New KLM Economy Class seats

19-2-2010

KLM Royal Dutch Airlines introduced new seats in the economy class with a remarkable marketing campaign. The posters show passengers whithout seats, as if they are floating.

Restaurantweek during the winter in Boston

19-2-2010

Last March in Boston a “winter” restaurantweek was organised. This restaurantweek wasn’t only meant to eat out good and cheap, one could get discount for cinema- or theatretickets as well.

The Dutch "Beter Boerenbed" now on Youtube and Hyves

18-2-2010

The Dutch ‘Beter Boerenbed’ is for guests seeking quality on a small scale, for whom the experience itself is most important. It is a very comfortable and spacious tent. The tents at farmersground are CO2 neutral (no electricity, no gas). You have to heat the bath, shower and sauna yourself, of course with a clear instruction.  

Coffee-inhalor

18-2-2010

Instead of the ‘Choco inhaler’, David Edwards,of French designstudio Le Laboratoire, made a ‘Coffee inhaler. A shot of caffeine without taking a sip.

Environmental friendly outdoor showers

17-2-2010

These modern outdoor showers heat water by using solar energy. The only thing needed is a water pipe and the shower provides hot water.

Watching the sunset from a container

17-2-2010

In South Korea they made an observation-point from old shipping containers to enjoy the sunset. Another creative way to use old containers.

A Piagge Ape as winebar

17-2-2010

 This moving winebar is part of Vini Del Monde, which does import Italian wines. This unique converted Piagge Ape can is also available for events, celebrations and parties serving the finest wines.

Fragrances make an experience complete

14-2-2010

Studies have shown that certain aromas can evoke moods. A smell of mowned grass gives an experience of spring and summer. Certain herbs, certainly not too strong, have a calming effect. Coffee aromas are associated with relaxation and fun and will generate more sales in coffee. Fragrances therefore determine the perception of your customer. Studies have shown that people are 15% longer to stay in a room that smells pleasant.

Umbrella without sharp edges

14-2-2010

This ‘umbrella blunt‘ is designed to avoid sharp points. It is available in different colors and can handle wind speeds up to 100 kilometers per hour.

Tryvertising in Singapore

13-2-2010

In Singapore 25 degree Celsius opened. This is a (cooking)bookshop with a test kitchen and a café/bar. Recipes from the cookbooks that are sold, are prepared in the kitchen. This allows customers to try recipes before they buy books.

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