Concerto serves experience
21-9-2012
Music store Concerto adds a coffee bar to its shop in the Utrechtsestraat, Amsterdam. The well trained baristas have a special heart for music and are part of a cultural meetinghub with two big reading tables, a lounge corner and a performance stage.
Cider of unused fruit
18-9-2012
In 2010, initiators John Burgess, Peter Newton and Rochelle Schwartz started to produce cider made of unused apples (and pears). This unused fruit comes from the many apple trees in the suburban of London, which caused ruined laws and attracted wasps. They started to collect this fruit to produce cider. Consumers who delivered the apples, receive the cider and a discount on more bottles.
Crowd funded beer from 1463
17-9-2012
The Voor en door Goor foundation will herintroduce an ancient special beer brew from 1463. The project will be financed by crowd funding. The aim is to build a brewery in Goor, that will function as a tourist magnet.
Consumers create own discount stickers
14-9-2012
With home made 2% discount stickers the ‘Youth Food Movement’ protests Albert Heijn’s decision to pay 2% less to their suppliers. This guerrilla action focuses the attention to the power of consumers to stand up for farmers.
Scratch your can of Palm beer
10-9-2012
Beer brand Palm is challenging the Netherlands to show some creativity on a beer can. Scratch a can of Palm beer and send your design through Facebook. Palm will pick out the best design, which will be in store from next year. The winner wins a trip to London for 2 persons as well. Dutch tattoo-artist Henk Schiffmacher opened the contest by tattooing a beer can. Company SSSS & Orchestra developed this marketing campaign. Sending your design is still possible until the end of September.
Open High Street local delivery website
10-9-2012
Unilever is testing with a home delivery service for local groceries in Hereford. The ‘Open High Street’ website is mainly focused on food & drinks, but delivers products from a neighboring post office as well. The shops can join for 10 pence per delivery, customers pay 5 pound per order.
Tasty ice cream posters
7-9-2012
These brilliant posters are designed by Renata El Dib and look like ice cream cones because of the double sided print.
Bottle carrier
6-9-2012
With the Bottle Bouquet carrying system, you only need one hand to carry a bottle of wine and 6 glasses. Easy solution for the beach or terrace.
Discount for using the sustainable Tiffin container
5-9-2012
about the project.The fastfood industry produces a lot of waste – all containers associated with “takeout” or “TO GO” items must be re-thought. The Tiffin Project Foundation did this. Buying a Tiffin Project Container at $ 25 means you’re reducing the Take-out waste, support local agriculture (4$ of each container is used to generate money to pay back the price difference between locally grown and mass production to the restaurant owner) and get a discount at your foodorder! Read more at their website The Tiffin Project. Who is going to start this in The Netherlands?
Humor sells
3-9-2012
This article is only available in Dutch.