Grolsch inspires with its corporate story

10-7-2013

  • Grolsch

Grolsch inspired four artists with stories from its 400 years of history. The corporate story gets a second life with these initiatives. DJ Mark Sixma produced a trance track, fashion designer Jacob Kok created a dress, writer Joost Zwagerman wrote a poem and ice sculpturer Peter Meurders created a giant Grolsch bottle. The project was part of the new Grolsch campaign “400 years of character.

Coffee beer

5-7-2013

  • bier

Chocolate beer, honey-beer, tobacco beer… We now spotted coffee beer! Anchor coffee, a small coffee company in Japan and brewery Sekinoichi in Japan have developed a unique coffee beer. A drink for the real coffee and beer lover! During the brewing process of the beer they added coffee beans, the bitterness and aroma of coffee gives the beer a deeper flavor. To save costs, existing bottles have been used and are covered with small bean-shaped stickers. The packaging is designed by Nendo. Both villages where the coffee company and brewery are located, were destroyed by the tsunami in 2011. The coffee beer is a charity project to fundraise for disaster relief.

Camel milk mixologist

5-7-2013

The newly opened Ritz-Carlton Abu Dhabi, Grand Canal has a camel milk mixologist. The hotel offers different flavours of camel milk milkshakes, like strawberry and mint. The camel milk mixologist suggests guests which camel milk flavours to pair with different dishes to create the ultimate tasting experience. This service is being launched during Ramadan, to offer something special. Camel milk has a high content of protein and additional nutrients and is excellent to consume during the morning meal with Ramadan. Earlier we saw bread and chocolates of camel milk.

Sushi with edible QR-codes

4-7-2013

  • sushi

Earlier we saw QR-codes of lemons and avocados or edible QR-codes made of cookie dough. Restaurant Harney Sushi in San Diego and Oceanside labels its sushi with edible QR-codes printed in edible ink on rice wafers. By scanning the QR-code with a smartphone, the guests will get more information. Including information about the sushi served and the origin of the ingredients. Very useful, because usually when I get sushi served it is always difficult to determine the type of sushi and ingredients ^Laura

No ordinary park bench in New York

3-7-2013

New York has many parks, where New Yorkers enjoy some time to relax after the working day and rest on a bench. Aircraft company Virgin Atlantic has surprised the park-goers in a funny way! Virgin Atlantic placed a red bench in the middle of a street in New York to give the people a taste of what they could expect during a flight. Watch the video to see the reactions of the people. Let this inspire you and treat the people who are sitting on a bench in the neighborhood of your restaurant with a snack or a drink. Take some pictures and publish it on your website and Social Media. Earlier we saw that people in a subway in New York were surprised with a 6-course dinner.

The longest tasting meal

2-7-2013

Carrie and Simon from unearthed® attempted to set a world record for the ‘World Longest Tasting Menu’. On Thursday 13th June they ate 193 bite-sized courses, one from every country in the world in 24 hours (that’s 8 courses per hour). Carrie and Simon were joined by colleagues, suppliers and journalists. A team of four chefs spent 130 hours prepping and cooking the 193 dishes. All the money raised is being donated to the foundation ‘Action Against Hunger’. To get an impression of what they ate, check out the instagram feed.

Meatopia London

2-7-2013

  • meotopia

Meatopia, a feast for the real meat lovers, will be held in London this year on September 7th for the 9th time. They promise real fire, locally sourced meat and every piece of meat will come from naturally raised animals. The meat is free of added hormones, anti-biotic and cruelty. The meat will be served nose to tail. They promise the best in beverages, live music and entertainment. Meatopia originated from NY and took place in San Francisco last year. It’s a line-up from great chefs preparing the meat, presented by Whole Foods.

Wikipearls

1-7-2013

Eating yogurt without the need for spoons or an ice cream that does not melt quickly…. The Wikibar in Paris offers a special menu of food with an edible coating, the ‘Wikipearl’. These ‘Wikipearls’ have a heart of yogurt, ice cream, coffee or cheese that is protected by a special edible skin. When taking a bite you will be surprised by a liquid or frozen content. The food can also be taken home in a 100% biodegradable packaging. The Wikibar was founded by David Edwards en François Azambourg.

Menu with one main course

1-7-2013

  • menu

Restaurant ‘La Maison de L’entrecôte’ in Berlin has unlike most restaurant not an extensive menu. The restaurant only serves one main course, a steak with a side of salad and fries for € 19,90. The dessert is a changing ‘cheese of the week’ to complete the main course. The restaurant has the focus on a steak of good quality with the right preparation.

Signature dishes at high altitude

28-6-2013

During a KLM flight from Amsterdam to Hong Kong passengers were surprised with signature dishes of two-star chef Richard Ekkenbus. The served dinner was part of his final test as an SVH-certified Master Chef. KLM serves meals of Dutch qualified chefs in the World Business Class for several years. But never before a Dutch chef has cooked dishes ‘live’ on board an aircraft as part of his final test to become a Master Chef. Richard Ekkenbus has completed his first part of the test successfully, the second part takes place in Restaurant Amber at The Land Mandarin Oriental in Hong Kong.

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