Coca Cola has launched a lot of different campaigns to share happiness. Like the vending machine you need to hug to get a coke, the vending machine where you need a friend to grab a can or a bottle with a name on it. But there was one thing you couldn’t share, the can itself. Therefore Coca Cola has introduced the ‘sharing can’. You can split this can into two separate cans and share it with your friend.
Brazil is home to many exotic fruits, but even the locals at a food market where surprised when they tasted a (red) banana with the taste of a strawberry. To promote the new Philips blender, ad agency Ogilvy Brazil has developed new fruit: the Kiwigerine, Bananaberry and Pinegrape. They worked together with molecular gastronomist Clecia Ribeiro to develop three types of fruits with deviant flavors. A banana with a strawberry flavor, a kiwi flavored with tangerines and a pineapple with grape flavor. The exotic look and surprising taste aroused great curiosity among the locals.
The first edition of ‘Sunday Jazz & Wine’ in the MC Theater Amsterdam takes place on Sunday April 7th. An event with a special wine arrangement, culinary tastings and live jazz music from jazz artist Aruan Oritz from Cuba. Sunday Jazz & Wine is initiated by the MC Theater, Aubergine Cuisine and ‘De Wijnengel’ a supplier of classic European wines. Chef cook Aldwin Veenstra (Aubergine Cuisine) prepares the appetizers and accompanied by performances of jazz artists. Each new season starts with a tasting of wine and appetizers.
The Conservatorium Hotel in Amsterdam serves an afternoon coffee, a new version of the famous classic afternoon tea. The executive chef Schilo van Coevorden has made a special menu for the afternoon coffee, with special coffee-food combinations. The courses are served with one of the most exclusive limited editions of Nespresso coffee, the ‘Hawaii Kona Special Reserve’. The beans for this coffee are grown in very small quantities on the slopes of the volcanoes in Hawaii, and is one of the most expensive coffees in the world. Some examples of the combinations; savory scones with tomato jam and Hawaiian Sunset (Grape Fruit, Passion Fruit, Rum and Olive Oil Pearls).
Elixr is a new app / social network for iPhone and iPad where users can share their drinks with friends. The new app allows users to take a picture of their drink and post it with a comment and the location. Your friends can view and comment the drinks you share. It’s also possible to see where your friends have checked in and you can rate a drink to help building a grade for the venue you’re at and populates the drink menu for other Elixr Members to see.
Class up your simple brown lunch bag with the waxed canvas lunch bags from ‘Peg and Awl’. The bags have sewn-in spot for handwritten notes to make it more special. Especially the handwritten notes or sayings are great to put even in a a plain brown lunch bag. And if you add a “free” item occasionally, your customers will know this rapidly by either word-of-mouth or through the social media.
The Australian design firm HASSELL designed the ‘Urban Coffee Farm and Brew Bar’ for the Melbourne Food and Wine Festival. A total of 125 coffee trees have transformed the ‘Red Stairs’ (a popular public Amphitheatre in Melbourne) into a terraced coffee farm. Shipping containers, packaging crates and timber pallets have also been added to demonstrate the journey that coffee beans take. This will creates a unique experience while visitors sit among the trees sipping their coffee. More pictures at PSFK.
Tasting menus give people the chance to sample each delicacy the restaurant offers. With three or four dishes the chef simply can’t present his entire range of skills. The 5 most expensive tasting menu’s of America:
1. Masa***, New York City. $1160 for 2 persons
2. Joël Robuchon***, Las Vegas. $1115 for 2 persons
3. Meadwood**, St. Helena. $1080 for 2 persons
4. Ursasawa**, Los Angeles. $967 for 2 persons
5. Guy Savay**, Las Vegas. $ 891 for 2 persons
Energy firm Vestforbrænding and advertising agency Anew created a pop-up pizzeria in Ballerup, Denmark. The amount of free baked pizzas was dependable on the energy usage of the neighbourhood. The more the people saved, the more pizzas were available. Through Facebook likes on the company page and visits to a website with energy saving tips the pizzeria could get even more ‘stamina’.
