is celebrating with one of their most beloved seasonal pizzas. The ‘Asparagus à la Flamande pizza’.
- This spring season, The Connaught is proud to be honouring Goodwoof, the ultimate dog’s day out at the Goodwood Estate in West Sussex, and introducing a brand new, limited-edition ‘paw-tisserie’ cake for the month of May.
Enjoy reading!
Panda Express® launches ‘Pandaoke’ | Karaoke pop-ups across the U.S.
9-5-2025
Panda Express®, the largest family-owned Asian dining brand in the U.S., is launching ‘Pandaoke’, a fun, one-of-a-kind karaoke experience in four cities during May and June, just in time for Asian American and Pacific Islander Heritage Month.
As inspiration on how to create some rumour around your brand!
2 minutes read
Restaurant COBRA in Antwerp has launched ‘La Petite Collection’
9-5-2025
Restaurant COBRA in Antwerp has launched its very own clothing line, ‘La Petite Collection’. The popular spot on the Leopoldplaats, known for its fusion of bar food and gastronomy, responds to the frequent questions from guests about the team’s stylish uniforms. The collection is now available both in the restaurant and online.
1 minute read
New 5-star hotel in historic school building in Haarlem - Hotel Palazzo 
New 5-star hotel in historic school building in Haarlem - Hotel Palazzo - rendering
New 5-star hotel in historic school building in Haarlem - Hotel Palazzo - rendering
