Washing dishes to pay the bill
12-7-2012
Some people joke around, if you cannot pay the bill, you will end up in the kitchen to do the dishes. Scotch-Brite, a Brazilian supplier of cleaning supplies, started a marketing campaign to reach the younger target. In several restaurants in Sao Paulo, people receive, when asking for the bill, a Scotch-Brite sponge that read, “Don’t want to pay the bill? Go wash the dishes”.
McSucces by Ubel Zuiderveld
6-7-2012
McDonald’s is one of the most succesfull restaurants in the world. Even during economical crises the company still thrives. This Dutch book by Ubel Zuiderveld provides a view in McDonald’s ‘kitchen’. He has published some articles in English as well.
Michelin and San Pellegrino compared
28-6-2012
The top lists by San Pellegrino and Michelin are very different in some countries. Japan has for example 36 three star restaunts according to Michelin, while the San Pellegrino qualifies only two Japanese restaurants as top restaurant. More in this (Dutch) comparison by Van Spronsen & Partners.
Kikkerpret swimming classes at Kos and Ibiza
27-6-2012
Dutch swimming school Kikkerpret organizes swimming classes at Kos and Ibiza. Children from three to twelve years old can get their A, B of C swimming certificate during their vacation.
Around the plate
21-6-2012
At Horecatrends.com we regularly organize trend presentations. Recently we were invited by Our Common Food to inspire the teams. Take a look at the (Dutch) Prezi presentation here.
Conference for hospitality businesses
20-6-2012
The conference Meerwaarde 2.0 is only available in Dutch.
Social media: The Fancy
7-6-2012
What to do with the several social media as an entrepreneur in the hospitality industry? Van Spronsen & Partners gives an explanation, only available in Dutch.
The beach pavilions examined
24-5-2012
This research report of beach clubs in the Netherlands is only available in Dutch.
Heineken Night Club of the Future
10-5-2012
At the Design fair in Milan, Heineken placed the crowd-sourced night club concept. This yearlong design exploration project, is created through the progressive minds of 19 emerging designers from across the globe, resulted in a prototype of a futuristic night club. Interesting to read about the six key areas (connecting, getting a drink, discovering, dancing, cooling down and ending the night).
1 – and 2-star hotels examined
27-4-2012
Van Spronsen & Partners has examined the 1- and 2- star hotels in the Netherlands. Only available in Dutch.