Singapore’s Tiger Beer asks the question “Have you been good this year?” in an innovative Tiger Phone Booth installation. People who share their view on the most creative and funny way get rewarded with invites to the brand’s biggest festive in the city centre. Can’t see the movie? Log in to facebook. 18+
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
Coca Cola has launched a lot of different campaigns to share happiness. Like the vending machine you need to hug to get a coke, the vending machine where you need a friend to grab a can or a bottle with a name on it. But there was one thing you couldn’t share, the can itself. Therefore Coca Cola has introduced the ‘sharing can’. You can split this can into two separate cans and share it with your friend.
Brazil is home to many exotic fruits, but even the locals at a food market where surprised when they tasted a (red) banana with the taste of a strawberry. To promote the new Philips blender, ad agency Ogilvy Brazil has developed new fruit: the Kiwigerine, Bananaberry and Pinegrape. They worked together with molecular gastronomist Clecia Ribeiro to develop three types of fruits with deviant flavors. A banana with a strawberry flavor, a kiwi flavored with tangerines and a pineapple with grape flavor. The exotic look and surprising taste aroused great curiosity among the locals.
The first edition of ‘Sunday Jazz & Wine’ in the MC Theater Amsterdam takes place on Sunday April 7th. An event with a special wine arrangement, culinary tastings and live jazz music from jazz artist Aruan Oritz from Cuba. Sunday Jazz & Wine is initiated by the MC Theater, Aubergine Cuisine and ‘De Wijnengel’ a supplier of classic European wines. Chef cook Aldwin Veenstra (Aubergine Cuisine) prepares the appetizers and accompanied by performances of jazz artists. Each new season starts with a tasting of wine and appetizers.
The Conservatorium Hotel in Amsterdam serves an afternoon coffee, a new version of the famous classic afternoon tea. The executive chef Schilo van Coevorden has made a special menu for the afternoon coffee, with special coffee-food combinations. The courses are served with one of the most exclusive limited editions of Nespresso coffee, the ‘Hawaii Kona Special Reserve’. The beans for this coffee are grown in very small quantities on the slopes of the volcanoes in Hawaii, and is one of the most expensive coffees in the world. Some examples of the combinations; savory scones with tomato jam and Hawaiian Sunset (Grape Fruit, Passion Fruit, Rum and Olive Oil Pearls).
Elixr is a new app / social network for iPhone and iPad where users can share their drinks with friends. The new app allows users to take a picture of their drink and post it with a comment and the location. Your friends can view and comment the drinks you share. It’s also possible to see where your friends have checked in and you can rate a drink to help building a grade for the venue you’re at and populates the drink menu for other Elixr Members to see.
Class up your simple brown lunch bag with the waxed canvas lunch bags from ‘Peg and Awl’. The bags have sewn-in spot for handwritten notes to make it more special. Especially the handwritten notes or sayings are great to put even in a a plain brown lunch bag. And if you add a “free” item occasionally, your customers will know this rapidly by either word-of-mouth or through the social media.
The Australian design firm HASSELL designed the ‘Urban Coffee Farm and Brew Bar’ for the Melbourne Food and Wine Festival. A total of 125 coffee trees have transformed the ‘Red Stairs’ (a popular public Amphitheatre in Melbourne) into a terraced coffee farm. Shipping containers, packaging crates and timber pallets have also been added to demonstrate the journey that coffee beans take. This will creates a unique experience while visitors sit among the trees sipping their coffee. More pictures at PSFK.
Tasting menus give people the chance to sample each delicacy the restaurant offers. With three or four dishes the chef simply can’t present his entire range of skills. The 5 most expensive tasting menu’s of America:
1. Masa***, New York City. $1160 for 2 persons
2. Joël Robuchon***, Las Vegas. $1115 for 2 persons
3. Meadwood**, St. Helena. $1080 for 2 persons
4. Ursasawa**, Los Angeles. $967 for 2 persons
5. Guy Savay**, Las Vegas. $ 891 for 2 persons
Energy firm Vestforbrænding and advertising agency Anew created a pop-up pizzeria in Ballerup, Denmark. The amount of free baked pizzas was dependable on the energy usage of the neighbourhood. The more the people saved, the more pizzas were available. Through Facebook likes on the company page and visits to a website with energy saving tips the pizzeria could get even more ‘stamina’.
Singapore’s Tiger Beer asks the question “Have you been good this year?” in an innovative Tiger Phone Booth installation. People who share their view on the most creative and funny way get rewarded with invites to the brand’s biggest festive in the city centre. Can’t see the movie? Log in to facebook. 18+
Bezoek horecatrends op
