Real Frog Marketing

10-1-2012

How to sell a luxurious French Restaurant to the Russian people. A direct marketing campaign to change the idea of the Russians about French Restaurant which was: overprized, small portions and frogs. 

 

Snackbox

10-1-2012

Montreal-based firms Aedifica (architecture) and muvbox have teamed up to bring ‘snackbox’, a shipping container turned modern canteen, to new york’s times square. Created for restauranteur Jonathan Morr, the movable venue sells iconic new york street food with a gourmet flair. Located on a section of broadway with no vehicular traffic but many pedestrians, Morr needed a compact structure that would fit into the limited space, yet still stand out amidst the visually saturated area. Watch here another movie about a container.

Gamma guerrilla wallpaper campaign

9-1-2012

The image of two people who are running with paste and pamphlets towards a wall is known. The DIY store Gamma has come up with a original alternative. At places where is it allowed to hang pamphlets Gamma is pasting striking wallpapers as a marketing campaign. When will the shop provide cafés with sponsored wallpaper?

Share a Bite network dinner

9-1-2012

Since November two young entrepreneurs are organizing dinners for young professionals and other entrepreneurs that want to combine a proper dinner with networking. Through the website shareabite.com it’s easy to check who the other table guests are thanks to an integration of Facebook and LinkedIn.

 

Horeca Trendgids 2012

6-1-2012

This week, the Trendgids.com (Dutch) is presented and published. Tackle opportunities, creativity, collaborate and innovation dominate this edition. Trendgids.com is a free digital magazine in which experts, including Marjolein van Spronsen (Horecatrends / Van Spronsen & Partners), give their vision on hospitality in 2012. This magazine is intended to be a source of inspiration for entrepreneurs of the industry.

Lemon spray

6-1-2012

No longer squeezing lemons. With the new design from quirky.com you can instantly spray the lemon juice from a fresh lemon. You can put the spray directly into the fruit. It’s still unknown when the product gets into production.

rEvolution the new wine drinking

5-1-2012

The Czech designer Martin Jakobsen had designed a whole new type of wineglass. The design is special because it is an laying glass. The difference with a traditional wine glass is that it has no foot. Handy because falling over is history now.

Opening first island Dubai World

5-1-2012

The first island of the Dubai World project is opened this week. The Island has different luxurious facilities including a 100 seat restaurant. The exclusive island can cost members up to $10,890 per year.

Mix your own whisky

4-1-2012

The website masterofmalt.com provides a ‘lab’ to mix ten different flavors of whisky. Dose it by millilitre and personalize the label.

Cognac glasses by Normann Copenhagen

2-1-2012

On the website of Normann Copenhagen are these unusually designed glasses displayed. These glasses are designed to enhance the bouquet, temperature and volume of fine cognac.

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