Heinz Trade-Up in Dubai| From sachet clutter to ketchup upgrade

18-4-2025

Heinz Trade-Up in Dubai is tackling a common household dilemma: the overflowing kitchen drawer filled with unused ketchup sachets. A recent survey by Heinz revealed that 70% of UAE residents have unwanted ketchup sachets at home, with nearly half admitting to having 5–10 sachets scattered around. Over half of the respondents described this as frustrating, and 60% said they’d be more likely to use the sachets if they were Heinz.

We think a decluttering of ketchup sachets – or any other sachet – might work here in Europe as well! It’s a fun variation on the Heinz Pickle Switch that stood in Rotterdam.

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Limited edition Frickles at Burger King® Germany | Fricklemania

15-4-2025

While stock lasts: as of today, you can enjoy fried pickles (Frickles) at Burger King Germany! Have you ever tried Frickles? The viral snack on social media internationally is now brought to Germany by Burger King®.

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Young entrepreneurs & new concepts | Restaurant Terroir Grand Cru, Drippy’s and Jahagir’s Kitchen

15-4-2025

Every day we spot fun, new concepts. This week, two new restaurants, in Hulst and Amsterdam and a second location for the smashburger concept Drippy’s in Rotterdam. A new meeting place on the Oude Binnenweg! Fine dining restaurant Terroir Grand Cru, opened in Hulst early January. In the heart of the southern region Zeeuws-Vlaanderen, chef Colin de Moor serves the flavours of this region combined with influences from further afield. And on the Amstelveenseweg in Amsterdam, Jahagir’s Kitchen opened in February. The Jahagir brothers serve the rich, diverse flavours of India with a modern twist.

We wish these entrepreneurs and their teams a lot of fun and success with their concepts. More information below!

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Trends we spotted | Week 15

14-4-2025

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Hedonism Wines creates an ‘eggcelent Easter display’ – they’re definitely ready for the Easter Season. Does your restaurant have Easter decorations?
• The Big Egg Hunt comes to Canary Wharf this Easter – a free art trail organized by conservation charity Elephant Family in collaboration with Clarence Court.
• Duke’s Mayonnaise teams up with chef Mason Hereford. Together they are launching limited-edition kitchen tools. This year a deviled egg tray and a mayo spatula. Inspiration?
• Subway® teams up with Doritos® for another unexpected and limited available footlong innovation: Footlong nachos.
• Berry Espresso, created by Di Pacci Coffee Company. Check out how they create an espresso with a touch of berry flavour in Australia.
• Sproud, the Swedish company behind a range of pea-based milk alternatives, announces the launch of ‘Barista ZERO’ in the Dutch market.
• The Handwritten Collection will open new hotels in Amsterdam, Grand Canal Boutique Hotel, and Le Marin Boutique Hotel in Rotterdam.
• SPROOMZ is the new name for the Dutch mushroom producer Oakfield and they have international ambition.
• And the SALSA SHOP opened their flagshipstore in the Reguliersbreestraat in Amsterdam, it’s their 17^th location in the Netherlands and they also have international ambition.
• As of April 3rd 2025 Mandarin Oriental officially assumed management of the legendary Hôtel Lutetia, unveiling its new identity as Mandarin Oriental Lutetia, Paris.
• Family Style Food Festival, the first-ever festival at the intersection of food and streetwear with a curated lineup of the best chefs, restaurants, brands and entertainment will make its debut in New York City.

Enjoy reading!

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NONNA MAMMA | Bringing the Heart of Italian Tradition to Selfridges Foodhall

14-4-2025

Step into a world where time-honoured Italian recipes come to life. NONNA MAMMA is a new concept dedicated to the cherished culinary traditions of Italian grandmothers. Now available at the iconic Selfridges Foodhall, 400 Oxford Street. NONNA MAMMA is the perfect destination for anyone seeking an authentic and flavourful dining experience—whether during a lunch break or as a takeaway treat to enjoy at home.

