Coffee drinkers ambushed by Orbit Chewing Gum
11-7-2012
Chewing gum brand Orbitz claims to remove coffee stains on teeth. To promote their product, two mascots ran around town to visit people that checked in at local coffee shops via social media. The ambushed people got a chewing gum test kit and were stimulated to mention Orbitz on social media. Check the video.
AeroGarden
10-7-2012
With the AeroGarden, vegetables, herbs, lettuce and flowers can easily be cultivated all year long. By using aeroponic, the plants will obtain nutrients and water from the air. Watch the movie.
Eco friendly bags by Coca-Cola
9-7-2012
In many parts of Central America soft drinks in bottles are often too expensive for the average consumer. Popular domestic sodas are instead served cheaply in disposable plastic bags, and more expensive drinks like Coca-Cola are just poured into sandwich bags. So the beverage giant decided to recover their iconic branding (lost when the bottle is disposed) and meet the needs of poorer consumers with the ‘Coca-Cola Bag’. A biodegradable plastic bag in the shape of a Coke bottle.
KeTo Reporter is beer from tobacco
6-7-2012
Beer and tobacco don’t match anymore because of the ban on smoking in bars and restaurants. With the KeTo Reporter by Italian brewer ‘Birra del Borgo’ this can change. The starting beer is Re Porter, then Kentucky tobacco leaves are added. The tobacco gives the beer its pitch black color and spicy taste.
Update: The beer is from Friday available at ‘De Bierwinkel‘ in Leiden (The Netherlands).
Aperitivo moment with Peroni Nastro Azzuro
5-7-2012
Italian beer brand Peroni brings a bit of Italy to the Netherlands. Together with Italian Michelin star chef Giorgio Locatelli the brewers developed a cookbook for Italian bites that perfectly match the beer during a stylish picnic in the park.
Tweet a cloud with Flogo
5-7-2012
We spotted the Flogo Cloud technology somewhere in 2008, when it was barely used. Now this sustainable alternative for plastic balloons is getting more mainstream. Galleria Mall in Brazil spiced up the re-launch of Brazil’s first open mall not by offering people gifts, but by allowing them to create ‘gift clouds’. Using the Flogo Cloud technology, visitors of the mall were invited to send clouds accompanied with a simple tweet.
Glorification by Grand Marnier
4-7-2012
The summer becomes even better with the Sunset Taker app by Grand Marnier. With this mobile application you can give the photo’s the ultimate summer feeling by adding a sunset glow. You can download the app for free from the website. This app also contains a Sunset Shaker, where cocktail expert Simon Difford gives six different cocktail recipes.
How to use Pinterest in hospitality industry
29-6-2012
Social Media KnowHow is a free digital magazine for entrepreneurs in the hospitality industry. The magazine is written in Dutch.
Bowser beer for dogs
29-6-2012
Bowser makes special dog beer in the USA. The beer is non-alcoholic, non-carbonated and available in beef and checken flavor. It’s possible to customize the bottle with a picture of your own dog.
Butcher Shop Lindy & Grundy
28-6-2012
Butcher Shop Lindy & Grundy recently opened in Los Angeles, an old fashion butcher shop. The sold meat comes from sustainable farms, no further than 150 miles in the vicinity of the shop. Local farmers will be supported in this way. They also support the nose-to-tail theory to reduce the waste as much as possible. This butcher shop is already very popular.