Travel through the internet with Magnum
20-4-2011
Magnum has created a new interactive ad game, where the user controls a woman traveling through the Internet. On this trip, the aim is to collect as much chocolates as possible. As a player you can control the woman to get the chocolates. During the journey you visit YouTube and websites from Dove, Saab, Spotify and Tiger of Sweden. Even if you’re quite used to modern interactive advertising, this advertising game has the absolute wow-factor.
Inspiration from 2009: Second Porch
20-4-2011
Renting a vacation home has became easier. Second Porch makes renting vacation homes a reliable process by offering several social tools to get in touch with the homeowner and get noticed of the expierences of others. A nice example of transparancy and how social media is used.
Smoothie cubes
19-4-2011
Creative Gourmet Smoothie Cubes are frozen fruit jam-packed cubes for delicious smoothies, only in a few minutes. All you do is pop 2 or 3 frozen cubes in your blender, add some milk and you have a delicious nutritious drink.
Twister Restaurant in Kiev
19-4-2011
Do you need some inspiration for designing a restaurant? Check out The CoolHunter website for more inspirational pictures.
BeerTAG
19-4-2011
BeerTAG is the first company that brings a solution as an advertising medium to the common problem of “Which beer is mine?” The BeerTAG is a sleeve that fits the bottleneck to help consumers identify their beer in a busy social setting.
Coffee cubes
19-4-2011
Flavoured Coffee Cubes. The quality of fresh ground coffee with the convenience of instant preparation. The special individually foil sealed packaging preserves the aroma, flavour and consistency of the product, giving the result of fresh coffee every time. Flavours: Amaretto, Vanilla, Cinnamon, Sambuca, Brandy, Lemon and Natural.
Inspiration from 2009: Pie on a stick
19-4-2011
Perfectly-portioned, tiny pies … and on lollipop sticks. More often we see (small) dishes presented on sticks. Original, creative and a nice way of presenting.
Donuts the new cupcakes?
18-4-2011
Affordable luxury, donuts are changing, more flavours, design etc… but underneath is still the humble donut. Some bakery’s are even adding mashed potatoes to the dough, en Louis Vuitton en Burberry made a designer donut keyring.
Green golf ball from lobster shell
18-4-2011
Researchers do convert lobster shells into biodegradable golf balls, specially designed for playing golf at cruiseships. The University of Maine, in conjunction with The Lobster Institute, UMaine Biological and Chemical Engineering Professor David Neivandt and undergraduate student Alex Caddell of Winterport, Maine, have developed this golf ball.
Inspiration from 2009: Assistance in the kitchen
18-4-2011
Nowadays we see serveral technical tools for in the kitchen, like the voice controlled culinary app. In 2009 we saw this computer which explains the consumer step by step how to prepare the dish, including the shoppinglist, how to preheat the oven, how to cut correctly and how to handle several diets.