You want fries with that

14-12-2011

McDonald’s is coming with a new marketing campaign, called ‘You want fries with that?’ On the website you can tell what you would like in combination with your fries, and the best idea wins $25.000,=. The idea behind it is that McDonald’s fries actually fit with everything.

Social media release; What is hot in 2012?

13-12-2011

The National Restaurant Association (USA) asked almost 1800 professional chefs about their opinion of the trends for 2012. They said about 223 items if it was a hot trend, yesterdays news or a perennial favourite. The results of the survey tell us that healthy food for kids, the use of local products, sustainability and social media are really important in 2012. Check youtube or the whole article for more information.

Burger King introduces Coca-Cola Freestyle

12-12-2011

It’s possible to mix your own drink at Burger King. That’s because the fastfood chain has introduced the Coca-cola Freestyle in its American restaurants. With this machine you can choose from more than 100 different beverages, for example caffeine-free, diet-coke or extra lime.

Get the clothes

9-12-2011

‘Krijg de kleren!’ (litterally ‘get the clothes’ but in figure of speech ‘F*ck off’) is an monthly initiative from Annemijn Boon and Rosan Brunger in a club in Amsterdam. Visitors –mostly women- bring old clothes with these and trade them with others while having a drink. The clothes that don’t have a new owner at the end of the evening will go to the next edition or are donated to Humana. Every edition has a theme, this Sunday it’s ‘Let’s Go Sjiek’.

Eco-Cup-On-Ice

8-12-2011

This environment friendly cup is especially made for ice-coffee. It keeps your drink cool and with this cup you can reduce the use of plastic and paper cups, because you can re-use the Eco-Cup-On-Ice.

Toilet paper of bamboo

8-12-2011

Green Trade Company developed Bampa, toilet paper made of Bamboo, organic fibers like (sugar)cane and fibres. This is much more sustainable than normal toilet paper, because hacking trees is prevented, bamboo grows 500 times faster then trees, this bamboo is not from the living environment of the giant panda, and they re-use the water and bio-fuel is used. Bampa is already popular in United States, Asia and Australia, in Europe the Netherlands are the first.

Tweet for a treat Twitter cafe

7-12-2011

ESB Electric Ireland came up with the Tweet Café during the Dublin Web Summit. Instead of a regular café format, visitors could choose for a variety of mini-boxes with different food and drink combinations. To order, users had to tweet #tweetcafe followed by the number of the box containing the snacks they wanted. When the order was ready, the users Twitter profile appeared on a large screen and the box containing the treats was opened.

McDonald’s super fries box

6-12-2011

McDonald’s build a super fries box with yellow lights, located in Chicago. You can see these fries from a 5 kilometre distance! So the hungry guests will know exactly where to go! This billboard is part of the campaign ‘Best Fries on the planet’.

Cooking in Parisian restaurants during closing hours

29-11-2011

The team of Restolib’ organizes cooking classes, cooking workshops, wine and beer tastings, cocktail workshops and children’s parties. These workshops take place in different Parisian restaurants during closing hours. A nice concept; food lovers get the chance to cook in a professional restaurant kitchen and restaurant owners will have the change to create a higher turnover by renting their restaurant.

New trendy concepts at Schiphol

29-11-2011

Dutch desinger Tjep developed three new shops in the newly refurbished Departure Lounge of Schiphol airport in Amsterdam: House of Tulips, Say Cheese and Bread!. These three concepts, a flower shop, a cheese take-away shop and a bread restaurant, sell these typical Dutch products to promote the Ducth culture. Early September the official opening of these concepts took place. Watch the project here.

Bezoek horecatrends op