Taxi Butler
18-9-2012
Drunk to much to drive or just not in the mood to take the public transport? Than is the Taxi Butler the solution to order a taxi immediately, by pressing the button. Through software of TomTom, the guest knows exactly when to expect the taxi. The Taxi Butler will be available in the restaurants, hotels and cafes and the hospitals in Amsterdam.
Guinness promotes Arthur’s Day
17-9-2012
Guinness celebrates its legacy during Arthur’s Day on the 27th of September. Guinness Singapore has created an interactive painting that reveals the line-up through an interactive Facebook app “Paint the Town Black”.
Bubble Cinema
17-9-2012
Last summer the roof terrace of the Netil360 building in Hackney (London) was often a bubbley scene. Asher Charman organized ‘Hottub Cinema’ nights, where people enjoyed cinema and champagne from inflatable hot tubs.
Crowd funded beer from 1463
17-9-2012
The Voor en door Goor foundation will herintroduce an ancient special beer brew from 1463. The project will be financed by crowd funding. The aim is to build a brewery in Goor, that will function as a tourist magnet.
QR-code label for shy beer drinkers
14-9-2012
In Harry’s Bar (Singapore) it’s easy for shy customers to connect with other people. They can do this through a QR-code label on the beer bottle. The beer sales doubled because of the stunt. See the video.
Meatballs restaurant in Amsterdam
14-9-2012
Meatballs opened last week in Amsterdam. It’s the first meatball shop in the Netherlands. Meatball restaurants in Belgium and in the USA are a huge success.
Urban farming at Hoog Catharijne
14-9-2012
Corio and Biet & Boon are working together to develop a pop-up roof garden project on shopping mall Hoog Catharijne in Utrecht. The harvest goes to local restaurants, offices and volunteers. Earlier this year the largest roof garden opened in Amsterdam.
Academy during Amsterdam Bar Week
14-9-2012
With the Academy Program there is a special focus on bar personnel during the Amsterdam Bar Week this year. At the Double Tree by Hilton Skylounge are various seminars and taste sessions about bitters (John Fee), cognac (Mark Ridgwell) and world class cocktail makers.
Consumers create own discount stickers
14-9-2012
With home made 2% discount stickers the ‘Youth Food Movement’ protests Albert Heijn’s decision to pay 2% less to their suppliers. This guerrilla action focuses the attention to the power of consumers to stand up for farmers.
Subway starts TV series
13-9-2012
Sandwich chain Subway is starting their own comical American TV series. The series, called ‘4 to 9ers’ is all about the daily events of some part-timers and takes place in a restaurant in a shopping mall. The series are specially developed for Subway and consist of 6 shows for now. The creator of the series is also known from the series ‘Two and a half men’.