Trends we spotted | Week 38
19-9-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Heineken Hoek on the Leidseplein in Amsterdam gets a new bistro concept, hearty food without fuss.
- Central Perk Coffeehouse, the iconic Friends hangout, is coming to Times Square this fall.
- The Belgium Sake Festival will take place on Octobre 4 & 5 in Antwerp.
- Restaurant Suus, the restaurant of Hotel De Plesman and culinary hotspot in The Hague, has a new chef and a new menu. And their deli Suusje has opened.
- Great tiny gesture: Scarlet Letter cocktail at Mr. Fogg’s in London.
- Mandarin Oriental will debut Mandarin Oriental Downtown, Dubai in October 2025, located in the iconic Wasl Tower on Sheikh Zayed Road.
- Radisson Hotel Group opens Radisson Collection The National Hotel, Brussels, located at the prestigious The National Golf Brussels, 15 minutes from the city centre.
- We recently came across a great example of HosPETality – a BARKUTERIE Board – at BrewDog South Eveleigh in Australia!
- The first NYC Bakery Run takes place this weekend, we wonder when the first Bakery Run will be held in Amsterdam?
Enjoy reading!
Trends we spotted | Week 32
8-8-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Inspiration for restaurant chains? Hard Rock Cafe announced the five finalists for its annual World Burger Tour.
- Spotted at an Instagram reel – A £2 toilet trip in Budapest at – POP&ROLL Art Toilet. Combining art, design and utility!
- The 4-star citizenM Dublin St. Patrick’s hotel recently opened with a chaotic pillow fight, great idea!
- Starting August 12, McDonald’s invites fans in the U.S. on a nostalgic journey to McDonaldland.
- Since the end of July, you can enjoy a special drink at all participating Burger King restaurants in Germany: The Summernades! Drinks topped with cotton candy.
- To celebrate the festive opening of the Efteling Grand Hotel, the Efteling placed the world’s largest ribbon bow on the façade of its new luxury hotel. Guinness World Record!
- This summer, McDonald’s Germany invites guests on a global culinary journey with 22 international menu items from 17 countries. Mit Mecces um die Welt.
- Since August 1st, Postillion Hotels has been serving Plant First: their entire food offering, from lunch and dinner buffets to walking dinners and snacks, now has a plant-based foundation.
- The inspiration for the 2025 Duvel Designer Glass comes from artist Loes van Delft. With her design for the iconic glass, she and Duvel advocate for connection and softness.
Enjoy reading!
Young Entrepreneurs & new locations | Ikigai, restaurant Salut and the Salsa Shop
28-7-2025
Every day, we spot fun and inspiring new concepts. This week: restaurant Salut in De Pijp, lunch concept Ikigai in Leiden, and the latest Salsa Shop opening at Amsterdam Central Station.
In the heart of De Pijp in Amsterdam, Restaurant Salut has opened its doors: an all-day café combining French charm with Mediterranean comfort. The concept comes from the entrepreneurs behind restaurant Bisous. In Leiden, a new lunch spot has launched on Haarlemmerstraat: Ikigai. Here, you can enjoy sandwiches with Japanese toppings on brioche bread, paninis, and special drinks. Lastly, the Salsa Shop recently opened its 18th location. At Amsterdam Central Station, you can now grab a fresh burrito or quesadilla!
We wish these entrepreneurs and their teams the best of luck and lots of fun with their new concepts.
2 minutes read
Trends we spotted | Week 28
14-7-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Nazuna Inc. which operates friendly, luxurious machiya inns in Kyoto, has launched a new experienced-based recruitment model: ‘Stay first, then interview’. An inspiring approach?
- Wouldn’t it be great to have a cookies ATM at your favourite bakery? In Darwin, Australia The Cookie Lab has just that: its very own Cookies ATM.
- The Lobby in Amsterdam has once again affirmed its status as a top wine destination, earning two Wine Spectator’s 2025 Restaurant Awards and they start Cork-Free Mondays.
- Using local events in your marketing strategy is a classic tactic. The Ivy Collection gives us with a great example with their Centre Court Melting Bombe during Wimbledon.
- As of July 1st, McDonald’s Switzerland has introduced a new twist on their iconic McRaclette burger: a chicken version.
- The Aussie Jawssie cocktail and the Sharky Temple mocktail are back at Outback Steakhouse locations across the US. We love the names and the presentation!
- Check out this interesting on QSR Magazine about KFC’s bold new brand: Saucy by KFC is shaking up the fast food world.
- At International Hotel Capital Partners (IHCP), employees can save for personal dreams through their innovative Bucketlist Programme. Here is a great example of how it works.
- On Thursday, July 17, the terrace of WOLF Food Market in Antwerp will once again transform into an open-air cinema. Expect a screening of the movie Pulp Fiction, a Campari Spritz and an exclusive live BBQ by Rambo.
Enjoy reading!
ProVeg launched ‘Future Plates’ | A catering guide to inspire more plant-based meals at global events
11-7-2025
Last month, ProVeg International released Future Plates, a new catering guide designed to help large-scale events offer more plant-based food options. Launched during the UN’s climate conference in Bonn, the guide includes best practices, inspiring case studies, and flavourful recipes like jackfruit tuna salad, shepherd’s pie, chickpea curry, French bean casserole, and more.
2 minutes read
Trends we spotted | Week 25
23-6-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- INK Hotel Amsterdam is turning pink for the tenth time during Pride Amsterdam. This anniversary edition is titled ‘Ten Years of Reflection’. From July 24 through August 3, 2025, it’s called the PINK Hotel.
- Distillers Hotel will bring new life to historic Schiedam distillery. Scheduled to open in 2026.
