Surprisingly designed smoke detector

26-8-2011

The Dutch Louise van der Veld will releave us from the boring smoke detectors. Her Chick-a-Dee design is a real eye catcher. Our guess is that this bird won’t sing a cheery tune when it’s on fire.

Crepe shop as fastfood formula

26-8-2011

A solution for the crêpe-lovers who don’t like the sit-and-eat ambiance of the regular crêpe restaurants. Former American Football star Matt Chatham opened a fast serve crêpe shop in Massachusetts. With unique take-aways like the Cup O’ Crepes he expects to expand the franchise concept thoughout the USA.

Interactive skateboard video Sprite Zero

26-8-2011

Sprite has developed an interactive YouTube commercial to promote their new Sprite Zero. The viewer can interact by pressing the keys 4 to 9 on the keyboard. It’s a creative example of the possibilities on YouTube.

Restaurant dishes available in the supermarket

25-8-2011

ASDA supermarket chain, known from the British Walmart, started an experiment by selling take-away dishes of local restaurants. These are dishes of the Arabic, Pakistani and Indian kitchen. Last spring, the ASDA started a cooperation with the restaurant chain Zouk, since then the sales are tripled. Next year, this experiment will be extended to London.

At-sea tweetup

25-8-2011

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Norwegian Cruise Line organizes the first Twitter cruise, coming November. Guests are being encouraged to tweet their experiences during this 3-day cruise. Wifi is available on the cruise.

 

Your ‘private tap’ at the pub

25-8-2011

Grand Café Maria, located in Utrecht (Netherlands), offers their guests their own private beer tap. Guests buy their own barrel of beer. Besides the fact that this increases the experience of the evening, it is cheaper for the guests, and it reduces the work of the employees.

 

Create the Club of the Future

24-8-2011

By applying co-creations, Heineken will invite clothing, motion and interior designers and developers, to create the club of the future. Talents can register themselves on the Facebook page. The 80 best designers will join Heineken on an inspiration tour in Milan, Tokyo, New York and Sao Paulo and afterwards they present their concepts to the jury. The deadline to register has already passed, this date was the 21st of August.

 

Fashionable donuts

24-8-2011

Like we mentioned before on Horecatrends.com, the donut is rediscovered in the United States. Donut company Kripsy Kreme created a limited edition of the Glamour Glaze Donut, specially for the London Fashion Week, which starts next month.

Don’t buy unripe fruit

24-8-2011

With this new iPhone app, the Melon Meter, you measure the ripeness of the watermelon. First you give an indication of size of the melon, then you have to lightly knock on the melon, which will be collected by the microphone of your iPhone. Finally, the app gives an indication of the ripeness of the melon.

 

Roosvicee taste store in Amsterdam

23-8-2011

Lemonade brand Roosvicee has a temporary flagship taste store at the Kalverstraat in Amsterdam. Visitors can taste the new flavors and leave a ‘It’s gonna be allright, baby’ message until the 27th of August.

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