The world’s first airport library for eBooks

29-3-2011

At Taoyuan International Airport (Taiwan), waiting passengers can now borrow iPads and eReaders to keep their passengers entertained. The e-library has four hundred titles in its collection, available in English or Chinese, which can be read in the airport, but not taken away or downloaded onto the user’s own device.  

Drunken direction signs

29-3-2011

In the marketplace Nehru Place, in Asia, is the pub First Floor located. Despite of zillions of shops, the people did not spend their time in the pub. The marketplace is infested with billboards, but the people have learnt to ignore them. So First Floor got Human Direction Signs ‘drunk’. They were pretending to be happily passed out at various spots with the distance and direction to the pub. According to First Floor they saw a 62 % increase in customers.

 

Free Cone Day!

28-3-2011

As a way to thank the Ben and Jerry’s customers for their support and to celebrate 33 years of Ben & Jerry’s, the Ben & Jerry’s scoop shops all over the world, are happily giving the ice creams away!

Green tomato juice to celebrate spring

28-3-2011

Alain Milliat does make very good fruit juices in bottles. This spring he launched fresh green tomato juice. It’s ideal for brunches, sunny afternoons and aperitifs.

 

Wrap ‘N’ Mat

28-3-2011

Wrap ´N´ Mat is a reusable food wrap which is environmental friendly and convenient to use. It keeps bread, cookies and sandwiches from drying out. Wrap ‘N’ Mat is also machine washable and can be used again and again.

 

The world’s first beer with pure gold flakes

25-3-2011

French brewery, i-Bière launches ’24 Carats’; the first beer containing flecks of 24 carat real gold. This beer will be an expensive one, about € 50,= per bottle of 75 cl.

 

Platform that rewards people who identify and tag products on photographs

25-3-2011

Emma Active is a new platform that rewards people who take the time to identify and tag products on photographs. Consumers tag the photos en link these products to brands and products, and are linked through to a brand page where the product can be viewed and purchased. These ‘sellsumers’ are the advertisers and will be rewarded for this.

Fitness coffee

24-3-2011

The Healthy Coffee Company is a new kind of coffee company that respects all the health benefits of coffee as well as the taste. This Italian coffee made of 100% natural ingredients, the first fresh-brewed coffee of its kind. It contains over three times the amount of anti-oxidants than green tea and it is lower in calories than the original coffee.

Google helps its employees to lose weight

24-3-2011

In the canteens of Google, the large plates are replaced by small plates. They will fill their plates less and therefore the employees will eat less. According to Google, this can lead to a 5 to 8 kilo loss in one year time.  

Edible pen

23-3-2011

A pen you can chew on and can be entirely eaten. The candy that is used does not stick and doesn’t melt when it is in your hands.

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