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Pizza Hut introduces an exclusive Pizza Caviar Bump Box

10-4-2025

Pizza Hut is putting an indulgent twist on the caviar craze sweeping foodie culture with the launch of ‘Pizza Caviar’ – a first-of-its-kind innovation that transforms the fine dining trend into something completely unexpected. Caviar has been elevating some of the world’s most beloved comfort foods with the unexpected hi-low pairings popping up in upscale restaurants and gracing social feeds across the country. In true Pizza Hut fashion, the brand asked: why just place caviar on your pizza when you can reimagine it entirely and create a bold new food category? Inspired by the rise of ‘caviar bumps’, these bite-sized caviar pearls are made to taste like pepperoni and designed for dipping, dunking, and bumping. Available exclusively at the Pizza Hut located at 932 8th Avenue in New York City from today until April 12th from 4-8pm, while supplies last.

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Young entrepreneurs & new concepts | Granelli, ‘Bij Daaf & Maan’ and Café de Gaper

8-4-2025

Every day we spot fun, new concepts. This week, three new concepts, in Scheveningen and two in our “own” city of Leiden. After successful establishments at Market 27 and Market 33, two urban food stations in Amsterdam, Granelli is now also serving its artisanal Italian dishes in the lively Foodhall Scheveningen. ‘Bij Daaf & Maan’ is a cosy coffee and lunch shop in a characteristic corner building on the Nieuwe Rijn in Leiden, where you can enjoy creative coffees, fresh tea and local sweets. And late last year, Café de Gaper opened at Rapenburg 97 in Leiden. And there they are making guests happy with delicious food, fine wines, affordable and a casual ambiance.

We wish these entrepreneurs and their teams a lot of fun and success with their concepts. More information below!

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A new sustainable initiative by Bird Brewery | 1 litre of beer = 1 m² of nature

7-4-2025

A new, sustainable initiative by Bird Brewery: 1 litre of beer = 1 m² of nature. Having planted over 145,000 trees, the focus shifts to preserving fragile, endangered nature. With the help of IUCN NL, local partners worldwide will purchase one square metre of nature for every litre brewed by the sustainable brewery and ensure its continued protection. This is how Bird Brewery – together with its fans – very concretely contributes to a greener world.

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Trends we spotted | Week 14

7-4-2025

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• A new concept from Queensland: Chip N Mix, the world’s first self-serve fry bar. Create your own ‘loaded fries’.
• The “Theatre of Fish” with locations in Amsterdam and Rotterdam, also recently opened a location in Nice, Pesca France. And Pesca Hamburg will follow soon.
• Why top restaurants are adding caviar to their desserts. Inspiration?
• Deep-Fried Cheesecake anybody? It’s no April’s Fool joke as the creator Junior’s Restaurant and Bakery in Brooklyn, New York says.
• ‘60 seconds to napoli’ celebrates 20th store opening in Germany, it’s located in the city of Dresden.
• Sofitel Legend The Grand Amsterdam will undergo elegant transformation, this renovation will be finished by 2027.
• From May 2nd to September 28th, for 20 weeks, a different chef will cook at Erloom restaurant every weekend. This restaurant is located at the Bioboerderij ‘t Schop in Hilvarenbeek.
• A pop-up version of Italian fine dining restaurant Aroma will open in Amsterdam. Location: Antonio Cavoto’s Mangia Pasta in Amsterdam West. Check out the dates in the article.

Enjoy reading!

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Queer Beer launches ‘Tinder for beers’

7-4-2025

Queer Beer, the beer brand celebrating diversity and inclusivity, comes up with a playful campaign: Swipe & Sip – the Tinder for beers! For the first time, instead of the traditional male-dominated beer world deciding what goes in the glass, their fans get to be in charge. Via swipeandsip.nl and in selected pubs, beer lovers can swipe for their favourite flavour. The beer with the most swipes to the right will become their very latest beer: called Lesbier.

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