- Last week Frittenwerk opened their first store in Münich, it’s their 45th store in Germany.
- KYU NYC, a full-service restaurant, is aiming to shake up the New York City lunch scene with the launch of KYU Grab & Go, pick-up point: the window.
- Another window opened in NYC: Buchette del Vino, the city’s first ‘Florentine Wine Window’.
- We came across ‘The World’s First Sky Beach Club’ on Instagram. The location of the Tribe Sky Beach Club? Emsphere Mall in Bangkok, Thailand.
- Inspiration for beach clubs: a Low Tide Golf Game. Looks like fun!
- A great example of a fun little gesture of hospitality: the VIP #DogPerrignon service from SiSo Beach Mallorca.
- The CuliQuiz Top 100 is a nationwide audience award created for and by the Dutch hospitality industry. Applications are open now and the winners will be announced during Gastvrij Rotterdam. Created together with the Week of Hospitality.
- An event by Hospitality Pact marked the official launch of the new platform Discover Hospitality — the central hub of a national digital campaign designed to inspire young adults to pursue a career in hospitality in the Netherlands.
Enjoy reading!
Trends we spotted | Week 24
13-6-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- This weekend in New York City for the fans of the HBO MAX series ‘And just like that…”: a ‘Hot Fellas’ Bakery pop-up.
- An Instagram reel by 60 Seconds to Napoli about their ‘Pasta in a pizza bowl’.
- Celebrating 750 years of Amsterdam at Amsterdam Breakfast on 21 June. An initiative by Ron Gastrobar and Cees Holtkamp.
- Nobu Hospitality is expanding in Poland with the upcoming Nobu Hotel, Restaurant, and Residences in Kraków, located near the city’s historic Old Town.
- Carvel® Ice Cream, kicks off summer with the first-ever soft serve–dispensing billboard in NYC’s West Village on June 18.
- Chipotle is celebrating fans with a limited-edition collection of 13 temporary tattoos inspired by iconic brand elements, today on June 13.
- Marriott International’s Luxury Group brings back the Luxury Dining Series across Asia Pacific from July to September, featuring culinary events at seven top hotels.
- Pret A Manger is launching a new shop format that features a more spacious, family-friendly environment with made-to-order food and drink service suited to longer, more relaxed visits.
- Albron announced the successful completion of its acquisition of industry peer Hutten. Recently the new name of the new organization was unveiled: Hai – Hutten Albron Impactmakers.
Enjoy reading!
Next Robot launches ‘Al Dente’ | An AI-powered pasta and risotto cooking robot
12-6-2025
Culinary robotics company Next Robot unveiled its latest innovation, ‘Al Dente’, at the 2025 National Restaurant Association Show in Chicago. Designed to automate the preparation of pasta and risotto with precision and consistency, Al Dente expands the company’s mission to combine technology with culinary tradition.
2 minutes read
Trends we spotted | Week 20
19-5-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- A real summer festival with unlimited ice cream is coming to London: Ben & Jerry’s ‘Sundaes In The Park’.
- Another seasonal event in London: ‘Capri in the City’ arrives at the Berkeley Rooftop Bar & Pool.
- It’s shaping up to be a busy summer in London, with New York’s acclaimed aperitivo bar and restaurant Dante, hosting a month-long residency at Claridge’s Restaurant.
- A takeaway spot in Barcelona is serving bite-sized flavour bombs somewhere between a pizza and an empanada, called Tino’s.
- After making its European debut last year in Milan, Italy, Mason’s Famous Lobster Rolls is planning to open 100 locations across Europe.
- Soul Water launches their Alubottle – a 100% recyclable and reusable water bottle, offering a stylish and sustainable alternative to single-use plastic.
- White Castle puts its biggest fans in the spotlight through its ‘Cravers Hall of Fame’
- Burger King France teamed up with the Buzzman agency and created a sweet and original Ice Burger. A sweet disc burger filled with ice cream, nuts and chocolate, that’s being introduced by a mysterious Parisian pastry chef.
- Charlie’s TMS is revolutionizing plant-based fast food and expands its U.S. presence with 18 new stores in Arizona.
Enjoy reading!
Papa d’Amour by Dominique Ansel | A new Asian bread culture bakery in NYC
15-5-2025
On May 22nd, chef Dominique Ansel will open a new bakery dedicated to Asian bread culture at 64 University Place (between 10th & 11th Streets) in New York City, of course, with his signature creative touch. The first images already look promising; this is yet another bakery worth visiting in NYC! The name, Papa d’Amour, is the nickname his children gave him.
We’re big fans of Dominique Ansel’s creativity and we love sandos, those fluffy sandwiches made with shokupan or fluffy milk bread. In Amsterdam, they’re sold at Ranchi. Now we can’t wait to try the Taiwanese soft shokupan, the steamed croissant boos and especially the ‘Hot Dog & Sticky Rice Danish’ we saw on Instagram, it looks amazing! Although choosing might be difficult, as the ‘Scallion Basil Bloom’ looks delicious as well.
2 minutes read
Heineken Hoek on Leidseplein in Amsterdam has a new bistro concept 
Heineken Hoek on Leidseplein in Amsterdam has a new bistro concept 
Mandarin Oriental Downtown Dubai will open this October
Mandarin Oriental Downtown Dubai will open this October
Radisson Collection The National Hotel, Brussels at the golfcourse
Radisson Collection The National Hotel, Brussels at the golfcourse
Rendering Central Perk Coffeehouse is coming to Times Square this fall
Restaurant Suus in The Hague has a new chef and the Suusje deli has opened
The Belgium Sake Festival will take place on Octobre 4 & 5 in Antwerp
