Guinness promotes Arthur’s Day
Guinness celebrates its legacy during Arthur’s Day on the 27th of September. Guinness Singapore has created an interactive painting that reveals the line-up through an interactive Facebook app “Paint the Town Black”.
Guinness celebrates its legacy during Arthur’s Day on the 27th of September. Guinness Singapore has created an interactive painting that reveals the line-up through an interactive Facebook app “Paint the Town Black”.
Last summer the roof terrace of the Netil360 building in Hackney (London) was often a bubbley scene. Asher Charman organized ‘Hottub Cinema’ nights, where people enjoyed cinema and champagne from inflatable hot tubs.
The Voor en door Goor foundation will herintroduce an ancient special beer brew from 1463. The project will be financed by crowd funding. The aim is to build a brewery in Goor, that will function as a tourist magnet.
In Harry’s Bar (Singapore) it’s easy for shy customers to connect with other people. They can do this through a QR-code label on the beer bottle. The beer sales doubled because of the stunt. See the video.
With the Academy Program there is a special focus on bar personnel during the Amsterdam Bar Week this year. At the Double Tree by Hilton Skylounge are various seminars and taste sessions about bitters (John Fee), cognac (Mark Ridgwell) and world class cocktail makers.
With home made 2% discount stickers the ‘Youth Food Movement’ protests Albert Heijn’s decision to pay 2% less to their suppliers. This guerrilla action focuses the attention to the power of consumers to stand up for farmers.
Sandwich chain Subway is starting their own comical American TV series. The series, called ‘4 to 9ers’ is all about the daily events of some part-timers and takes place in a restaurant in a shopping mall. The series are specially developed for Subway and consist of 6 shows for now. The creator of the series is also known from the series ‘Two and a half men’.
Desperate Housewife Eva Longoria will open a new ‘women-only’ restaurant in Las Vegas, named She. Rain curtains and a catwalk will be the eye catchers of the restaurant. The restaurant will open its doors at a new years party.
The third edition of the Food4You Festival takes place from 3 until the 8th of October, organized in cooperation with institutions like Wageningen University, Hospital Gelderse Vallei and Rijn Ijssel professional school Wageningen. This knowledge festival is all about healthy and good food, with salt as main theme. This years invitation is totally in theme.
Beer brand Palm is challenging the Netherlands to show some creativity on a beer can. Scratch a can of Palm beer and send your design through Facebook. Palm will pick out the best design, which will be in store from next year. The winner wins a trip to London for 2 persons as well. Dutch tattoo-artist Henk Schiffmacher opened the contest by tattooing a beer can. Company SSSS & Orchestra developed this marketing campaign. Sending your design is still possible until the end of September.
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Guinness celebrates its legacy during Arthur’s Day on the 27th of September. Guinness Singapore has created an interactive painting that reveals the line-up through an interactive Facebook app “Paint the Town Black”.
Last summer the roof terrace of the Netil360 building in Hackney (London) was often a bubbley scene. Asher Charman organized ‘Hottub Cinema’ nights, where people enjoyed cinema and champagne from inflatable hot tubs.
The Voor en door Goor foundation will herintroduce an ancient special beer brew from 1463. The project will be financed by crowd funding. The aim is to build a brewery in Goor, that will function as a tourist magnet.
In Harry’s Bar (Singapore) it’s easy for shy customers to connect with other people. They can do this through a QR-code label on the beer bottle. The beer sales doubled because of the stunt. See the video.
With the Academy Program there is a special focus on bar personnel during the Amsterdam Bar Week this year. At the Double Tree by Hilton Skylounge are various seminars and taste sessions about bitters (John Fee), cognac (Mark Ridgwell) and world class cocktail makers.
With home made 2% discount stickers the ‘Youth Food Movement’ protests Albert Heijn’s decision to pay 2% less to their suppliers. This guerrilla action focuses the attention to the power of consumers to stand up for farmers.
Sandwich chain Subway is starting their own comical American TV series. The series, called ‘4 to 9ers’ is all about the daily events of some part-timers and takes place in a restaurant in a shopping mall. The series are specially developed for Subway and consist of 6 shows for now. The creator of the series is also known from the series ‘Two and a half men’.
Desperate Housewife Eva Longoria will open a new ‘women-only’ restaurant in Las Vegas, named She. Rain curtains and a catwalk will be the eye catchers of the restaurant. The restaurant will open its doors at a new years party.
The third edition of the Food4You Festival takes place from 3 until the 8th of October, organized in cooperation with institutions like Wageningen University, Hospital Gelderse Vallei and Rijn Ijssel professional school Wageningen. This knowledge festival is all about healthy and good food, with salt as main theme. This years invitation is totally in theme.
Beer brand Palm is challenging the Netherlands to show some creativity on a beer can. Scratch a can of Palm beer and send your design through Facebook. Palm will pick out the best design, which will be in store from next year. The winner wins a trip to London for 2 persons as well. Dutch tattoo-artist Henk Schiffmacher opened the contest by tattooing a beer can. Company SSSS & Orchestra developed this marketing campaign. Sending your design is still possible until the end of September.
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